Control and Trust as Moderating Mechanisms in addressing Vulnerability for the Design of Business and Economic Models (ConTriVE)

Lead Research Organisation: University of Warwick
Department Name: WMG

Abstract

Personal data holds great potential to benefit commerce and society, but, at the institutional level, concerns are rising over the risks associated with data access, ownership, privacy and confidentiality. The main purpose of this project is to investigate whether and how these institutional concerns are reflected in the perceptions of individual users. This proposal will establish a new programme of research in digital economy by understanding how individual subjective perceptions of users with regard to cybersecurity relate to organizational and institutional views on cybersecurity. By gaining this understanding we seek to develop new business models which would allow businesses to minimize individual perceptions of vulnerability with regard to issues of privacy, security, and trust.

We propose that individual subjective vulnerability with regard to cybersecurity issues is an important factor which impact upon business models and the development of digital economy. We consider vulnerability from three perspectives:
1) An individual's perspective of their own vulnerability;
2) The perspective of the entity the individual is interacting with in the digital domain (which could be another individual, or a business); and
3) The institution that is tasked to regulate and protect all entities within the system (e.g., the state, regulatory body, etc.).
All three entities are likely to assess individual vulnerabilities in different ways and would have a separate sets of trade-offs against the risks. An individual considers the trade-off between the choice/freedom to use a service against the risk of being vulnerable. A business, on the other hand, approximates individual's vulnerability and makes an assessment of risk which is important for its business model in order to trade off revenues and provide additional service to mitigate that risk to the extent that it would pacify the user and the regulator. Finally, from a state point of view, the aggregation of a large numbers of users creates a complex system of data sharing which bears a systemic risk that may result in individual vulnerabilities which are hard to quantify and manage.
Proposed project will implement "in-the-wild" strategy in order to:
(i) Measure individual vulnerability with regard to cybersecurity issues using different contexts and taking into account individual heterogeneity;
(ii) Using these context-dependent measure, propose new business models which would mitigate perceptions of cybersecurity risks;
(iii) Suggest tools for policy makers and regulators to decrease cybersecurity risks via bridging the gap between subjective vulnerability of users and objective vulnerability measured by businesses and other institutions.

Planned Impact

We will focus on: businesses, consumers, wider society and the academic community. Our "in-the-wild" strategy is of integrated nature and represents an extensive eco-system of which involves users and businesses. (1) Users: ConTriVE will suggest ways to improve technology used by individuals and households to incorporate user preferences into making demand predictions. This would allow users to make "better" (more optimal) use of technology and inform product and service consumption decisions which would increase their quality of life. In addition to users participating in our research directly, we will also provide educational feedback to the general public. (2) Private sector: Our project will provide a practical tool in the form of user preferences prediction models which would propose ways of anticipating future consumer needs/wants through behavioural and decision-theoretic modelling. Proposed models will be converted into a practical tool useful to businesses developing technology. Technology providers will be able to use this tool to decrease user feelings of vulnerability, increase user satisfaction, and thereby increase business profitability by offering better value for money. (3) Policy-makers: ConTriVE will offer new ways in which users will interact with ICT which will make useful policy recommendations as to how the interactions between consumers and their self-generated data could be regulated and supported by the public sector. ConTriVE will also extensively cover the problem of cybersecurity which will help create more effective data protection policies for the future. (4) Scientific community: ConTriVE will contribute to all disciplines involved in the project via new knowledge.

Our impact strategy includes: (a) Exploration: we will engage all stakeholders of personal data, particularly individuals and firms, for discovering emerging scenarios, usages and behaviours through live scenarios in real environments. We will explore the legal, technological and market framework around which data can be secured and protected and, more importantly, how the cybersecurity issues are being perceived by users and organizations. (b) Experimentation: the living lab will implement the HAT for individuals to experience live cybersecurity scenarios, live market exchanges with firms with permission from data donors (at both user and business level) which will be analysed in their context during the evaluation activity. Individuals will have the ability to decide what type of data, how the data is collected, what kind of device to be used in the data collection and the contexts for the data collection. The intention here is to help develop a new type of 'smart' and empowered consumers, aware of the new horizons for the use of metadata which are offered by the digital economy, and who understand how these opportunities can be turned into better well being and effective purchasing decisions through decreasing vulnerability to cybersecurity issues. This experimentation on data, human decisions and new business models will also provide both opportunities for emerging business models and research contributions to academia. (c) Evaluation: Through "in-the-wild" strategy, we will assess new ideas and innovative concepts emerging from the HAT technology in real life situations through various dimensions such as socio-ergonomic, socio-cognitive and socio-economic aspects; making observations on the potential for business transformations. ConTriVE will evaluate and assist firms in their transformation capability to move into the personal data and digital economy through an assessment and understanding of how their business models can be transformed to decrease vulnerability. (d) Co-creation: ConTriVE lab will bring together users and businesses who will be able to co-create in order to develop new products and services providing better individual sense of security bridging the gap between subjective and objective vulnerability.

