Ageing and poverty: the working lives of older people in India
Lead Research Organisation:
Birkbeck, University of London
Department Name: Geography, Environment & Development Stu
Abstract
The overwhelming majority of people aged 60 and over and of urban residents now reside in low and middle income countries yet very little is known about the livelihoods of the older urban poor. Between 2007-10 five UK Research Councils, including the ESRC, funded a project examining the impact of demographic change, neo-liberal policies and foreign direct investment on old age livelihoods and intergenerational relations in the context of urban poverty and vulnerability in the south Indian city of Chennai. This project found that the older urban poor make a significant contribution to the economy through their paid and unpaid work. This enables them to be self-supporting and to support their families and the urban economy. By filling the economic niches younger people have vacated and by taking on domestic and care work so that younger women can enter the work force, older people are buttressing the global economy. Yet older people's economic contribution is entirely disregarded in public and economic policy as well as urban planning. This exposes older people to policy shifts that can undermine their livelihoods as well undermining their rights as workers, to equal treatment as compared to younger people and their right to development under the UN Convention on the Right to Development, the Madrid International Plan of Action on Ageing and the Indian Constitution. The research project had a good deal of success in stimulating a good of interest and debate in older people livelihoods at local, national and international level. Particularly effective was the use of innovative dissemination methods, such as public hearings and photographic exhibitions and collaboration with a range of user and potential user groups.
This follow-on-funding project will update data on recent developments in pension provision and rising rental values in Chennai's low-income settlements and will disseminate the reach findings in a readily accessible, concise and easily assimilated format in order to spur a widespread public debate and social campaign to build broad public support for policy measures to ensure livelihood security in old age. To do this a project team comprising academics and experienced campaigners for old age and social justice will be working together to develop a range of materials that can be circulated to a wide range of policy makers, opinion shapers, activists, civil society organisations, non-government organisations, United Nations agencies and the public. The materials include a 10 minute documentary a photo exhibition/photo essay and a research and campaign toolkit, all of which will be downloadable from open access internet sites as well as from the project's dedicated website.
This follow-on-funding project will update data on recent developments in pension provision and rising rental values in Chennai's low-income settlements and will disseminate the reach findings in a readily accessible, concise and easily assimilated format in order to spur a widespread public debate and social campaign to build broad public support for policy measures to ensure livelihood security in old age. To do this a project team comprising academics and experienced campaigners for old age and social justice will be working together to develop a range of materials that can be circulated to a wide range of policy makers, opinion shapers, activists, civil society organisations, non-government organisations, United Nations agencies and the public. The materials include a 10 minute documentary a photo exhibition/photo essay and a research and campaign toolkit, all of which will be downloadable from open access internet sites as well as from the project's dedicated website.
Planned Impact
The project will benefit a range of non-academic and academic users
The non-academic impact will occur at local, national and international levels and will benefit policy-makers, within international, national, local government agencies, campaigners, activists, law makers, administrators and the judiciary as well as the wider public, the urban poor and the urban poor in particular.
The impact will take the form of:
1) demonstrating pervasive age discrimination and stereotyping that strips older people of their rights as citizens and workers.
2) spurring the reconceptualisation of older people's capacities and contributions to the economy and society across a wide range of contexts (policy and planning, implementation, interpretations of the law).
3) opening up new avenues around old age in emerging and on-going campaigns, including in campaigns against the shift from in-kind welfare support to cash transfers, the setting of the poverty line, slum relocation and the squeeze on street markets.
4) creating a more positive discourse on the inter-generational relations amongst the urban poor which may in turn generate a more wholistic understanding of the cumulative pressures on the urban poor arising from economic and social transformations and their policy roots.
5) demonstrating the benefits of collaboration between researchers and campaigners
6) demonstrating the value of using compelling, easily accessible and assimilated methods to spread radically new perspectives to mass and targeted audiences.
The academic impact comprises:
a) enhancing the knowledge economy by providing new knowledge on impact of significant pension rate increases on the work participation of the older working poor in a developing city context.
b) the development and utilisation of new and innovative methodologies, techniques and cross-disciplinary and cross-sector partnerships for disseminating findings on the economic contribution of older people, including the development of visual and audio-visual materials and tool kit.
c) training highly skilled researchers in Chennai with the capacity to work between the academic and policy sectors.
The non-academic impact will occur at local, national and international levels and will benefit policy-makers, within international, national, local government agencies, campaigners, activists, law makers, administrators and the judiciary as well as the wider public, the urban poor and the urban poor in particular.
The impact will take the form of:
1) demonstrating pervasive age discrimination and stereotyping that strips older people of their rights as citizens and workers.
2) spurring the reconceptualisation of older people's capacities and contributions to the economy and society across a wide range of contexts (policy and planning, implementation, interpretations of the law).
3) opening up new avenues around old age in emerging and on-going campaigns, including in campaigns against the shift from in-kind welfare support to cash transfers, the setting of the poverty line, slum relocation and the squeeze on street markets.
4) creating a more positive discourse on the inter-generational relations amongst the urban poor which may in turn generate a more wholistic understanding of the cumulative pressures on the urban poor arising from economic and social transformations and their policy roots.
5) demonstrating the benefits of collaboration between researchers and campaigners
6) demonstrating the value of using compelling, easily accessible and assimilated methods to spread radically new perspectives to mass and targeted audiences.
The academic impact comprises:
a) enhancing the knowledge economy by providing new knowledge on impact of significant pension rate increases on the work participation of the older working poor in a developing city context.
b) the development and utilisation of new and innovative methodologies, techniques and cross-disciplinary and cross-sector partnerships for disseminating findings on the economic contribution of older people, including the development of visual and audio-visual materials and tool kit.
c) training highly skilled researchers in Chennai with the capacity to work between the academic and policy sectors.
