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Exogenous cognition and cognitive state theory: The plexus of consumer analytics and decision-making (2020)

First Author: Smith A

Attributed to: Neo-demographics: Opening Developing World Markets by Using Personal Data and Collaboration funded by EPSRC

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1177/1470593120964947

Publication URI: http://dx.doi.org/10.1177/1470593120964947

Type: Journal Article/Review

Parent Publication: Marketing Theory

Issue: 1