Publications

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Vendrell-Herrero, F. (2017) Digital business models: Taxonomy and future research avenues in Strategic Change: Briefings in Entrepreneurial Finance

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Ng, Irene C.L. (2019) Handbook of Service Dominant Logic

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Ng I (2017) The Internet-of-Things: Review and research directions in International Journal of Research in Marketing

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Li, Zh (2017) Ambiguity in Coordination Problems in Economic Journal

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Li, Zh (2016) Attitudes to Uncertainty in a Strategic Setting in Economic Journal

 
Description The project's most significant achievement is in developing the design principles of the DataBuyer mechanism to reveal how individuals understand and exercise control and trust in handling vulnerability. DataBuyer is a mechanism that allows the direct exchange of information between individual users and/or organisation through personal controller personal data accounts. These accounts allow individuals to pull in the data they generate across various different apps and services into their own private microserver database, meaning they legally own the information within. They can then collate and cross-reference that information in ways that is meaningful and useful. Owning data in this way means individuals have the power to share that data with whomever they please, as much or as little data as they like, and stop when they do not wish to share it.

By leveraging the DataBuyer to reveal how individuals exercise control and handle vulnerability, the project team also designed a code of practice for personal data exchange for person-controlled data accounts. (https://static1.squarespace.com/static/59e5e08bfe54ef97e3d095f0/t/5aab9680352f5397b6139ce6/1521194626103/HAT+Code+of+Practice+and+Certification+2017.05.18.pdf)
By the end of the project, an Alpha version of the Databuyer was released for testing by early adopters and the tech development community. The Alpha platform consists of a personal data account (HAT), a data0trading capability based on the code of practice, buyers registration with data exchange proposal capability, as well as the actual data exchange. All of the databuyer technology has been made available as open source, licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License. (More info here: https://developers.hubofallthings.com/home/tech-stack/databuyer.html)
Exploitation Route The Databuyer and its associated code of practice detail all the thinking that goes behind the design of controls and trusts as moderating mechanisms to address vulnerability. The same principles can be used to design experiments around how individuals handle their data in other contexts. As the Databuyer is an open source code, it is freely available for others who work in the personal data space. Companies are free to build on the code commercially. They can also use the same principles to trade personal data in their domains. The Databuyer is therefore a standard trading platform for personal data that can be offered by firms to their customers.

Roll-out of the Databuyer
The research project's findings have built and put in place all that is necessary to create a trading platform for personal data. The Alpha version of the Databuyer and its technology has now been handed over to the HAT Foundation, a social enterprise spin-off tasked to roll-out the personal controller personal data initiative to individual users globally and to revolutionise how individuals handle the vast amounts of personal data that we are pouring online. Through the Databuyer, the research team established the HAT Living Labs to give academics real, privacy-preserving subject data and insights. It provides individual's volunteer live data for research, so that research projects can use real-world data generated in real time.
Sectors Construction,Digital/Communication/Information Technologies (including Software),Electronics,Energy,Healthcare,Leisure Activities, including Sports, Recreation and Tourism,Manufacturing, including Industrial Biotechology,Pharmaceuticals and Medical Biotechnology,Retail,Transport

URL https://databuyer.hubofallthings.com/about
 
Description The project's most significant achievement has been developing the design principles of the DataBuyer, a mechanism that allows the direct exchange of information between individual users and/or organisation through personal controller personal data accounts. The research project's findings and development of the Databuyer is currently being taken forward by the HAT Community Foundation (HCF), a social enterprise grouping spun off from the HAT project (EP/K039911/1). Part of the HAT Foundation management team comprises academics and researchers who worked on the ConTrive project, including PI Irene Ng and Paul Tasker, who was independent chair of the HAT Industrial Advisory Board. The project team has also collaborated with industry partners through HCF to globally roll-out of this new way of data trading. To date, the project team had worked with a number of companies to adopt the Databuyer technology, include B.Heard; Savi; Good-Loops, Feral Horses. These businesses are working with their partners to bring personal data from multiple industry siloes together to render better personalised services to better address control and vulnerability issues for individuals. The success of the Contrive project also inspired the HCF and the HAT Foundation's operational arm - HAT Data Exchange Ltd (HATDeX) to further develop a fully functioning system containing: 1. HAT - the core of personal data, a Personal Microserver data account (PMDA) - Open Sourced Tech developed by the EPSRC HAT Project (EP/K039911/1) 2. Rumpel - Dashboard - Developed by the HARRIET Project (EP/L023911/1) 3. HATTERS - where people can buy hats 4. Data Buyer - Personal data exchange platform (developed by the Contrive Project) 5. Milliner - Provisioning 6. DeX - API based data exchange service 7. MarketSquare - Market for HAT enabled apps
First Year Of Impact 2017
Sector Communities and Social Services/Policy,Creative Economy,Digital/Communication/Information Technologies (including Software),Education,Financial Services, and Management Consultancy,Healthcare,Retail,Security and Diplomacy,Transport
Impact Types Societal,Economic,Policy & public services

 
Description Beyond Control: The Need for Broader Data Ownership Rights: Briefing Note to Government
Geographic Reach National 
Policy Influence Type Membership of a guideline committee
URL https://medium.com/@irene.cl.ng/beyond-control-the-need-for-broader-data-ownership-rights-d3eba688e9...
 