Publications
The Hindu
(2013)
National photo contest on 'The Working Elderly'
Vera-Sanso P
(2015)
What is preventing India from developing an inclusive national framework for older people?
in Population Horizons
Vera-Sanso, P
(2015)
The Health Costs of Bolstering the Indian Economy
in Global Ageing Issues & Action Journal
Vera-Sanso, P
(2016)
Investing in an Ageing World: shifting debates from costs to investments
Vera-Sanso, P
(2013)
Forgotten Generation
Vera-Sanso, P
(2015)
Facing the Future: the Truth about Ageing and Development
Vera-Sanso, P
(2013)
Photo Essay: We work, we contribute, we don't retire!
Vera-Sanso, P
(2013)
We're Still Working - Hindi version
Vera-Sanso, P
(2013)
We're Still Working - English version
| Title | The Forgotten Generation |
| Description | In The Forgotten Generation older people aged over 60 in urban Tamil Nadu, rural Rajasthan and tribal Maharashtra reveal the realities of their lives, relationships and work as well as their expectations of the future. We learn how they manoeuvre within tight constraints to create new social and economic opportunities for themselves, their families and friends and how targeted social pensions are producing Kafka-esque encounters with the State. |
| Type Of Art | Film/Video/Animation |
| Year Produced | 2013 |
| Impact | The documentary has played a role in changing people's perception of older people; seeing them as workers and contributors in family, economy and society. It has helped to stimulate further research and inclusion of later life workers in studies of poverty and casual work. |
| URL | https://vimeo.com/98760213 |
| Title | We're Still Working (English Subtitles) |
| Description | Unseating the assumption of old age dependency, We're Still Working, reveals the extent to which families, communities and India itself rely on older people's work. Shot in urban Tamil Nadu, rural Rajasthan and tribal Maharashtra the film makers argue that people aged over 60 are shouldering the burden of India's economic development by providing low-cost labour that makes India competitive in the global market. Yet, older people's work and their moral and legal rights as workers, citizens and people remain unacknowledged. |
| Type Of Art | Film/Video/Animation |
| Year Produced | 2013 |
| Impact | This documentary was widely disseminated amongst activist, advocacy and policy influencers and has played a role in creating an acceptance of the fact that the poor do work in later life. |
| URL | https://vimeo.com/97903890 |
| Title | We're Still Working (Hindi Subtitles) |
| Description | Unseating the assumption of old age dependency, We're Still Working, reveals the extent to which families, communities and India itself rely on older people's work. Shot in urban Tamil Nadu, rural Rajasthan and tribal Maharashtra the film makers argue that people aged over 60 are shouldering the burden of India's economic development by providing low-cost labour that makes India competitive in the global market. Yet, older people's work and their moral and legal rights as workers, citizens and people remain unacknowledged. |
| Type Of Art | Film/Video/Animation |
| Year Produced | 2013 |
| Impact | This documentary was widely disseminated as hard copies amongst activist, advocacy and policy influencers and has played a role in creating an acceptance of the fact that the poor do work in later life. This version was aimed at Hindi speaking people. |
| URL | https://vimeo.com/81929055 |
| Description | The grant was an ESRC Follow-on grant for expanding the impact of funded research (ES/F016077/1, 2007-2010) which was graded as 'very good'. The aim of this project was to generate materials that could extend the research impact into North India and abroad. This necessitated finding a means of disseminating the research in an accessible manner and of demonstrating its validity beyond the confines of its original setting, the low-income settlements of India's fourth largest city, Chennai. The outputs comprised the making of two documentaries, 'We're Still Working' (17 mins, English and Hindi versions), 'The Forgotten Generation' (40 mins); the development and exhibition of a photo essay on older workers in India; the development of a campaign toolkit and project website. The award also included up-dating earlier research with a study of what difference the State of Tamil Nadu's 125% increase in the social pension, in 2011, made to older people's lives. The project produced a photo essay of forty-four A2 photographs and associated text which was very well received in the UK and India. It was taken up by two national level campaigning networks in India that campaign for food security and civil rights, the Right to Food Campaign and the Pension Parishad for their rallies, conventions and conferences. Through these activities the photo essay was seen by the public, social activists, academics, policy makers, UN personnel and the media and spurred the emerging recognition both that older people make vital contributions to the Indian economy, despite ageism and age discrimination, and that their rights as workers and citizens are not being met. The project produced the two very well received documentaries in conjunction with an award winning director, Deepa Dhanraj and cinematographer Navroze Contractor, which are available on vimeo and have also been circulated to Non-government organisations in the UK and South Asia, the latter through the support of HelpAge India and other NGOs. In the final months of the research the project approached The Hindu, one of India's leading English language newspapers, to run a 'national level photo competition on the working elderly'. The first objective was to get an idea of how extensive is older people's work across India and of what kinds of work they do. The second objective was to raise awareness of older people as workers. The third was to establish a long-term on-line gallery of older workers. The photo competition was supported with a six week campaign in The Hindu and by a social media campaign. Nearly 3,000 photographs of older people working across India and in a very wide range of activities were submitted and over 34,000 votes were cast for the 'people's choice' prize. This proved a highly effective and evocative means of gathering data and this data did support the 2007-10's project findings that older people do work and vast numbers of them work in the most insecure and most lowly paid sectors of the economy. The research into the impact of pension increase found that 125% increase in the pension level did not relieve older people of the need to work. It did, however, give them some sense of security, allowing them to buy more of the medicine or food that they needed. The research found that because pension values were not linked to inflation their real value rapidly declined such that by 2014 the pension rise had done little more than bring older people's real incomes back to where they were in 2008. However, by comparison to most of India, where pension incomes have remained unchanged since 2008, hence fallen by half in real terms, this is a considerable improvement. All the materials continue to find new users, most recently by the International Federation of Ageing. |
