Healthy Ageing Research Director

Lead Research Organisation: University of Stirling
Department Name: Applied Social Science

Abstract

The contribution of older people to the economy and society, through volunteering, caregiving activities, engagement in formal employment past retirement as well as consumers and entrepreneurs, is considerable. Yet ageing is an opportunity that business and industry have still to realise. The overall aim of the Industrial Strategy is to improve innovation and productivity. In doing so we need to consider the role of older people in making this a reality. It also seeks to improve wellbeing contributing to 5 extra years of healthy independent life by 2035 and to narrow the gap between the richest and poorest.

To achieve this, as Research Director, Professor Judith Phillips will lead and manage a Social, Behavioural and Design Research programme of interdisciplinary research which seeks to provide an evidence base and platform for innovation through a suite of research projects, knowledge exchange activity and capacity building. Older people will be at the heart of this research programme co-producing and working alongside academic, business and industry stakeholders, policy and practice communities to shape, conduct and create impact from the programme. The Research Director will create a vibrant environment for researchers and stakeholders from a wide variety of disciplines and environments where ideas, new and novel thinking and innovation can be explored around inclusive design (e.g. environments, services and product design); behavioural change; organisational change; and the life course (e.g. intergenerational and life transitions). Activities will be drawn together through shared learning across projects in the programme with regular meetings and opportunities to shape the research culture which is interdisciplinary, challenge-driven and impactful. The flagship programme of research will showcase how arts, humanities and social sciences are central contributors to the Industrial Strategy and the Healthy Ageing portfolio.

As a champion of the Healthy Ageing Challenge, Professor Phillips will ensure the project outputs from the programme reach a wide range of end users through strategies for communication, public and business engagement. These will translate the research in the programme to business, public and third sectors drawing on existing influential and new networks and a range of media to ensure impact thus realising the ambitions of the Industrial Strategy. The Research Director will be a key contact point and thought leader for the Healthy Ageing challenge, working with partners from the housing and construction sector, retail, media and third sector amongst others. Examples include Housing LIN, the Association of Convenience Stores and Age UK. Particular emphasis will be on the importance of place and the role of devolved government in realising the research programme and the Healthy Ageing Challenge. Links will be built with other Industrial Strategy challenge areas such as the future of mobility and clean growth as well as challenge fund areas such as the audience of the future and with similar initiatives both across the UK and internationally. The Research Director will also focus on the sustainability of the Healthy Ageing Challenge with an emphasis on building capacity amongst early career and new researchers to ageing, drawing researchers into the programme from underrepresented disciplines and through the development of a roadmap for future research in Healthy Ageing.

Planned Impact

Older people will have increased choice of well designed, creative, aesthetically pleasing and technologically innovative products, services and environments. In turn, this will accommodate their changing needs, promote well-being, combat loneliness and isolation and enable longer, healthier lives. In the short term more positive images of ageing will be visible to business and the public, illustrating ways in which older people contribute to the economy and are custodians of heritage and culture. Co-production approaches will enable older people to understand the business model for successful innovation and how they can contribute in shaping products or services for the future. Medium term outcomes will mean that products, services and environments are much more tailored to and more likely to be adopted by them. Longer term outcomes will deliver on improved wellbeing contributing to 5 extra years of healthy independent life by 2035.

Public sector: Through the planned engagement with the programme, professionals (e.g. architects, builders, transport providers) will develop more in depth understanding of the requirements and needs of older people and carers. This will lead in the medium term to uptake of the programmes outputs facilitating development of better lifecourse approaches e.g. inclusive housing design informed by social science and arts research that is profitable and has a ready market. Social care professionals require a person-centred model of social care that is cost effective. Engagement, involvement and uptake of the programmes outputs will, in the medium term, inform and influence changes in behavior and practices of social care assessors, enabling them to plan better for their local population to significantly reduce the costs of social care (currently £10billion p.a. Age UK, 2019) in the long term.

UK governments will benefit from return on investment through improved wellbeing of their older communities and inward investment and export from business who want to develop evidence-based products and services for older people. Devolved and local government will directly benefit in the short term from the added value of the research as an evidence base and platform for policy making and planning. Policy makers will benefit from exemplar exchanges of how policy can influence affordability and business models linking with initiatives such as City Region & Sector Deals, Strength in Places and other IS missions such as clean growth and mobility.

