{"headerData":{"lastRefreshDate":"06 Jul 2026"},"publicationOverview":{"publication":{"id":"CC5BB805-B8D0-4CE3-94B5-0029083144C0","resourceUrl":"http://gtr.ukri.org/api/publication/overview?outcomeid=65d365d4aa6092.31356035&projectref=#grantRef#","outcomeId":"65d365d4aa6092.31356035","title":"Servitization Strategy - Delivering Customer-Centric Outcomes Through Business Model Innovation","parentPublicationTitle":null,"authors":[{"id":"8038bfdc9ac8555a10451f2a5d20396b","resourceUrl":"http://gtr.ukri.org/api/person/8038bfdc9ac8555a10451f2a5d20396b","firstName":null,"otherNames":"Baines T","surname":null,"email":null,"orcidId":null,"displayName":"Baines T","fullName":"Baines T"}],"date":1704067200000,"digitalPublicationUrl":"http://dx.doi.org/10.1007/978-3-031-45426-4_7","pubMedId":null,"pubMedUrl":null,"isbn":null,"issn":null,"publicationUrl":"http://dx.doi.org/10.1007/978-3-031-45426-4_7","abstractText":null,"volume":null,"issue":null,"totalPages":null,"edition":null,"chapterNumber":null,"chapterTitle":"Exploring the Process of Servitization","pageRef":"129-165","series":null,"type":"Book Chapter","firstAuthorName":"Baines T","grantRef":null},"projects":[{"id":"C7D2FC27-7467-40C2-A63E-7A5A0C39D889","resourceUrl":"http://gtr.ukri.org/projects?ref=ES/W010194/1","title":"Understanding how servitization can impact UK economic productivity and environmental performance","status":null,"grantReference":"ES/W010194/1","grantCategory":"Research Grant","abstractText":null,"potentialImpactText":null,"fund":{"valuePounds":1512864,"start":null,"end":null,"funder":{"id":"1EC14BF9-D151-4A59-8443-18BF8A3A9B8D","resourceUrl":"http://gtr.ukri.org/api/organisation/1EC14BF9-D151-4A59-8443-18BF8A3A9B8D","name":"SPF"},"type":"INCOME_ACTUAL"},"output":null,"publications":null,"identifiers":null,"technicalSummary":null,"projectHierarchy":null,"studentshipHierarchy":null,"healthCategories":[],"researchActivities":[],"researchSubjects":[],"researchTopics":[],"rcukProgrammes":[],"hasClassifications":false}],"abstractSnippet":null}}