| Exploitation Route | The research findings and outputs are readily available on the internet. They are actively being made available to NGOs (HelpAge International, Age International) in the UK, India (Right to Food Campaign, Pension Parishad) and to global networks, such as the International Federation on Ageing, which are using them to further their thinking and their advocacy and campaign work with policy makers, Parliamentarians and UN agencies. The work is also being taken up by the emerging field of global ageing within the wider ageing/gerontological studies in the UK and USA and in Development Studies teaching in the UK. |
| Sectors | Communities and Social Services/Policy,Education |
| Description | In terms of stimulating a changed perceptions: the research spurred a change in HelpAge International's and Age International's view of older people's role in the family. For example, Age International is now advocating for the recognition of older women's role as the lynchpin in families and has recently announced a research project into older women's unpaid care work with the ODI. It has begun to stimulate on older people's work in India. For example, The Centre for Equity Studies, India, and associated colleagues have recently undertaken research into older people's attitudes towards and experiences of working in late life. In terms of advocacy HelpAge International and Age International use the research in their discussions with the UN and middle income and low income developing policy for older people. Pension Parishad, a national level campaign which has drawn the outputs of this research, continues to campaign for increased and more widespread non-contributory pensions in India with incremental success. Print media and India has used the outputs of this award to spread awareness of the role of older people in the economy and the shortfall in older people's rights as citizens and workers. For further details see End of Award reported submitted Dec 2013. |
| Sector | Communities and Social Services/Policy |
| Impact Types | Societal,Economic,Policy & public services |
| Description | New Dynamics of Ageing Programme 2014 |
| Amount | £333 (GBP) |
| Organisation | University of Sheffield |
| Department | New Dynamics of Ageing |
| Sector | Academic/University |
| Country | United Kingdom |
| Start | 03/2014 |
| End | 04/2014 |
| Description | School of Social Sciences, History and Politics Research Committee Grant 2014 |
| Amount | £1,650 (GBP) |
| Organisation | Birkbeck, University of London |
| Sector | Academic/University |
| Country | United Kingdom |
| Start | 06/2014 |
| End | 07/2014 |
| Description | School of Social Sciences, Philosphy and History Research Committee 2013 |
| Amount | £450 (GBP) |
| Organisation | Birkbeck, University of London |
| Sector | Academic/University |
| Country | United Kingdom |
| Start | 06/2013 |
| End | 08/2013 |
| Description | 2013 Delhi Rally Pop-up Exhibition |
| Organisation | Pension Parishad |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We were invited by the Pension Parishad to hang our photo exhibition 'We too contribute' at Pension Parishad's 5 day rally, 4-8th March, at Jantar Mantar, Delhi. We designed the stands for a pop-up exhibition, hung the exhibition, moved them from place to place on the site and talked a wide range of viewers through the exhibition (ranging from rural rally participants, the public, people from NGOs, media people to senior Indian Administrative Service personnel). We handed out double sided A4 summaries of the photo exhibition, in English and Hindi, to the public and rally participants. Our team spoke on both of the rally stages. |
| Collaborator Contribution | The Pension Parishad invited us to hang the exhibition and address the rally. They provided and paid for contractors to make up the exhibition stands. |
| Impact | 1 This enabled us to disseminate our research in North India for the first time. 2 It secured a much higher profile for older people's work and resulted in media coverage. 3 Seeing the range of their paid and unpaid economic roles contributed to older rally goers' confidence in their rights as workers and rights to a pension. 3 This rally was a turning point in policy makers' acceptance of the need to raise the pension and the Pension Parishad considered that we had made a new and worthwhile contribution to the rally. 4 Plans for further collaborations in August 2013 were discussed. Multi-disciplinary in the sense that our collaborators are social activists and members of NGOs |
| Start Year | 2013 |
| Description | 2013 Documentary launch and exhibition of photo essay |
| Organisation | HelpAge India |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We hung our photo essay and talked conference goers through it, including the United Nations Resident Coordinator, the then Cabinet Minister for Social Justice and Empowerment and international delegates from across South Asia. We presented two papers at the International Conference on Ageing Women: Critical Challenges and Concerns, 26-27th August, India International Centre, New Delhi, and then participated in the launch of our two documentaries, We're Still Working and The Forgotten Generation. |
| Collaborator Contribution | 1. HelpAge India, Stree Shakti and the UNDP funded the exhibition of the photo essay and enabled us to talk the UN Resident Coordinator and Cabinet Minister for Social Justice and Empowerment through it. They organised and supported the launch of the documentary by Justice Leila Seth and screened 'We're Still Working' which was followed by a panel discussion. 2. The discussion panel comprised members and associates of the Pension Parishad including: Aruna Roy of Mazdoor Kisan Shakti Sangathana , Mathew Cherian of HelpAge, India Nikhil Dey of Pension Parishad, Harsh Mander of Aman Biradari, Kavita Srivastava of People's Union for Civil Liberties and the Right to Food Campaign. |
| Impact | 1. The project finding that older people are significant contributors to the economy, rather than uniformly dependant, received wide acceptance from the conference goers. After seeing the photo essay the UN Resident Coordinator went on record as saying that 'The elderly are contributing massively to India's economy and through India's economy also to the global economy.' (Hindustan Times, 26 Aug 2013) as did the then Cabinet Minister. 2. We were asked by the Right to Food Campaign to hang our photo exhibition and screen the We're Still Working documentary at their 5th National Convention, held in Gujarat in March 2014. Multi-disciplinary in the sense that collaborators are social activists and members of NGOs. |
| Start Year | 2013 |
| Description | 2013 Documentary launch and exhibition of photo essay |
