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Preferences for Truth-telling

Lead Research Organisation: UNIVERSITY OF OXFORD
Department Name: Economics

Abstract

A potential buyer of a car stating his willingness to pay, a self-employed shopkeeper reporting her income to the tax authorities, an employee telling his boss that he worked the entire weekend: many situations involve one person having private information and telling another person or institution about it. In these situations, economists usually assume that people say whatever lies in their immediate interest - which is mostly not the truth. In contrast, morality and religion teach us to be honest. Surprisingly little is known about how people actually behave in this dilemma of economic incentives and moral values. Recent studies in economics and psychology suggest that many people report their private information truthfully or at least do not lie as much as they could to obtain a monetary gain. However, we don't know the exact patterns of reporting, the underlying reasons for this behaviour, and whether and how one could influence it.

Since reporting private information is at the heart of many economic activities, it is crucial to understand this behaviour in order to predict economic outcomes. Moreover, many institutions are designed to induce people to reveal their private information truthfully, based on the assumptions that no person has qualms about lying. That some people are honest or only deviate slightly from the truth can thus have important effects on the design of institutions. Policies might be feasible that are less complex than the policies that are optimal when all agents lie as soon as this is profitable. It might be possible to change reporting behaviour in simple and low-cost ways, thus 'nudging' people to be more honest.

Oftentimes, e.g., in criminology, researchers and practitioners are interested in identifying whether a specific individual lies, but this is not always easy to do. In this project, I will address the question how people report their private information from a different angle: I will try to identify reporting patterns in a group of people. This is sufficient to answer many important questions, e.g., regarding which circumstances reduce lying, the impact of socio-economic variables, or the relationship of honesty with other moral values that people might hold. The aim of the project is to develop an empirically validated theory which explains the current experimental data on reporting behaviour and delivers novel predictions on how institutions can encourage truth-telling. I will also study which observable characteristics correlate with honest reporting. In this project, I will thus combine economic theory with laboratory experiments and representative experiments, i.e., experiments using a representative sample of the population, outside the laboratory.

The basic idea underlying the experiments is extremely simple: subjects roll a dice without anyone observing them, they then report their roll, and get paid, in pounds, whatever they report. Of course, anybody can get lucky and roll a 6; but not everybody. By comparing the actual distribution to the truthful distribution one can learn about the behaviour of subjects while still keeping their information, i.e., their dice roll, truly private. I will build on this basic experimental design to address several related questions, for example: Why do people lie? Will people lie more readily for 'big questions' than for 'small questions'? What is the relationship between honesty and trust? Do women lie more than men or vice versa? What is the influence of religious beliefs? How can one explain that some people deviate from the truth but do not lie as much as they could? How does an intrinsic preference for honesty interact with concerns for reputation?

By combining theory and tightly controlled empirical evidence, this project will strive to advance our understanding of how people report their private information and add to the interdisciplinary debate on honesty and lying in the social sciences.

Planned Impact

Although the main focus of this project is to further our understanding of preferences and thus to advance economic theory, the results of the project will also be interesting for many parties outside academia.

Tax authorities and social security bodies are interested in how to identify people who misreport their income or eligibility and at the same time would like to reduce such misreporting. This research could inform both endeavours. Moreover, the representative experiment could indicate which groups of the population are most likely to evade taxes. The model might even point to effective alternatives to auditing, in the spirit of 'nudging'. The cabinet office has set up a 'Behavioural Insights Team' to use psychology and behavioural economics to inform interventions. In this spirit, HMRC is currently testing different ways to formulate letters to chase late tax payers and first results indicate that an extra £160m could be collected with appropriately formulated letters. There might exist similarly easy ways to reduce tax evasion. Results of this study, especially project 5, could also inform policies that try to induce truth-telling by naming and shaming.

Private firms could also be interested in my research. The current financial crisis was triggered by a housing boom in the USA, which in turn was fuelled by mortgages given to households whose income was too low to qualify for normal mortgages. Many of these sub-prime mortgages were issued as "low-documentation" mortgages, involving only unconfirmed claims about own income. Banks and mortgage-lenders have a strong interest in better understanding which kinds of person are more likely to overstate their income in such mortgage applications and how to design the applications to reduce such over-reporting. Similar problems arise for other types of debt, e.g., via credit cards. Furthermore, insurance companies have to decide which claims might be fraudulent; understanding how people report private information is essential to do this. They also have to identify which groups of their clients are most likely to commit insurance fraud to adapt contracts (see project 3).