Description Giving Economic Power of Personal Data Back to Citizens: A briefing note to government
Geographic Reach National 
Policy Influence Type Membership of a guideline committee
 
Description Trust, Identity, Privacy and Security in the Digital Economy 2.0
Amount £1,200,000 (GBP)
Funding ID EP/R033838/1 
Organisation Engineering and Physical Sciences Research Council (EPSRC) 
Sector Academic/University
Country United Kingdom
Start 07/2018 
End 06/2020
 
Title Individual Ambiguity Attitude Dataset 
Description This dataset is related to research output: Li, Zh., Loomes, G. & G. Pogrebna (2016) Attitudes to Uncertainty in a Strategic Setting. Economic Journal, forthcoming, Open Access coming soon. 
Type Of Material Database/Collection of data 
Provided To Others? No  
Impact In order to meaure individual vulnerability towards cybersecurity risks, we need to take into account individual attitudes to ambiguity/uncertainty. This paper develops methodology of eliciting individual ambiguity attitude. 
URL http://www.gannapogrebna.com/wp-content/uploads/2017/03/2017-EJ-Data.xlsx
 
Title Preference Reversals General Method Dataset 
Description This dataset is related to output: Loomes, G. & Pogrebna, G. (2017). Do Preference Reversals Disappear When We Allow for Probabilistic Choice? Management Science,Vol. 63, No. 1, pp. 166-184 
Type Of Material Database/Collection of data 
Provided To Others? No  
Impact The "preference reversal phenomenon," a systematic disparity between people's valuations and choices, poses challenges for theory and policy. Using a very general formulation of probabilistic preferences, we show that the phenomenon is not mainly due to intransitive choice. We find a high degree of regularity within choice tasks and also within valuation tasks, but the two types of tasks appear to evoke very different cognitive processes, even when the experimental environment tries to minimise differences. We discuss possible implications for modelling and eliciting preferences.This method has significant implication for measuring individual attitudes towards cybersecurity risks. 
URL http://www.gannapogrebna.com/wp-content/uploads/2017/03/2016-MS-raw.xlsx
 
Description Collaboration on Databox project 
Organisation Imperial College London
Country United Kingdom 
Sector Academic/University 
PI Contribution In this indepth exchange with the EPSRC DataBox project led by Dr Dr. Hamed Haddadi at Imperial College (https://www.databoxproject.uk/about/), we provided data exchange platform (the Hub of all Things or HAT) for a hardware based IOT and data collection platform.
Collaborator Contribution Their input helped to further our thoughts in applying the HAT and Databuyer with hardware infrastructure (currently in the cloud)
Impact No outcomes as yet.
Start Year 2016
 
Title DataBuyer 
Description The DataBuyer is an experimental tool that allows individuals to understand and manage their personal data exchange, so as to allow controls and trusts as moderating mechanisms to review and potently address vulnerability. DataBuyer is a new model for data acquisition, one that is based on complete transparency, direct communication, and fair reimbursement. DataBuyer is a mechanism that allows the direct exchange of information between individual users and/or organisation through personal controller personal data accounts. These accounts allow individuals to pull in the data they generate across various different apps and services into their own private microserver database, meaning they legally own the information within. They can then collate and cross-reference that information in ways that is meaningful and useful. Owning data in this way means individuals have the power to share that data with whomever they please, as much or as little data as they like, and stop when they do not wish to share it. 
Type Of Technology Webtool/Application 
Year Produced 2017 
Open Source License? Yes  
Impact The Alpha version of the Databuyer and its technology has now been handed over to the HAT Community Foundation (HCF), a social enterprise spin-off from the HAT project (EP/K039911/1) tasked to roll-out the personal controller personal data initiative to individual users globally and to revolutionise how individuals handle the vast amounts of personal data that we are pouring online. Tthe project team together with HCF have worked with a number of companies including B.Heard; Savi; Good-Loops, Feral Horses to adopt the DataBuyer technology. These businesses are working with their partners to bring personal data from multiple industry siloes together to render better personalised services to better address control and vulnerability issues for individuals. 
URL https://developers.hubofallthings.com/home/tech-stack/databuyer.html
 
Title Owl Numerical Library¬∂ 
Description Owl is a dedicated library for engineering and scientific computing. It is designed in the functional programming language OCaml, and aims to provide programmers a powerful numerical framework to write concise, high-performance and type-safe applications. Documentation (latest): http://www.cl.cam.ac.uk/~lw525/owl/ 
Type Of Technology New/Improved Technique/Technology 
Year Produced 2017 
Impact Owl is an emerging numerical library for scientific computing and engineering. The library is developed in the OCaml language and inherits all its powerful features such as static type checking, powerful module system, and superior runtime efficiency. Owl allows you to write succinct type-safe numerical applications in functional language without sacrificing performance, significantly reduces the cost from prototype to production use. 
URL https://github.com/ryanrhymes/owl/releases/tag/0.3.0
 