Private sector: The EU Silver Economy has the potential to expand by approximately 5% per year up to 2025, to 5.7 trillion euro (Technopolis, 2018). In such a growing market direct involvement of the private sector, business and industry (construction, finance, retail industries) will gain from the insights into beneficial design for older people. This will assist their development of wider community environments (eg. high street rejuvenation), products, services and more outcome-based business models leading to improved cost-effective approaches. Similarly, technology innovators and designers want to engage more directly with older people to consider users' concerns and acceptability of technologies (everyday, robotic and smart) to help reduce associated care costs. These impacts could be realized during the life of the programme (stakeholders will start adopting projects) and long term (5- 10 years) when they are adopted at scale.

Civil Society and the Public: In the short, medium and long term, charities, voluntary and community organizations as well as social enterprises that work in the ageing landscape will benefit directly from confidence in the future direction of policy, practice and business in this area through a better evidence base and case study material to champion the needs of older people, particularly more excluded groups and provide policy and practice advice thus realizing the mission of the IS healthy ageing challenge
 
Description The proposed objectives in this period were:
1. To provide thought leadership and support to the SBDRP programme
2. To deploy Research Director's flexible funding focusing on gaps in the programme portfolio capacity building and impact
3. To build capacity in ageing research through bringing into the Programme new researchers and underrepresented disciplines in ageing, building a strong community of scholars ensuring sustainability beyond the Challenge.

Achievements from the awards
1.Thought leadership
The Research Director and Programme Manager have created an environment for researchers and stakeholders from a wide variety of disciplines where ideas, new and novel thinking and innovation can be explored around inclusive design; relationships between business, older people and academia; co production; and technology. Annual meetings and project visits have led to shared learning across projects in the Programme with regular meetings and opportunities to shape the research culture, which is interdisciplinary, challenge-driven and impactful.
Several external meetings were held with researchers, business leaders, and policy makers to highlight and promote the Healthy Ageing Challenge, build an evidence base and platform for innovation, exchange knowledge across the Programme and to external audiences.
The contribution of social sciences and arts and humanities has been demonstrated to external audiences through presentation of the projects at academic conferences in the UK and Canada; through contacts and conferences in the housing, retail and care sectors and through the Expert Reference Group of the SBDRP Programme.
The Research Director has contributed to other UKRI programmes of research with an ageing focus eg Inclusive Ageing (UKR, Nuffield) and to international programmes of research (France, Sweden). Links have been built with other Industrial Strategy challenge areas and with other ESRC Research Directors in Manufacturing and Education Research.

2.Extending the SBDRP programme to address gaps
Gaps in the current portfolio of the SBDRP were identified through a scoping review and four additional 'rapid response' projects of up to one year were brought onboard (collectively known as APPROACH). These included research on Hearing loss and place; Hospitality- focusing on the role of local hospitality Business in connecting lives and building communities; healthy ageing in place: co-designing inclusive climate resilient age friendly cities and communities; and understanding older people perspectives and imaginaries of climate change. Three of the projects are led by first time principal investigators.

o Academically - new theoretical and methodological advances are being made through the SBDRP programme (theoretically for example broadening the concept of age friendly cities and communities: Methodologically in relation to developing co-production, use of VR, use of comic imaginaries and broadening interdisciplinarity to include underrepresented groups in ageing research eg. environmental scientists). New research areas eg climate change and ageing; hospitality and retail are being developed.

3.Building capacity
The SBDRP team have also focused on the sustainability of the Healthy Ageing Challenge with an emphasis on building capacity amongst early career and new researchers to ageing. An ECR network was established, and fifteen ECRS attended an international workshop and conference held in Canada in October 2022. This network is linking into the Emerging Researchers in Ageing group run through the British Society of Gerontology (BSG). Early career researcher numbers are growing in the network (50+) and including ECRs from other research funded initiatives (Inclusive Ageing ECRs and NIHR Fellows). An additional network has been created for MRCs.
To further promote academic- business links the SBDRP initiated the BSG - Special Interest group in Ageing, Business and Society which held 3 seminars in this period. The Healthy Ageing Challenge has financially supported this initiative.
Exploitation Route Thought leadership will continue through the duration of the Programme including invitations to present the Challenge through international keynotes and workshops; further meetings of the Programme projects and the annual Challenge conference. Several impact events are planned with different sectors (Housing, care, retail) and third and public sectors.
Initiatives to build capacity and skills will be taken forward through a series of ECR meetings (some attached to key conferences) and an opportunity to engage in an international workshop on career promotion in ageing and health. This is being led by ECRs themselves with support from the Programme team.
Sectors Communities and Social Services/Policy,Creative Economy,Education,Environment,Healthcare,Leisure Activities, including Sports, Recreation and Tourism,Culture, Heritage, Museums and Collections
URL https://www.ageing-sbdrp.co.uk/elementor-420/
 