| Organisation | Pension Parishad |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We hung our photo essay and talked conference goers through it, including the United Nations Resident Coordinator, the then Cabinet Minister for Social Justice and Empowerment and international delegates from across South Asia. We presented two papers at the International Conference on Ageing Women: Critical Challenges and Concerns, 26-27th August, India International Centre, New Delhi, and then participated in the launch of our two documentaries, We're Still Working and The Forgotten Generation. |
| Collaborator Contribution | 1. HelpAge India, Stree Shakti and the UNDP funded the exhibition of the photo essay and enabled us to talk the UN Resident Coordinator and Cabinet Minister for Social Justice and Empowerment through it. They organised and supported the launch of the documentary by Justice Leila Seth and screened 'We're Still Working' which was followed by a panel discussion. 2. The discussion panel comprised members and associates of the Pension Parishad including: Aruna Roy of Mazdoor Kisan Shakti Sangathana , Mathew Cherian of HelpAge, India Nikhil Dey of Pension Parishad, Harsh Mander of Aman Biradari, Kavita Srivastava of People's Union for Civil Liberties and the Right to Food Campaign. |
| Impact | 1. The project finding that older people are significant contributors to the economy, rather than uniformly dependant, received wide acceptance from the conference goers. After seeing the photo essay the UN Resident Coordinator went on record as saying that 'The elderly are contributing massively to India's economy and through India's economy also to the global economy.' (Hindustan Times, 26 Aug 2013) as did the then Cabinet Minister. 2. We were asked by the Right to Food Campaign to hang our photo exhibition and screen the We're Still Working documentary at their 5th National Convention, held in Gujarat in March 2014. Multi-disciplinary in the sense that collaborators are social activists and members of NGOs. |
| Start Year | 2013 |
| Description | 2013 Documentary launch and exhibition of photo essay |
| Organisation | Stree Shakti |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We hung our photo essay and talked conference goers through it, including the United Nations Resident Coordinator, the then Cabinet Minister for Social Justice and Empowerment and international delegates from across South Asia. We presented two papers at the International Conference on Ageing Women: Critical Challenges and Concerns, 26-27th August, India International Centre, New Delhi, and then participated in the launch of our two documentaries, We're Still Working and The Forgotten Generation. |
| Collaborator Contribution | 1. HelpAge India, Stree Shakti and the UNDP funded the exhibition of the photo essay and enabled us to talk the UN Resident Coordinator and Cabinet Minister for Social Justice and Empowerment through it. They organised and supported the launch of the documentary by Justice Leila Seth and screened 'We're Still Working' which was followed by a panel discussion. 2. The discussion panel comprised members and associates of the Pension Parishad including: Aruna Roy of Mazdoor Kisan Shakti Sangathana , Mathew Cherian of HelpAge, India Nikhil Dey of Pension Parishad, Harsh Mander of Aman Biradari, Kavita Srivastava of People's Union for Civil Liberties and the Right to Food Campaign. |
| Impact | 1. The project finding that older people are significant contributors to the economy, rather than uniformly dependant, received wide acceptance from the conference goers. After seeing the photo essay the UN Resident Coordinator went on record as saying that 'The elderly are contributing massively to India's economy and through India's economy also to the global economy.' (Hindustan Times, 26 Aug 2013) as did the then Cabinet Minister. 2. We were asked by the Right to Food Campaign to hang our photo exhibition and screen the We're Still Working documentary at their 5th National Convention, held in Gujarat in March 2014. Multi-disciplinary in the sense that collaborators are social activists and members of NGOs. |
| Start Year | 2013 |
| Description | 2013 Photo contest on the working elderly |
| Organisation | HelpAge India |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We approached The Hindu newspaper to run a photo competition to raise the profile of older working people in India. We asked them to host a long-standing on-line archive of the submissions and to provide space in their newspaper, magazine and on-line editions for articles and other copy to support the competition. We wrote most of the copy and two articles, we approached and worked with two collaborators who wrote articles and one judge, Aruna Roy. We mounted a social media campaign to support the competition, including writing several blogs for relevant interested organisations, such as HelpAge International and the London International Development Centre, provided copy for relevant networks in India for their websites (The Right to Food Campaign, Pension Parishad, People's Union for Civil Liberties) and secured the support of A R Rahman, the South Indian composer of Slumdog Millionaire who has a twitter following of over 5 million people. We secured the prize money. |
| Collaborator Contribution | 1. The Hindu hosted the competition and subsequent archive of nearly 3,000 photographs. They provided considerable space in their newspapers, magazine and on-line editions for a six week campaign, supported us through the publishing process, vetted the photo entries and voting (over 34,000 votes) against the set criteria and distributed the prizes, they approached one judge, R Menon. Their Picture Editor, shortlisted 100 pictures from nearly 3,000 entries, participated in the final judging and wrote up the announcement of winners. 2. Aruna Roy of the Pension Parishad judged and commented on the 100 shortlisted photos. 3. D Menon, filmmaker and cinematographer, judged and commented on the 100 shortlisted photos. |
| Impact | 1. Several articles and blogs - main ones listed under publications and engagement. 2. A globally unique on-line data set of nearly 3,000 photographs of older workers - listed under publications. 3. Made an enormous contribution to the emerging awareness of older workers and increasing awareness of old age poverty and the need for a meaningful pension for those working in the informal economy, which is resulting in significant hikes in social pensions in a some areas of India. 4. The competition's evidence on older people working throughout India supported the detailed research findings of the 2007-10 project research undertaken in Chennai and convinced Parliamentarians in India and United Nations personnel that those findings are widely applicable throughout India. Multi-disciplinary in the sense that project team is multi-disciplinary and we collaborated with social activists, NGOs, a newspaper and film maker. |
| Start Year | 2013 |
| Description | 2013 Photo contest on the working elderly |
| Organisation | Pension Parishad |
| Country | India |
| Sector | Charity/Non Profit |
