<?xml version="1.0" encoding="UTF-8"?><ns2:project xmlns:ns1="http://gtr.rcuk.ac.uk/gtr/api" xmlns:ns2="http://gtr.rcuk.ac.uk/gtr/api/project" xmlns:ns3="http://gtr.rcuk.ac.uk/gtr/api/fund" xmlns:ns4="http://gtr.rcuk.ac.uk/gtr/api/person" xmlns:ns5="http://gtr.rcuk.ac.uk/gtr/api/project/outcome" xmlns:ns6="http://gtr.rcuk.ac.uk/gtr/api/organisation" ns1:created="2026-06-03T15:52:43Z" ns1:href="http://gtr.ukri.org/gtr/api/projects/55E26BCF-5F62-4D0F-9679-745D082AF7B3" ns1:id="55E26BCF-5F62-4D0F-9679-745D082AF7B3"><ns1:links><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/persons/532838A0-235D-4929-8EEB-F9FD2A3A9CF2" ns1:rel="PM_PER"/><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/91A97ED0-8A9C-4A5A-814B-503E5389A189" ns1:rel="LEAD_ORG"/><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/91A97ED0-8A9C-4A5A-814B-503E5389A189" ns1:rel="PARTICIPANT_ORG"/><ns1:link ns1:end="2022-03-30T23:00:00Z" ns1:href="http://gtr.ukri.org/gtr/api/funds/55CF5597-50C9-4E5B-BB8E-4275386B0369" ns1:rel="FUND" ns1:start="2021-12-01T00:00:00Z"/></ns1:links><ns2:identifiers><ns2:identifier ns2:type="RCUK">900207</ns2:identifier></ns2:identifiers><ns2:title>AdTech DLT Programme Proposal – Connectors and Dashboard Development</ns2:title><ns2:status>Closed</ns2:status><ns2:grantCategory>Grant for R&amp;D</ns2:grantCategory><ns2:leadFunder>Innovate UK</ns2:leadFunder><ns2:abstractText>The scope of the project is to further build out a technology platform, developed in the context of an industry consortium network, providing an always-on DLT based solution to make digital advertising more accountable, responsible, and efficient. The project deliverables are: 1. The development of data connectors for data suppliers part of the digital advertising supply chain, allowing to automate the reconciliation and recording of data across suppliers as a single unified immutable record of every single ad impression; 2. The development of a configurable dashboard, as part of the platform Supply Chain Monitor, providing the functionality for users to define and monitor supply chain metrics against pre-defined values and benchmarks.</ns2:abstractText></ns2:project>