Within firm, efficient information transmission is crucial for the success of any business. Understanding why people misreport is a prerequisite to design environments that increase the reliability of this information transmission. The screening of job seekers is another potential application. More generally, every hidden-information principal-agent problem involves the reporting of private information; labour contracts can shape these settings to some extent. How such contracts should be designed when agents have a preference for truth-telling is so far not understood.

I describe in the "Pathways to Impact" how I intend to reach the beneficiaries and users of this research in the public sector and private sector.

Publications

10 25 50
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Abeler J Malleability of preferences for honesty in Economic Journal

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Abeler J (2025) Malleability of Preferences for Honesty in The Economic Journal

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Abeler J (2019) Preferences for Truth-Telling in Econometrica

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Abeler J (2014) Representative evidence on lying costs in Journal of Public Economics

 
Description The central objective of this research is to better understand how people report their private information. Many situations of everyday life involve one person having private information and telling another person or institution about it. Examples range from job interviews to tax declarations. For decades, economists have studied such situations from a theoretical viewpoint, always assuming that people say whatever lies in their immediate interest - which is mostly not the truth.
With Anke Becker and Armin Falk, I have provided the strongest evidence so far that this assumption is not correct. We call a representative sample of the German population on the phone at home and ask them to flip a coin and to tell us the outcome. If they report tails, we send them 15 euros. If they report heads, they get nothing. The economic rationale is clear: all participants should report tails regardless of their true coin flip. We find that about half of participants report tails (actually even slightly less). On average people tell the truth, exactly the opposite of the usual economic assumption. The paper has been published in the Journal of Public Economics.
In the next step, I collected data of more than 60 coin-flip experiments which are fast becoming popular across psychology, sociology and economics. With Daniele Nosenzo and Collin Raymond, I show that truth-telling is widespread and can consistently be found in all 30 countries surveyed. On average, people take only about a third of the money they can get by lying maximally. We then look at different explanations that have been suggested for this behaviour. Lying could be perceived as bad per-se and thus involve a "lying cost". Or people might want to appear as honest and thus refrain from lying maximally. We formalize these ideas and test them in new experiments. We show that no single model can explain the observed behaviour. Lying is multi-faceted and driven by several motives at the same time.
But where do such "preferences for truth-telling" come from? I address this question in two ways. First, I analyse other behaviours of honest people. In an experiment with Daniele Nosenzo, I find that subjects who are more likely to be honest tend to give more to charity, are more likely to return a favour (positive reciprocity) and to trust others. Honesty is not correlated with the likelihood to take revenge (negative reciprocity). This suggest that a common trait drives honesty, trust and altruism.
Secondly, I investigate how the peer group during adolescence affects honesty and other economic preferences. Since friends are usually not allocated randomly, this is a tricky question to answer. I have started an ambitious project which is still on-going with Toke Fosgaard and Lars Hansen. Leveraging this ESRC grant, we have obtained an additional £150,000 grant from the Carlsberg Foundation. We make use of a natural experiment in which more than 5000 refugee children and their families were allocated randomly to towns in Denmark. We are contacting these (now grown-up) children to measure their preferences and can thus identify the impact of their randomly allocated peer group.
Exploitation Route I have widely disseminated the research related to this grant by presenting it more than 40 times - to academics in seminars and conferences, to potential users (e.g., the National Audit Office and the Competition and Markets Authority), and to the wider public (e.g., during the Live Friday events at the Ashmolean Museum, Oxford). As a consequence, our paper in the Journal of Public Economics has already been cited more than 50 times.
By clarifying which motives underpin truth-telling and lying, we have paved the way for new measures to reduce lying for the use by, e.g., tax authorities or insurance companies. We have shown that direct lying costs are important, as well as concerns about reputation and beliefs about what others do. Additionally, curtailing the possibility to lie for some has positive knock-on effects on the behaviour of others. Our research thus offers a toolbox of different mechanisms to reduce lying.
While we have identified several conditions that any model of lying behaviour has to fulfil, we are sure other researchers across the social sciences will find additional conditions. Our theoretical framework has laid the foundation for others to extend and to build a more complete model of how people report private information.
Finally, the large meta-study data set that we have collected is a unique resource for other researchers to test new hypotheses without the need to run new experiments, thus maximizing the impact of our research.
Sectors Aerospace