| PI Contribution | We approached The Hindu newspaper to run a photo competition to raise the profile of older working people in India. We asked them to host a long-standing on-line archive of the submissions and to provide space in their newspaper, magazine and on-line editions for articles and other copy to support the competition. We wrote most of the copy and two articles, we approached and worked with two collaborators who wrote articles and one judge, Aruna Roy. We mounted a social media campaign to support the competition, including writing several blogs for relevant interested organisations, such as HelpAge International and the London International Development Centre, provided copy for relevant networks in India for their websites (The Right to Food Campaign, Pension Parishad, People's Union for Civil Liberties) and secured the support of A R Rahman, the South Indian composer of Slumdog Millionaire who has a twitter following of over 5 million people. We secured the prize money. |
| Collaborator Contribution | 1. The Hindu hosted the competition and subsequent archive of nearly 3,000 photographs. They provided considerable space in their newspapers, magazine and on-line editions for a six week campaign, supported us through the publishing process, vetted the photo entries and voting (over 34,000 votes) against the set criteria and distributed the prizes, they approached one judge, R Menon. Their Picture Editor, shortlisted 100 pictures from nearly 3,000 entries, participated in the final judging and wrote up the announcement of winners. 2. Aruna Roy of the Pension Parishad judged and commented on the 100 shortlisted photos. 3. D Menon, filmmaker and cinematographer, judged and commented on the 100 shortlisted photos. |
| Impact | 1. Several articles and blogs - main ones listed under publications and engagement. 2. A globally unique on-line data set of nearly 3,000 photographs of older workers - listed under publications. 3. Made an enormous contribution to the emerging awareness of older workers and increasing awareness of old age poverty and the need for a meaningful pension for those working in the informal economy, which is resulting in significant hikes in social pensions in a some areas of India. 4. The competition's evidence on older people working throughout India supported the detailed research findings of the 2007-10 project research undertaken in Chennai and convinced Parliamentarians in India and United Nations personnel that those findings are widely applicable throughout India. Multi-disciplinary in the sense that project team is multi-disciplinary and we collaborated with social activists, NGOs, a newspaper and film maker. |
| Start Year | 2013 |
| Description | 2013 Photo contest on the working elderly |
| Organisation | The Hindu |
| Country | India |
| Sector | Private |
| PI Contribution | We approached The Hindu newspaper to run a photo competition to raise the profile of older working people in India. We asked them to host a long-standing on-line archive of the submissions and to provide space in their newspaper, magazine and on-line editions for articles and other copy to support the competition. We wrote most of the copy and two articles, we approached and worked with two collaborators who wrote articles and one judge, Aruna Roy. We mounted a social media campaign to support the competition, including writing several blogs for relevant interested organisations, such as HelpAge International and the London International Development Centre, provided copy for relevant networks in India for their websites (The Right to Food Campaign, Pension Parishad, People's Union for Civil Liberties) and secured the support of A R Rahman, the South Indian composer of Slumdog Millionaire who has a twitter following of over 5 million people. We secured the prize money. |
| Collaborator Contribution | 1. The Hindu hosted the competition and subsequent archive of nearly 3,000 photographs. They provided considerable space in their newspapers, magazine and on-line editions for a six week campaign, supported us through the publishing process, vetted the photo entries and voting (over 34,000 votes) against the set criteria and distributed the prizes, they approached one judge, R Menon. Their Picture Editor, shortlisted 100 pictures from nearly 3,000 entries, participated in the final judging and wrote up the announcement of winners. 2. Aruna Roy of the Pension Parishad judged and commented on the 100 shortlisted photos. 3. D Menon, filmmaker and cinematographer, judged and commented on the 100 shortlisted photos. |
| Impact | 1. Several articles and blogs - main ones listed under publications and engagement. 2. A globally unique on-line data set of nearly 3,000 photographs of older workers - listed under publications. 3. Made an enormous contribution to the emerging awareness of older workers and increasing awareness of old age poverty and the need for a meaningful pension for those working in the informal economy, which is resulting in significant hikes in social pensions in a some areas of India. 4. The competition's evidence on older people working throughout India supported the detailed research findings of the 2007-10 project research undertaken in Chennai and convinced Parliamentarians in India and United Nations personnel that those findings are widely applicable throughout India. Multi-disciplinary in the sense that project team is multi-disciplinary and we collaborated with social activists, NGOs, a newspaper and film maker. |
| Start Year | 2013 |
| Description | 2010 Maximising Impact |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Other academic audiences (collaborators, peers etc.) |
| Results and Impact | April 2010 'New Dynamics of Ageing impact: a researcher's perspective', Maximising the Impact of Research, Crowne Plaza Hotel Birmingham City Centre, 12th-13th April. Sparked Qs and discussion. Interests in requests for further information and led to participation in WHO First Age Friendly Cities Conference in Dublin in 2011. |
| Year(s) Of Engagement Activity | 2010 |
| Description | 2013 BSPS presentation |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Other academic audiences (collaborators, peers etc.) |
| Results and Impact | September 2013 'Economic and demographic change in India: challenging assumptions of family breakdown', British Society for Population Studies 2013 Conference, University of Swansea, 9-11th Sept. Sparked Qs and discussion. Interest in this perspective. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.lse.ac.uk/socialPolicy/BSPS/annualConference/2013-Conference---Swansea/Provisional-Progra... |
| Description | 2013 Britain in 2013 ESRC |
| Form Of Engagement Activity | A press release, press conference or response to a media enquiry/interview |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Public/other audiences |
| Results and Impact | Research showcased in Britain in 2013, the Economic and Social Research Council's annual flagship magazine, 'An Age-Old Dilemma', p125. Not aware/informed of impact. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.esrc.ac.uk/_images/Britain_in_2013_International_tcm8-29259.pdf |
| Description | 2013 HAI & Stree Shakti VS |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Policymakers/politicians |
