710677The development of an investment decisionsupport system that utilises data from wearable technology devices.ClosedGRD Proof of ConceptInnovate UKThis project will assess the feasibility of a software platform capable of improving investment decisions by analysing data from off-the-shelf wearable technology technology devices. Our innovative software platform can already improve the profitability of an investor’s performance by analysing their previous trading history and identifying behavioural biases that result in irrational and sub-optimal decisions being taken. However, this approach is limited in that it only considers past trading activities and does not incorporate the important emotional, environmental and physiological conditions under which investment decisions have been taken. Wearable devices - such as the FitBit and Jawbone’s UP - provide a cheap and convenient way to collect data on an individual's sleep patterns, exercise levels, heart rate and mood. By incorporating data from these devices into our analytics, we can introduce a paradigm shift in the understanding of the decision making process, by bringing together both objective and subjective data that would normally be considered impossible to fuse together. This will create an immensely powerful platform that combines knowledge of an individual’s behavioural traits with their emotional and physical states to help them optimise their own decision-making process. Our interactions with hundreds of investment professionals have demonstrated a strong demand for such a service. We believe that no-one is yet offering such a system due to the significant complexity of consolidating decision data from highly disparate sources and drawing out useful and relevant insights. Beyond financial markets, the technology is applicable to any situation where users make frequent decisions. This covers business, healthcare and military applications and we plan to exploit the hugely exciting potential of this technology in each of these sectors.