<?xml version="1.0" encoding="UTF-8"?><ns2:project xmlns:ns1="http://gtr.rcuk.ac.uk/gtr/api" xmlns:ns2="http://gtr.rcuk.ac.uk/gtr/api/project" xmlns:ns3="http://gtr.rcuk.ac.uk/gtr/api/fund" xmlns:ns4="http://gtr.rcuk.ac.uk/gtr/api/person" xmlns:ns5="http://gtr.rcuk.ac.uk/gtr/api/project/outcome" xmlns:ns6="http://gtr.rcuk.ac.uk/gtr/api/organisation" ns1:created="2026-07-08T08:44:08Z" ns1:href="http://gtr.ukri.org/gtr/api/projects/E226B33A-21F4-4954-BAAE-16BAFE712F22" ns1:id="E226B33A-21F4-4954-BAAE-16BAFE712F22"><ns1:links><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/04AFD32D-A4E5-4288-8F1C-4DA7C719970A" ns1:rel="LEAD_ORG"/><ns1:link ns1:href="http://gtr.ukri.org/gtr/api/organisations/04AFD32D-A4E5-4288-8F1C-4DA7C719970A" ns1:rel="PARTICIPANT_ORG"/><ns1:link ns1:end="2016-09-29T23:00:00Z" ns1:href="http://gtr.ukri.org/gtr/api/funds/92E655FC-836F-4CAB-82CE-7C6E0A172D7A" ns1:rel="FUND" ns1:start="2016-03-31T23:00:00Z"/></ns1:links><ns2:identifiers><ns2:identifier ns2:type="RCUK">509877</ns2:identifier></ns2:identifiers><ns2:title>Newcastle University and Bloodaxe Books Limited</ns2:title><ns2:status>Closed</ns2:status><ns2:grantCategory>Knowledge Transfer Partnership</ns2:grantCategory><ns2:leadFunder>Innovate UK</ns2:leadFunder><ns2:abstractText>To develop an understanding and capability to incorporate audio and visual materials into poetry ebooks in order to develop new forms of cultural resource, facilitate multi-dimensional engagement with the text leading to increased sales/market share.</ns2:abstractText></ns2:project>