Description The programme has demonstrated impact on business: Academic - business relationships are being strengthened and are inclusive of older people. This is particularly noticeable in relation to the retail sector following several high-level meetings with key leaders in the sector. This has raised awareness of ageing issues in this sector evidenced by increased engagement in the topic.
First Year Of Impact 2023
Sector Retail
Impact Types Societal,Economic
 
Description Advice on Future REF
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
 
Description Advisory board - French National Research Agency re Autonomy, care, ageing and disability
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
 
Description BSI Innovate UK Healthy Ageing Standards Workshop
Geographic Reach National 
Policy Influence Type Contribution to new or improved professional practice
 
Description House of Lords Select Committee - Science and Technology inquiry on Ageing: Science, Technology and Healthy Living
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
 
Description IMPACT Critical Friends Group
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
 
Description International workshop for early career researchers
Geographic Reach North America 
Policy Influence Type Influenced training of practitioners or researchers
Impact International research collaborations are developing
 
Description Policy Connect Event
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
 
Description SBDRP and ILC-UK Member of All Party Parliamentary Group
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
 
Description SBDRP and ILC-UK Member of BSG-SIG
Geographic Reach National 
Policy Influence Type Contribution to new or improved professional practice
 
Description SBDRP and ILC-UK Member of Hospitality Connect Steering Group
Geographic Reach National 
Policy Influence Type Contribution to new or improved professional practice
 
Title Hearing Loss and Place (HeLP): Hearing and Cognitive function in older adults 
Description The database is still in development and will contain scores of hearing function, and cognitive function, anxiety depression, subjective reports of cognitive change, how well speech can be understood in noise, and be made publicly available after we have done our analyses and published. In addition, a database of willing participants with hearing loss have consented to being contacted by the research team to be informed of other research related to hearing loss has been created. 
Type Of Material Database/Collection of data 
Year Produced 2023 
Provided To Others? No  
Impact Active project - outcomes and impact will be collated in late 2023. 
 
Description Healthy Ageing in Place: Co-Designing Inclusive Climate Resilient Age-friendly Cities and Communities: An APPROACH (Ageing & Place: Pandemic Recovery and Action on Climate Change) Project 
Organisation Heriot-Watt University
Country United Kingdom 
Sector Academic/University 
PI Contribution The Social, Behavioural and Design Research Programme (SBDRP) as part of the Healthy Ageing Challenge (HAC) invited proposals for research grants. Researchers applied for up to £125k (100% full economic cost (fEC) for a period of 12 months. The successful projects will address meaningful engagement with older people; work with business; work across disciplines to meet the aims of the project, include a compelling and well-designed impact, knowledge exchange and communication strategy and demonstrate how the project will contribute to the aims of the SBDRP.
Collaborator Contribution Growing old in the twenty-first century will bring with it the unique challenge of ensuring people age well when there is an increasing frequency of extreme weather events (e.g., flooding, heatwaves and storms) and associated climate risk. This project will gain a better understanding of the factors that contribute to the resilience of older people to climate change in the UK, exploring how we build on the existing dimensions of AFCC to deliver inclusive and resilient places. In collaboration with older people's groups and key climate change actors, the research will explore how to mitigate against climate-related extreme weather events, through co-designing and co-producing potential solutions at the local, community, and city level. These solutions will harness the contribution older people can make to climate action, reduce climate change risk and design climate resilient interventions that support positive health and wellbeing outcomes for older people. The project will develop a collaborative network of older people, NGOs, community actors, policymakers, practitioners, businesses, entrepreneurs and social enterprises. This will ensure the project affects policy and practice to achieve inclusive and climate resilient AFCCs within and beyond the lifetime of the project.
Impact Outputs and outcomes will be available in late 2023.
Start Year 2022
 