| Results and Impact | V Suresh (2013) 'Rights of the elderly - fact or fiction! A Human Rights Perspective' International Conference : Ageing Women Critical Challenges & Concerns, 26th - 27th August, India International Centre, New Delhi, supported by HelpAge India, Stree Shakti and UNDP. Sparked Qs and discussion. Audience became more focused on older people's rights rather than seeing them as victim. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.streeshakti.com/pdf-files/conference_booklet_CGA.pdf |
| Description | 2013 Right to Food Campaign 5th National Convention |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Supporters |
| Results and Impact | Invited to hang photo exhibition at the Right to Food and Work Campaign's 5th National Convention, Sanand, Gujarat, 1st-3rd March 2014. The photo exhibition and discussion with viewers revised people's views on older people as dependants. Many older people said that it told their story and they were glad that someone had decided to tell that story. Several activists commented on the presentation format, a photo exhibition with commentary, and planned to use it. On seeing the exhibition, one NGO member arranged for a party of school children to see the exhibition on the last day of the 3 day event. 1. It persuasively changed opinions. 2. The Right to Food Campaign suggested they publish the photo essay in a number of local languages alongside text on how to access local welfare schemes, demonstrating their view that the photo essay is effective in challenging ageism. |
| Year(s) Of Engagement Activity | 2013 |
| Description | 2013 Stree Shakti, HAI |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Policymakers/politicians |
| Results and Impact | August 2013 'Ageism and age discrimination: stereotypes and counter imaginations', International Conference on Ageing Women: Critical Challenges and Concerns, Stree Shakti, HelpAge India, UNDP, 26th-27th Aug. Sparked Qs and discussion A great deal of interest, requests for information and to serve on the Advisory Board, South Asian Forum for Aged Women (supported by UNDP). |
| Year(s) Of Engagement Activity | 2013 |
| Description | 2013 The Hindu july 27th |
| Form Of Engagement Activity | A press release, press conference or response to a media enquiry/interview |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Public/other audiences |
| Results and Impact | The author of the article, a social activist and public intellectual who has a regular column in The Hindu devoted is column to our research project and the National Photo Contest on the Working Elderly being run in collaboration with The Hindu. The photo competition's entries and votes rose, eventually getting to nearly 3,000 entries and over 34,000 votes. It is also notable that by November 2014 there are many more photographs in India's new and old media that recognise older people as workers rather than dependents or victims. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.thehindu.com/opinion/columns/Harsh_Mander/the-invisible-presence/article4959604.ece |
| Description | 2014 BBK Magazine Review |
| Form Of Engagement Activity | A press release, press conference or response to a media enquiry/interview |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Public/other audiences |
| Results and Impact | Research showcased in BBK, Birkbeck's Magazine Review, 2013, issue 32, 'The poverty and working lives of older people in India', p32-33 http://www.bbk.ac.uk/downloads/birkbeck-magazine/bbk32.pdf Increase in requests for further information. |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://www.bbk.ac.uk/downloads/birkbeck-magazine/bbk32.pdf |
| Description | Age International blog May 16th 2014 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Supporters |
| Results and Impact | increased followers on my research-based twitter account resulted in a request for two more blogs with Age International, blogs with the London International Development Centre and with the India at LSE blog |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://blog.ageinternational.org.uk/india-fights-for-a-pension-a-campaigning-success-story/ |
| Description | Be Birkbeck Public Lecture |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | Local |
| Primary Audience | Public/other audiences |
| Results and Impact | April 2015 'Ageism and the Economy in Later Life', Identity Lecture Series, 2015, Be Birkbeck Lectures, Birkbeck, 23 April University of London, Birkbeck's lecture series for the general public. |
| Year(s) Of Engagement Activity | 2015 |
| Description | Birkbeck Research newsletter |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Public/other audiences |
| Results and Impact | A news item on the Birkbeck website announcing the launch of the photo competition on the working elderly, launched in collaboration with The Hindu newspaper, one of India's largest English language newspapers, with a hard copy readership of 2.2 million, and describing the project's engagement activities. The PI was informed by many people that they had looked through many of the entrants to the photo competition, had voted and that they had not realised how extensive and diverse are older people's economic roles. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.bbk.ac.uk/research/news/bbk-local?uid=545aeb04be5ac5477e42dc0f5cbab143 |
| Description | Campaigning for a Pension, India at LSE Blog, |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Public/other audiences |
| Results and Impact | I wrote a blog for HelpAge International and was asked by India at LSE Blog to do a similar piece for them on older people's campaign for a pension. This increased the number of twitter followers for my research-based twitter account. |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://blogs.lse.ac.uk/indiaatlse/2014/07/18/india-fights-for-a-pension-a-campaigning-success-story/ |
| Description | Delhi Pension Parishad Rally March 2013 |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Public/other audiences |
| Results and Impact | We exhibited the photo exhibition 'We too Contribute' as a pop-up exhibition at a 5 day rally in Delhi. The exhibition sparked a great deal of questions and very many people, local and visitors from abroad (Canada, USA, UK, Germany), took photographs of the photographs to circulate on NGO websites. We distributed A4 double sided flyers in English and Hindi which the rally goers were taking back to share with other villagers. The exhibition was covered by the media, The Hindu newspaper. We were interviewed by researchers for a television programme on older people. We met policy advisors who later advised us on producing documentaries for policy makers. We were invited to write an article for Outlook Hindi, a Hindi-medium news magazine with a readership of 1.6 million people. Key participants in this rally subsequently asked us to hang the photo exhibition at the Right to Food Campaign's 5t National Convention in March 2014. |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://www.thehindu.com/news/cities/Delhi/detailing-the-lives-of-the-aged/article4484000.ece |