Description - Article on Medium.com - Image Recognition with Owl 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Explanatory article about Image Recognition with Owl that appeared on Medium.com
Year(s) Of Engagement Activity 2017
URL https://medium.com/@matriXanger/image-recognition-with-owl-a5a6d0caef33
 
Description A Chinese government-backed fund is investing in a "decentralised data economy" in Europe - article in NS Tech 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact An article on investments coming into personal data start-ups including HAT Data Exchange, the start-up that was the spin-off from the HAT project. The article appeared on NS Tech, a new division of the New Statesman. Its readership comprises of technology leaders, including c-level IT decision-makers, heads of IT and technical IT professionals, all drawn from medium and enterprise-sized companies.
Year(s) Of Engagement Activity 2018
URL https://tech.newstatesman.com/business/a-chinese-government-backed-fund-is-investing-in-a-decentrali...
 
Description A Functional Numerical Software, Invited Talk at Bloomberg Headquarter London, December 2017 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Presenting the design of Owl and its parallel computation engine to an industry audience
Year(s) Of Engagement Activity 2017
 
Description All the web's 'read next' algorithms suck. It's time to upgrade - article in the WIRED World in 2018 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Article by Natalia Kucirkova on how systems controlled by individuals and not corporations, like the Hub of all Things (HAT), can help everyone find what they should be reading next
Year(s) Of Engagement Activity 2018
URL http://www.wired.co.uk/article/how-decentralised-data-will-make-better-reading-recommendations
 
Description Article in The Guardian: Scientists uncover formula for box office movie success 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Article in The Guardian: Scientists uncover formula for box office movie success based on the following paper published on Cornell University's arXiv.org: The Data Science of Hollywood: Using Emotional Arcs of Movies to Drive Business Model Innovation in Entertainment Industries co-authored by project Co-Is Glenn Parry and Ganna Pogrebna and project researcher Alexander Kharlamov. Using artificial intelligence, the researchers analysed more than 6,000 scripts from the past 80 years and discovered all films fall within six emotional arcs. This new technology means scientists may be able to give the film industry the tools to understand their viewers and work out what they really want to see on screen.
Year(s) Of Engagement Activity 2018
URL https://www.theguardian.com/film/2018/jul/24/uk-scientists-uncover-formula-box-office-movie-success
 
Description Article in WIRED in 2019 issue: Decentralised AI has the potential to upend the online economy 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact An article in WIRED magazine's annual issue that looks at how analysing big data on the edge will outclass offerings by more cumbersome centralised systems
Year(s) Of Engagement Activity 2018
URL https://www.wired.co.uk/article/decentralised-artificial-intelligence
 
Description Article on the BBC: The emotions that make a film a hit... or a miss 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Article on the BBC written by project Co-I Ganna Pogrebna based on the following paper published on Cornell University's arXiv.org: The Data Science of Hollywood: Using Emotional Arcs of Movies to Drive Business Model Innovation in Entertainment Industries co-authored by project Co-Is Glenn Parry and Ganna Pogrebna and project researcher Alexander Kharlamov. Using artificial intelligence, the researchers analysed more than 6,000 scripts from the past 80 years and discovered all films fall within six emotional arcs. This new technology means scientists may be able to give the film industry the tools to understand their viewers and work out what they really want to see on screen.
Year(s) Of Engagement Activity 2018
URL https://www.bbc.co.uk/news/entertainment-arts-46385657?fbclid=IwAR0BOVPVgg8NNHln9qZuWXuChwjQpom-ISF3...
 
Description BBC News article: Meet the data guardians taking on the tech giants 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact An article in the BBC about whether people care enough to bother about your personal data, featuring project PI Irene Ng speaking on the HAT and how data ownership rights.
Year(s) Of Engagement Activity 2019
URL https://www.bbc.co.uk/news/business-47027072
 
Description Behavioural Machine Learning for Media, BBC, Media City, Salford, Mancester 7-9th March, 2018 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Postgraduate students
Results and Impact Academic only speaking event. Networking and sharing knowledge from the grant. Focused on the HAT learning.
Year(s) Of Engagement Activity 2018
 
