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From Pitching to Briefing: Extending entrepreneurial storytelling to new audiences (2021)

First Author: Chapple D

Attributed to: The Second Most Important Pitch: How Digital Start-Ups Must Navigate the Endorsement Economy To Scale funded by ESRC

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1177/01708406211024564

Publication URI: http://dx.doi.org/10.1177/01708406211024564

Type: Journal Article/Review

Parent Publication: Organization Studies

Issue: 5