| Description | Exhibition and Meeting with Chennai Corporation Senior Officials |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Policymakers/politicians |
| Results and Impact | Exhibited 'We too Contribute' (contracted version) at Chennai Metropolitan Corporation Headquarters and talked Senior Officials through the exhibition, followed by discussion of how older people can be mainstreamed into Chennai Corporation's municipal responsibilities. During the discussion officials had a free ranging discussion about how they could improve the situation of older people in their area of responsibility. |
| Year(s) Of Engagement Activity | 2013 |
| Description | Exhibition of Photo Essay : We're Still Working, Ahmedabad, India |
| Form Of Engagement Activity | Participation in an activity, workshop or similar |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Third sector organisations |
| Results and Impact | Exhibition of Photo Essay : We're Still Working, Right to Food and Work Campaign, 5th National Convention, Ahmedabad, India 1st - 3rd March 2014 |
| Year(s) Of Engagement Activity | 2014 |
| Description | HelpAge International Blog July 10th 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Supporters |
| Results and Impact | The blog was to introduce supporters to the extent that older people contribute to low income country economies and to participate in exposing that extent by participating in a photo competition, by submitting photos and voting on for a winning photo. The numbers of photos entered and the numbers of votes cast rose to nearly 3,000 and 34,000 respectively. How much of each came directly from this blog is impossible to know but this HelpAge International has a number of linked organisations around the world, including South Asia, and is one of the leading international NGO on global ageing, so there will have been an impact. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.helpage.org/blogs/penny-verasanso-20122/photo-competition-indias-working-older-people-586 |
| Description | HelpAge International Blog July 25th 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Supporters |
| Results and Impact | Persuasively exposed an international audience interested in old age and development to the idea that older people are key contributors to national economy in developing countries and their rights as workers should be upheld. It encouraged people to go onto a website hosting the project's photo competition of nearly 3,000 photos of older people working across India in order to vote for a people's choice. 1. It is difficult to ascertain the impact of a particular blog but the fact that HelpAge International are willing to host such a blog demonstrates that they consider this research important in supporting their own work - at this time the development of the Global Age Watch Index with UNDP and others for which, one index, on older workers is controversial from a high income country perspective but a reality and a necessity in low and middle income countries. Global Age Watch Index was launched in 2014. 2. In three days votes rose from 25,000 to 34,000 and this blog would have played a role in the rise - and in the process exposed many people to overwhelming evidence of the importance of older workers to India's economy. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.helpage.org/blogs/penny-verasanso-20122/older-peoples-work-should-be-recognised-588/ |
| Description | International Federation of Ageing website |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Policymakers/politicians |
| Results and Impact | The International NGO, the International Federation on Ageing, featured the project's research and outputs on their website (29 October 2014) and their eNews (October 2014) Too soon to tell. |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://www.ifa-fiv.org/ |
| Description | LIDC blog July 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Other academic audiences (collaborators, peers etc.) |
| Results and Impact | The blog was to encourage awareness of the importance of older people's work to low-income economies, something not recognised by most people working in Development Studies, by encouraging people to participate in an on-line photo competition and voting on the best photo. The competition did eventually raise 34,000 votes of which some I know came from readers of this blog. I had emails and conversations with various UK academics saying what an effective engagement strategy the competition and associated blogs are. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://lidcblog.wordpress.com/2013/07/09/capturing-the-hidden-contribution-of-older-workers-a-people... |
| Description | Launch of documentaries 2013 |
| Form Of Engagement Activity | Participation in an activity, workshop or similar |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Policymakers/politicians |
| Results and Impact | The project documentaries, 'We're Still Working' and 'The Forgotten Generation' were launched by Justice Leila Seth, at Stree Shakti, HelpAge India, UNDP, International Conference, Ageing Women: Critical Challenges and Concerns, Delhi, 26th-27th August 2013. This was followed by a discussion by individuals campaigning for a universal old age pension under the banner of the Pension Parishad. The documentary was very well received. There was a great deal of demand for the documentaries and they have been taken by delegates to other South Asian countries. The project was asked to screen its documentary at the 5th National Convention of the Right to Food Campaign in March 2014. The PI was asked to be an Advisory Board, South Asian Forum for Aged Women, funded by United Nations Population Fund. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.streeshakti.com/pdf-files/Schedule.pdf |
| Description | Launch of the documentary 'We're Still Working' |
| Form Of Engagement Activity | Participation in an activity, workshop or similar |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Third sector organisations |
| Results and Impact | Launch of 'We're Still Working', Stree Shakti, HelpAge India, UNDP, International Conference, Ageing Women: Critical Challenges and Concerns, Delhi, 26th-27th August 2013, Launch inaugurated by Justice Leila Seth, and panel discussion with Pension Parishad and Right to Food Campaign activists. |
| Year(s) Of Engagement Activity | 2013 |
| Description | London International Development Centre Blog Aug 22 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Other academic audiences (collaborators, peers etc.) |
| Results and Impact | It gave exposure of a new research method to a wider academic audience. It lead to invitations to run a masterclass on innovative research methods at Birkbeck and to present a seminar at Goldsmiths. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://lidcblog.wordpress.com/2013/08/22/capturing-the-hidden-contribution-of-older-workers-lessons-... |
| Description | Outlook India news magazine Aug 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Media (as a channel to the public) |