Description Competitive Advantage in the Digital Economy (CADE) 2017 (Venice, Italy) 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Postgraduate students
Results and Impact The CADE Forum 2017 was an exclusive three-day forum held in Venice, Italy, bringing together academic and practitioner speakers to educate and to discuss the state of the art with PhD students, early career researchers and practitioners working within the digital economy. This year saw CADE enter its fourth year, following three successful years during which CADE grew from a predominately Western European forum to a European conference welcoming participants from Eastern Europe. In 2017, CADE Forum became a global event, with applicants from the USA and Australia, highlighting the increased importance of the digital economy and the Forum's relevance and popularity. This year, CADE also merged with WMG's Service Systems Forum to become a single event, tackling the topic of Smart Service Systems, Digital Innovation, Privacy and Trust.
During CADE 2017, internationally-recognised thought leaders from a variety of subjects including Marketing, Service Management, Operations Management, Supply Chain Management and Computer Science shared their thoughts and latest research about the digital economy. The CADE Forum aims to discuss the current state of the art in the digital economy, with a focus not just on presenting the latest research, but also on opening up avenues for future research with a lengthy discussion session following the presentations. This year was no exception, with thought leaders presenting various cutting-edge research topics whilst simultaneously addressing a number of increasingly important issues that left open the possibility for future research.
As well as the keynotes, for the first time in CADE's history this year saw the inclusion of parallel sessions, which gave participants the opportunity to present and then discuss their own research. With the format of CADE placing emphasis on discussion, participants were given up to 15 minutes each to present their research, followed by a short discussion. With topics ranging from the future of blockchain, to participation styles of young people in virtual worlds, these presentations provided a broad and thought-provoking insight into the type of research being conducted in the digital economy. Awards were also offered for best paper (overall), most relevant to practice and unique methodological approach.
Much discussion also took place during CADE 2017's panel session, which saw the Forum's keynote speakers and scientific committee take open questions from participants. The first question drove a long discussion around the future of digital economy research and teaching. This question asked broadly: what needs to be done to advance digital economy research across disciplines, how can we encourage multidisciplinary work within the digital economy and how do we teach the additional knowledge created within said research. Interestingly, whilst the question's focus was on the first two areas, it was the teaching component that received considerable attention. The keynote speakers suggested different approaches, including interactive lectures, lectures from industry on best practice within the digital economy given that industry is seemingly ahead of academia in the digital economy at present (a gap that the Forum agreed needs closing), and creating a more comprehensive extra-curricular reading list which would subsequently be tested in class to ensure the reading is being completed. However, in view of the exponential amount of new knowledge coming into the world through ground-breaking research that needs to be learned and absorbed by students, imparting this effectively remains a considerable challenge for academia, and it is one that the Forum's panel put forth to the participants to solve, as they will be the ones teaching the research in the years to come.
Year(s) Of Engagement Activity 2017
URL https://warwick.ac.uk/fac/sci/wmg/research/business_transformation/ssg/ssgabout/sswmgactivities/cade...
 
Description Competitive Advantage in the Digital Economy (CADE) 2018 (Venice, Italy) 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Postgraduate students
Results and Impact The 5th Competitive Advantage in the Digital Economy (CADE) Forum was an exclusive three-day event, bringing together academics and practitioners to discuss the challenges of the digital economy and present the latest cutting edge research. This year saw the CADE Forum enter its fifth year, and specifically, it focused on personal data, smart service systems and digital transformation. CADE's core objective is to facilitate interdisciplinary collaborations and to continue building a platform for the development of a common language for digital economy research. The Forum has already built a reputation for creating new synergies between research groups both at Warwick and other institutions, and emphasis will continue to be placed on this as well as developing collaborative opportunities between participants at CADE. At CADE, emphasis was placed on discussion and collaboration, with plenty of time allocated to both your presentation, the subsequent discussion and additional time between parallel sessions and workshops for further in depth discussions with other participants. For the first time in 2018, the CADE Forum ran four workshops related to the personal data economy: Product Design in the Personal Data Economy; Student Experience and Teaching; Data-Driven Business Models; and Behavioural Visibility in Data (BeVID)- Experiencing New Research Methods with Reality Mining.
Year(s) Of Engagement Activity 2018
URL https://warwick.ac.uk/fac/sci/wmg/research/business_transformation/ssg/ssgabout/sswmgactivities/cade...
 
Description Data Needs to Be More Personal in the 21st Century - Inc Magazine article 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact HAT featured in an article on Inc magazine's website about how consumers want more data privacy and how that's a big opportunity for entrepreneurs
Year(s) Of Engagement Activity 2017
URL https://www.inc.com/drew-hendricks/data-needs-to-be-more-personal-in-the-21st-century.html
 
Description Data ownership, rights and controls: Reaching a common understanding - Discussions at a British Academy, Royal Society and techUK seminar on 3 October 2018 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Participation at discussions at a British Academy, Royal Society and techUK seminar on 3 October 2018 which provided an opportunity to explore and understand the concept, value and limitations of the idea of 'data ownership'. It considered the sound bases from which to consider and probe the concept of data ownership and discussed issues relating to the ability to exert rights and control over data use. The dialogue was a follow-up to a British Academy and Royal Society seminar on 16 October 2017 that focused on data governance, resulting in a report Data management and use: Governance in the 21st Century.
This year's seminar led to the production of a report entitled Data ownership, rights and controls: Reaching a common understanding.
Year(s) Of Engagement Activity 2018
URL https://www.thebritishacademy.ac.uk/data-ownership-rights-and-controls-reaching-common-understanding
 
Description Distributed Data Analytics in Functional Language, Invited Talk at MathWorks, November 2017, Cambridge UK. 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Industry/Business
Results and Impact Presenting the Owl's parallel computing and system design to an industry audience
Year(s) Of Engagement Activity 2017
 
Description FT podcast: Irene Ng on redistributing the economic power of data 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact An interview on the FT with project PI Irene Ng on redistributing the economic power of data
Year(s) Of Engagement Activity 2018
 
Description Forbes article - Relaxed, Anxious, Ignorant: Our Attitudes Towards CyberSecurity Are Making The Problem Worse 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Article in Forbes magazine discussing an August 2018 study conducted by project Co-Is Ganna Pogrebna and Glenn Parry on individuals' perception of cybercrime and behaviour online, and how it can be categorized into four key 'risk attitudes' that vary depending on demographic and environment: opportunistic (worth the risk), anxious (not worth the risk), ignorant (don't know, don't engage) and relaxed (I'm not at risk).
Year(s) Of Engagement Activity 2018
URL https://www.forbes.com/sites/charlestowersclark/2018/11/09/relaxed-anxious-ignorant-our-attitudes-to...
 