Defence and Marine

Communities and Social Services/Policy

Creative Economy

Digital/Communication/Information Technologies (including Software)

Education

Financial Services

and Management Consultancy

Healthcare

Government

Democracy and Justice

Security and Diplomacy

 
Description In this project, I have shown in several ways that people are averse to lying even if they face monetary incentives to do so. On average, people forgo 78% of the potential (monetary) gains from lying. At least for an economics audience, this is very surprising. The size and robustness of the effect suggest that policy interventions that rely on voluntary truth-telling by some participants could be very successful. They could be easier or cheaper to implement and they could achieve outcomes that are impossible to achieve if incentive compatibility is required. I have started the process of getting policy makers to think about how they could use these insights to improve the efficiency of public services. In particular, I have presented and discussed these results at the National Audit Office, the Competition and Market Authority and Oxera, an economic consultancy which, for example, works for the Financial Conduct Authority. This project does not only target users in government but also aims to change the public perception of honesty and morality in general. Recently, the honesty of highly visible groups of people, including politicians, bankers and athletes, has been doubted. These doubts have led to widespread cynicism about western democracy and market economies in general. But how representative are these scandals for the level of honesty of "normal" people? We provide the first reliable, quantitative evidence that normal people are quite honest and that the right regulatory environment could be able to get the above-named groups to show similar levels of honesty. I have already presented the results of the project to lay audiences and am working together with the ESRC and the University of Oxford on a press release to disseminate these results to a national and global audience. We have programmed an interactive website (www.preferencesfortruthtelling.com) that makes the data of our lying meta study available to researchers and the wider public. The website allows interacting with the data without having access to specialized statistical software. Users can find out more about the papers that contributed to the meta study. Users can also filter the data to only show results, e.g., for their country of interest.
First Year Of Impact 2018
Sector Communities and Social Services/Policy,Education,Financial Services, and Management Consultancy,Government, Democracy and Justice
Impact Types Cultural

Societal

Economic

Policy & public services

 
Description Presentation to Competition and Market Authorities
Geographic Reach National 
Policy Influence Type Influenced training of practitioners or researchers
 
Description Presentation to National Audit Office
Geographic Reach National 
Policy Influence Type Influenced training of practitioners or researchers
 
Description Presentation to Oxera Consulting LLP
Geographic Reach Europe 
Policy Influence Type Influenced training of practitioners or researchers
 
Description Summer course for Chinese professors
Geographic Reach Asia 
Policy Influence Type Influenced training of practitioners or researchers
URL http://www.oxcep.com/?q=seminar#section1
 
Description Visit to Centre for Economics and Neuroscience, Bonn 
Organisation University of Bonn
Department Centre for Economics and Neuroscience (CENs)
Country Germany 
Sector Academic/University 
PI Contribution Finished work for the publication "Representative Evidence on Lying Costs". We also discussed potential projects relating to truth-telling and neuroeconomic research.
Collaborator Contribution Finished work for the publication "Representative Evidence on Lying Costs". We also discussed potential projects relating to truth-telling and neuroeconomic research.
Impact Representative Evidence on Lying Costs (2014) Journal of Public Economics 113, 96-104 (with Anke Becker, Armin Falk)
Start Year 2008
 
Description All-Party Parliamentary Group for Social Science and Policy - What can Policymakers do to Reduce Tax Avoidance by Large Companies 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? Yes
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact About 20-30 MPs/peers attended the metting to discuss what policy makers could do to curb tax avoidance. Relying on social norms (partly based on preferences for truth-telling) was mentioned as one of the central ways to do so.

I was subsequently invited to another meeting of the All-Party Parliamentary Group.
Year(s) Of Engagement Activity 2013
 
Description Ashmolean Live Friday 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? Yes
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact Several members of the audience stayed on after the end of the talk for questions about my research and further discussions.

N/A
Year(s) Of Engagement Activity 2015
URL http://www.ashmolean.org/livefriday/
 
Description Meeting with HMRC's Behaviour Change Team 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact I met with with the head of HMRC's "Behaviour Change Team" who is responsible for implementing randomized controlled trials within HMRC to explore future joint projects relating to truth telling.

Still in the project-definition stage.
Year(s) Of Engagement Activity 2014