| Results and Impact | I supplied copy and photographs for an Outlook Hindi article. This formed the basis of a four page picture-led article in Outlook Hindi August-September Independence Day Special Issue 2013 edition of this widely read monthly news magazine, pp 34-37, asking now that India is 66 years old what is the condition of its people aged over 60. Based on 10 photos and captions selected from the photo exhibition/essay 'We too Contribute!". Can be accessed at: http://hindi.outlookindia.com/articlefullwidth.aspx?287443 (see pp34-37) Outlook Hindi has a readership of 1.6million and is likely to be higher for an Independence Day Special Issue. This has given the research on older workers a great deal more exposure to a non-English reading audience and contributed to the growing and cross-party call for a raised and universal social pension. Subsequent to this the project received support from the Pension Parishad for the documentary launch and were invited to hang the photo exhibition at the Right to Food Campaign's 5th National Convention in March 2014. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.outlookhindi.com/articlefullwidth.aspx?287443 |
| Description | Oxford 2014 |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | Local |
| Primary Audience | Postgraduate students |
| Results and Impact | October 2014 ' Ageing in Poverty in India', Inaugural Two Cultures Seminar: A gerontologist and an anthropologist discuss Ageing - global demographics and ageing in poverty in India, Oxford India Centre for Sustainable Development. Sparked questions and discussion afterwards. Students and staff found the contrasting disciplinary positions on ageing intriguing. |
| Year(s) Of Engagement Activity | 2014 |
| Description | The Forgotten Generation, Film Library, Royal Anthropological Institute Film Festival: anthropology, ethnography, archaeology, 29 March-1st April 2017, Bristol |
| Form Of Engagement Activity | A broadcast e.g. TV/radio/film/podcast (other than news/press) |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Other audiences |
| Results and Impact | The documentary was selected for Film Library, Royal Anthropological Institute Film Festival: anthropology, ethnography, archaeology, 29 March-1st April 2017, Bristol. It is being considered for inclusion in the Royal Anthropological Institute's film library which is used by educational institutions from around the globe for teaching materials. |
| Year(s) Of Engagement Activity | 2017 |
| Description | The Hindu July 8th : Focus on the Old |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Public/other audiences |
| Results and Impact | The newspaper article written by the PI briefly described ESRC funded research outcomes and announced the photo competition being launched in conjunction with The Hindu newspaper (2.2 million circulation plus on-line readership). This was the first in a 6 week campaign of news items in The Hindu, including articles written by the project team and articles written by public intellectuals, the Chief Executive of HelpAge India and others. The campaign's aim was change the discourse on older people and particularly older workers by making their work visible and showing them in a positive light, not as the deeply stereotypical 'elderly victim'. The campaign resulted in nearly 3,000 photo entries and 34,000 public votes - an extremely large engagement by the public even by Indian standards - and the commentary added by the entrants was very much about the positive contribution of older people and some had clearly sought information about the work being done and included this in their entries. As a whole this clearly demonstrated a change of views. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.thehindu.com/features/metroplus/events/focus-on-the-old/article4884771.ece |
| Description | The Hindu Magazine, Sunday, June 30th 2013 |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Public/other audiences |
| Results and Impact | The first announcement of the photo competition launched with The Hindu newspaper - the aim of which was to change the discourse on older people and particularly older workers by making the work of elderly people visible and showing them in a positive light, not as the deeply stereotypical 'elderly victim'. The Hindu Sunday magazine has a very high visibility and represents a yet further significant investment in the photo competition on the part of the The Hindu. It contributed to nearly 3,000 photo entries and 34,000 public votes. |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.thehindu.com/features/magazine/zooming-in-on-the-elderly/article4862886.ece#comments |
| Description | The Working Elderly GEDS Blog |
| Form Of Engagement Activity | A magazine, newsletter or online publication |
| Part Of Official Scheme? | No |
| Geographic Reach | National |
| Primary Audience | Public/other audiences |
| Results and Impact | Raised the profile of older people and their work in developing countries Request for further blogs and enquiries about doing PhDs on older people |
| Year(s) Of Engagement Activity | 2013 |
| URL | http://www.bbk.ac.uk/geds/news/the-working-elderly-photo-competition |
| Description | University Lecture (Kings College) |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Postgraduate students |
| Results and Impact | Gave lecture which drew directly on the projects' research: Ageing in India: demographic change and older people's work', PG module: Ageing in a Global Context, Department of Social Science, Health & Medicine, Kings College, London |
| Year(s) Of Engagement Activity | 2015 |
| Description | University lecture (Kings College, London) |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Postgraduate students |
| Results and Impact | Gave lecture based on the two research projects : 'Ageing in India: demographic change and older people's work', PG module: Ageing in a Global Context, Department of Social Science, Health & Medicine, Kings College, London |
| Year(s) Of Engagement Activity | 2016 |
| Description | Videotheque, |
| Form Of Engagement Activity | A talk or presentation |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Media (as a channel to the public) |
| Results and Impact | The documentary 'We're Still Working' was submitted to the Sheffield International Documentary Festival in 2014 and was selected for the Videotheque where is was made available to potential buyers or distributers. This activity is still in process. |
| Year(s) Of Engagement Activity | 2014 |
| URL | http://issuu.com/sheffvt/docs/j64912_sheff_doc_fest_videotheque_g/91 |
| Description | We're Still Working, Videotheque, Sheffield International Documentary Festival, Sheffield, June-August 2014. |
| Form Of Engagement Activity | A broadcast e.g. TV/radio/film/podcast (other than news/press) |
| Part Of Official Scheme? | No |
| Geographic Reach | International |
| Primary Audience | Media (as a channel to the public) |
| Results and Impact | The documentary was selected for the Sheffield Festival for potential buying and screening. |
| Year(s) Of Engagement Activity | 2014 |