Description From GDPR to blockchain, we're getting more power over our data - The WIRED World in 2018 article 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Article authored by project PI Professor Irene Ng on private data accounts hosted by data stores like the Hub of All Things (HAT) may be the first step towards the internet as a civil society, paving the way for a governing system where digital citizens, in the form of their private micro-server data account, do not merely have to depend on legislation to champion their private rights, but also have the economic power to enforce them as well.
Year(s) Of Engagement Activity 2018
URL http://www.wired.co.uk/article/gdpr-personal-data-private-data-accounts
 
Description HAT Track at 5th Naples Forum on Service 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Other audiences
Results and Impact The HAT parallel session on Digitization and Datafication of Services took a data-driven perspective of Service Science, Service-Dominant Logic, and Network Theory in order to better explore the implications, challenges and direction of further digitization among services. It was a track of the 5th Naples Forum on Service, held in Sorrento, Italy on June 6-9, 2017
Year(s) Of Engagement Activity 2017
 
Description HAT as one of five ground-breaking tech projects being worked on at UWE Bristol - techspark.co 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Industry/Business
Results and Impact Hub of all Things featured as one of five ground-breaking tech projects being worked on at UWE Bristol
Year(s) Of Engagement Activity 2017
URL https://techspark.co/guest-blog-5-ground-breaking-tech-projects-worked-uwe-bristol/
 
Description Interview with Anna Maria Tremonti on Canadian national radio's "The Current" 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Project PI Irene Ng was interviewed by Anna Maria Tremonti of CBC Radio "The Current" on 13 April 2018 about the activities and implications of the breaches in trust that landed Facebook's Mark Zuckerberg in front of Congress. The interviewe also looked at what the Hub of All Things was, and how it would change the data landscape.
Year(s) Of Engagement Activity 2018
URL https://medium.com/hub-of-all-things/irene-on-how-very-little-of-our-zetabytes-of-data-is-controlled...
 
Description IoT Applications- Bishop Fleming Seminar, 4th October 2017, Bristol 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Industry/Business
Results and Impact Morning event for business people who have accounts with Bishop Fleming. All interested in personal data and how it impact on business models.
Year(s) Of Engagement Activity 2017
 
Description IoT and Use SimpleWeb Seminar, 25th October 2017, Bristol 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Professional Practitioners
Results and Impact At this IT company, internal seminar. 20 people, all coders / software experts. Sharing knowledge and pushing the message on personal data. Great networking that has led to numerous new introductions.
Year(s) Of Engagement Activity 2017
 
Description Let's make this the year we reclaim control of our data - The WIRED World in 2018 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Article authored by project Co-I Jon Crowcroft on how differential privacy, homomorphic encryption, and GDPR could help consumers wrestle back control of their personal information
Year(s) Of Engagement Activity 2018
URL http://www.wired.co.uk/article/2018-data-privacy-control
 
Description Medium Article: Inception as a Service 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Article about Inception as a Service on Medium.com
Year(s) Of Engagement Activity 2017
URL https://medium.com/@matriXanger/inception-as-a-service-54d3afa1fed7
 
Description MietSpiegel article: Facebook and Google: The Data Guards Fight Back 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact An article in MietSpiegel on how the data guards are fighting back - German version of the BBC article entitled HAT as data guardian
Year(s) Of Engagement Activity 2019
 
Description New $66m Chinese fund to put money into Western European personal data start-ups - Article in PCR 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact An article on investments coming into personal data start-ups including HAT Data Exchange, the start-up that was the spin-off from the HAT project. The article appeared on www.pcr-online.biz, which delivers priceless trade information for the home and business computing sector. Its total average monthly readership figure across print, online, digital edition, PDF downloads, mobile and social channels tops 80,000 and is constantly growing.
Year(s) Of Engagement Activity 2018
URL https://www.pcr-online.biz/vendors/new-66m-chinese-fund-to-put-money-into-western-european-personal-...
 
