<?xml version="1.0" encoding="UTF-8"?><ns2:project xmlns:ns1="http://gtr.rcuk.ac.uk/gtr/api" xmlns:ns2="http://gtr.rcuk.ac.uk/gtr/api/project" xmlns:ns3="http://gtr.rcuk.ac.uk/gtr/api/fund" xmlns:ns4="http://gtr.rcuk.ac.uk/gtr/api/person" xmlns:ns5="http://gtr.rcuk.ac.uk/gtr/api/project/outcome" xmlns:ns6="http://gtr.rcuk.ac.uk/gtr/api/organisation" ns1:created="2026-07-08T08:44:08Z" ns1:href="http://gtr.ukri.org/gtr/api/projects/06FA9820-7F4E-42DC-8205-6BC58D90BCE8" ns1:id="06FA9820-7F4E-42DC-8205-6BC58D90BCE8"><ns1:links><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/persons/62A99F53-ED0B-49CC-82F0-A35527F454B2" ns1:rel="PM_PER"/><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/0DA636F9-B801-437A-9FF3-7ACF8E9B0D50" ns1:rel="LEAD_ORG"/><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/0DA636F9-B801-437A-9FF3-7ACF8E9B0D50" ns1:rel="PARTICIPANT_ORG"/><ns1:link ns1:end="2025-03-30T23:00:00Z" ns1:href="http://gtr.ukri.org/gtr/api/funds/0A7D6DFA-CEFE-41A9-9AA0-61B6DEFD16A2" ns1:rel="FUND" ns1:start="2024-09-30T23:00:00Z"/></ns1:links><ns2:identifiers><ns2:identifier ns2:type="RCUK">10118992</ns2:identifier></ns2:identifiers><ns2:title>IMPRESS Launchpad</ns2:title><ns2:status>Closed</ns2:status><ns2:grantCategory>Collaborative R&amp;D</ns2:grantCategory><ns2:leadFunder>Innovate UK</ns2:leadFunder><ns2:abstractText>IMPRESS Launchpad is a machine-learning (ML) based influencer discovery and outreach automation tool which empowers video game developers and video game publishers to better reach their target market audiences.</ns2:abstractText></ns2:project>