Description Our personal data are precious - we must take back control - Financial Times 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Article in the Financial Times about the HAT and its role in helping individuals reclaim future personal data control
Year(s) Of Engagement Activity 2017
URL https://www.ft.com/content/3278e6dc-67af-11e7-9a66-93fb352ba1fe
 
Description Owl - A General Numerical Library, OCaml workshop colocated with ICFP (International Conference on Functional Programming), 7th Sept, 2017, Oxford, UK. 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Presenting the Owl's parallel computing and system design to an industry audience
Year(s) Of Engagement Activity 2017
URL https://ocaml.org/meetings/ocaml/2017/
 
Description Owl - Data Science in OCaml, Tutorial at CUFP (Commercial Use of Functional Programming), 7th Sept, 2017, Oxford, UK 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Industry/Business
Results and Impact Presentation to an industry and academic audience on how to use Owl to address realwold data science challenges.
Year(s) Of Engagement Activity 2017
 
Description Personal Data as an Asset: Design and Incentive Alignments in a Personal Data Economy 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Industry/Business
Results and Impact Presentation argued that a person-controlled personal data (PPD), technologically, legally and economically architected such that the individual owns a personal micro-server and therefore have full rights to the data within, much like owning a PC or a smartphone, is potentially a route to reducing transaction costs and innovating in the personal data economy. There was good engagement through discussion and debate.
Year(s) Of Engagement Activity 2018
URL https://infolawcentre.blogs.sas.ac.uk/2018/01/17/personal-data-as-an-asset-design-and-incentive-alig...
 
Description Presentation at DSI Annual Meeting: SERVICE SYSTEMS: Service Experience Design (Austin, Texas) 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact to be added
Year(s) Of Engagement Activity 2016
URL https://convention2.allacademic.com/one/dsi/dsi16/index.php?cmd=Online+Program+View+Event&selected_b...
 
Description Presentation at workshop on Responsible Research and Innovation by PRISMA, Brussels, Feb 2018 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Responsible Research innovation becomes increasingly important with the emerging technologies in the digital economy. Dr Susan Wakenshaw, a Research Fellow on the project, attended the workshop on Responsible Research and Innovation by PRISMA (http://www.rri-prisma.eu/) from 6th-7th February 2018 in Brussels. Dr Wakenshaw presented the latest development of the Hub of all Things (HAT) and discussed with participants about the implications (social, ethical, technical, economic and legal) of HAT for Responsible Service Innovation (RRI). HAT as a pilot case in the responsible reserach and innnovation network, makes substantial contribution to the development of the roadmap for RRI. HAT aims to contribute to RRI in the UK by engaging in more substantive research on RRI for the emerging digital technologies such as AR, machine learning. The presentation was well received, and a few team has already in discussion for collaboration on upcoming research bids.
Year(s) Of Engagement Activity 2018
 
Description Provocation paper for Royal Society: Data management and use: governance in the 21st century 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact A provocation paper submitted for discussions at a British Academy and Royal Society seminar on 16 October 2017 that focused on data governance, resulting in a report Data management and use: Governance in the 21st Century that addressed the changing data landscape and recommended a principled approach to data governance, and called for stewardship of the entire data governance landscape.
Year(s) Of Engagement Activity 2017
URL https://royalsociety.org/~/media/policy/Publications/2017/Data_management_and_use_governance_in_the_...
 
Description Radio interview for Newshour BBC World Service: How scientists uncover formula for box office movie success 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Radio interview for Newshour BBC World Service: How scientists uncover formula for box office movie success based on the following paper published on Cornell University's arXiv.org: The Data Science of Hollywood: Using Emotional Arcs of Movies to Drive Business Model Innovation in Entertainment Industries co-authored by project Co-Is Glenn Parry and Ganna Pogrebna and project researcher Alexander Kharlamov. Using artificial intelligence, the researchers analysed more than 6,000 scripts from the past 80 years and discovered all films fall within six emotional arcs. This new technology means scientists may be able to give the film industry the tools to understand their viewers and work out what they really want to see on screen.
Year(s) Of Engagement Activity 2018
URL https://arxiv.org/abs/1807.02221
 
Description Servitization of the Home: IoT Development of Use-Visibility Measures, Technology and Innovation: Balancing Freedom and Progress, British Computer Society - Bristol, June 21st 2017 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Professional Practitioners
Results and Impact Computing experts and business people from Bristol and region. Very interested in application of the IoT in practice and how we have developed HAT. Lots of networking and subsequent contacts
Year(s) Of Engagement Activity 2017
 
Description Talk at Glasgow University Computer Science GIST: "Containing Personal Data Processing with the Databox" 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Postgraduate students
Results and Impact Project Co-I Richard Mortier presented on Containing Personal Data Processing with the Databox at Glasgow University Computer Science GIST (their HCI research group) on Nov 23 2017
Year(s) Of Engagement Activity 2017
 
Description The GDPR, market disrupters and innovators: friends or foes? Article in Privacy Laws & Business UK Report, Issue 96 (March 2018) 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact The HAT was featured in this article about the GDPR in a report by Privacy Laws & Business, which provides an independent privacy laws information service to many of the world's largest companies, specialist lawyers and has over 2000 clients in 53 countries. Its clients include 70% of the Global and UK top ten companies in the Financial Times lists.
Year(s) Of Engagement Activity 2018
URL https://www.privacylaws.com/Publications/uk/
 
Description The GDPR, market disrupters and innovators: friends or foes? Article in Slaughter & May newsletter 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact This article in law firm Slaughter & May's newsletter is a reprint of the article The GDPR, market disrupters and innovators: friends or foes? which appeared in Privacy Laws & Business UK Report, Issue 96 (March 2018) The HAT was featured in this article.
Slaughter & May has clients throughout the world. They range from governments to entrepreneurs, from funds to leading banks, from retailers to entertainment companies and from diversified industrial conglomerates to Premier League football clubs.
Year(s) Of Engagement Activity 2018
URL https://www.slaughterandmay.com/media/2536727/the-gdpr-market-disrupters-and-innovators-friends-or-f...
 
Description The Internet of Us: What does privacy mean in the Digital Age?", Gregg Latcham Solicitors, 1 September 2016, Watershed, Bristol 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Professional Practitioners
Results and Impact Speech and panel session on personal data and how HAT solves issues of GDPR, and helps with privacy and trust. Good networking and knowledge sharing.
Year(s) Of Engagement Activity 2016
 
Description The New Data Economy - Connect-World.com 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact Article by Irene Ng on the new data economy
Year(s) Of Engagement Activity 2017
URL http://connect-world.com/2017/11/30/new-data-economy/
 
Description WHY THE GDPR SIGNALS A GREATER BATTLE OVER DATA - Article in LS:N Global 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact An article written by project PI Irene Ng on how regulations such as the GDPR are just the beginning of a new power play between consumers and service providers. This was published on LS:N Global, a subscription-based insights platform that documents new consumer behaviour and key industry trends to give business professionals the confidence to make informed decisions about the future.
Year(s) Of Engagement Activity 2018
URL https://www.lsnglobal.com/opinion/article/22233/why-the-gdpr-signals-a-greater-battle-over-data
 
Description What is your Business Model? Understanding business models and value. Leading Edge Thinking Workshop; Bristol Distinguished Address Series, 12th October 2016 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Industry/Business
Results and Impact 10 business people in a workshop. Explaining business models and data and then having them think through their particular business and what they do. Explanation of HAT and the approach. Networking and knowledge sharing.
Year(s) Of Engagement Activity 2016
 
Description What's Happening in the World of Research: Column article in Business Leader by Professor Glenn Parry 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact In this article for Business Leader magazine, CONTRIVE CO-I Professor Glenn Parry talks about his research on business model innovation through the Internet of Things, and the privacy concern it raises. This includes his work on the HAT and data-sharing, as well as assessing perceived individual vulnerability towards sharing personal data. According to its website, Business Leader magazine readers are high-growth SMES and ambitious scale-up businesses that are fuelling growth across the UK. The magazine has a total readership of 87k senior decision makers in businesses across the UK.
Year(s) Of Engagement Activity 2018
URL https://www.businessleader.co.uk/whats-happening-world-research/42672/
 
Description Why I Believe We Should Own Our Own Data - The Day 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Schools
Results and Impact An excerpt from a 2017 Financial Times article on personal data featuring the HAT appeared in The Day, a daily online newspaper for teenagers focusing on the big issues transforming the world.
Year(s) Of Engagement Activity 2018
URL https://theday.co.uk/opinions/why-i-believe-we-should-own-our-own-data
 
Description Wolfson-HAT Annual Symposium on the Digital Person 2017 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact The Wolfson-HAT Annual Symposium on the Digital Person 2017 served to raise awareness on the topic of personal data and discuss issues relating to personal data in the Internet Economy. Organised by the HAT Community Foundation with Wolfson College Cambridge, the symposium was a series of four panel discussions held over four weeks in March and April 2017 to explore critical issues around the uses (and abuses) of our personal data, as well as the wider questions of the Digital Person, freedom, identity, security and innovation.
With broad-ranging appeal, the series was designed to interest practitioners and policy makers, as well as academics in the sciences, humanities and social sciences with discussions relating to law, computer science, history, sociology, entrepreneurship, business, economics and the global society.
Year(s) Of Engagement Activity 2017
URL https://hatresearch.org/wolfson-hat-symposium-digital-person/
 
Description Wolfson-HAT Annual Symposium on the Digital Person 2018 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact The Digital Person symposium is an annual event organised by the HAT Community Foundation and Wolfson College Cambridge that discusses personal data from three perspectives: (1) digital personhood, law, freedom and democracy (2) value, economics and markets and (3) data analytics, data science and technology. Symposium participants are drawn from industry captains, policy makers, government representatives, combined with thought leaders from the sciences, humanities and social sciences with discussions relating to law, computer science, history, sociology, entrepreneurship, business, economics and the global society. ConTriVE P-I Irene Ng and Co-I Jon Crowcroft were co-chairs of this This unique cross-disciplinary symposium along with Professor John Naughton. Aside from creating a unique environment for a robust discussion that is relevant and important, the symposium also produced a white paper on the state of the digital person in a connected and digital society. The paper highlighted the issues, opportunities and tensions of the digital person in 2018 and summarised the challenge that can be put into the larger context of the Internet and its implications for society, technology and the economy.
Year(s) Of Engagement Activity 2018
URL https://www.hat-lab.org/programs/2018/9/8/output-wolfsonhat-2019