Description Hearing Loss and Place: an APPROACH project 
Organisation Swansea University
Country United Kingdom 
Sector Academic/University 
PI Contribution The Social, Behavioural and Design Research Programme (SBDRP) as part of the Healthy Ageing Challenge (HAC) invited proposals for research grants. Researchers applied for up to £125k (100% full economic cost (fEC)) of which we will pay £100k (80% fEC) for a period of 12 months. The successful projects will address meaningful engagement with older people; work with business; work across disciplines to meet the aims of the project, include a compelling and well-designed impact, knowledge exchange and communication strategy and demonstrate how the project will contribute to the aims of the SBDRP.
Collaborator Contribution Hearing loss in older adulthood can lead to isolation and loneliness. It can be especially difficult hearing in certain noisy environments leading to reluctance to go to such places and spaces. Arguably, hearing loss can be countered by hearing aids, but in reality, this often fails because they remain ineffective in many noisy environments. This reduces the ability of older adults with hearing loss to remain active, productive, independent, and socially connected and this, together with hearing loss per se, represents a risk factor for the development of cognitive impairment and dementia. Discussions with audiologists and people attending their clinics reveal that noisy environments are problematic for people with hearing loss, even when a hearing aid is used. There is a lack of the research-based evidence specifically required to guide the changes needed for older adults with hearing loss. Furthermore, there is no research examining how noise affects other person-related functions related to, or impacting upon, hearing loss such as attention, cognition, brain function, wellbeing & behaviour. This study aims to increase understanding of the difficulties people with hearing loss experience in a variety of noisy and distracting places and how such noise affects not only hearing, but also attention, cognition, wellbeing and social interaction. This evidence will form the basis of addressing the problem and raise awareness of the issue amongst the public, retail & travel sectors and in making hearing loss-related changes to environments.
Impact • Presentation at the CADR Conference Feb 23 (https://www.cadr.cymru/en/event-resources.htm?id=72) • Invited to sit on the Welsh government disability rights task force for independent living, health and wellbeing, and also the working group for access to services. https://www.gov.wales/disability-rights-taskforce/about-us • Invited to do a TV interview on 'That's TV' about the funding, in response to the university press release about the study. • An article written for the Swansea University press release. A couple of outlets picked up the story e.g. https://newsfromwales.co.uk/100000-funding-boost-for-cadr-to-support-older-adults-with-hearing-loss/
Start Year 2022
 
Description Hospitality Connect: The role of Local Hospitality Businesses in Connecting Lives and Building Communities: An APPROACH (Ageing & Place: Pandemic Recovery and Action on Climate Change) Project 
Organisation University of Surrey
Country United Kingdom 
Sector Academic/University 
PI Contribution The Social, Behavioural and Design Research Programme (SBDRP) as part of the Healthy Ageing Challenge (HAC) invited proposals for research grants. Researchers applied for up to £125k (100% full economic cost (fEC) for a period of 12 months. The successful projects address meaningful engagement with older people; work with business; work across disciplines to meet the aims of the project, include a compelling and well-designed impact, knowledge exchange and communication strategy and demonstrate how the project will contribute to the aims of the SBDRP.
Collaborator Contribution The pandemic had a huge impact on the wellbeing of older adults, leading to high levels of loneliness and social isolation. In the post-pandemic period, many older adults still feel lonely and isolated, reporting feelings of anxiety about being in their community. Cafes and pubs are important social spaces where people come together to connect with others. As UK high streets change from mainly retail-focused environments, to places where there are increasing numbers of cafes, there is an opportunity to explore ways that many of these venues might be transformed into age-friendly spaces that could help reduce levels of loneliness and social isolation among older adults. To do this we will train, and work alongside older adult researchers who will help us collect and analyse data. Our older adult researchers will ask older adults in their communities about how they use local café/pub socially. We will then use this information to work alongside older adults and café/pub managers to co-create resources that can be used by customers, hospitality businesses to help them become more age-friendly and facilitate social connections between others. These resources will be promoted and shared with cafes and pubs nationwide.
Impact 1. Publications: Conference Proceeding/Conference paper. Abstract (Submitted) Wang, X.L., Sanders, F., King, A., Smith, K. and Lin, X. (submitted) Exploring the role of hospitality businesses in supporting older people's lives in the community. 52nd British Society of Gerontology Annual Conference, 5 -7th July University of East Anglia , UK 2. Publications: Book chapter. Abstract (Submitted) A joint abstract for a book chapter (Community environments of ageing: Retail and hospitality environments) was submitted as part of a book proposal for Policy Press on the Healthy Ageing Opportunities- new directions and innovations in research. [5th Dec 2022] 3. Engagement Activities: Event, workshop or similar. Three workshops have been run jointly with research partner Toynbee Hall to engage with and train 'Peer Researchers' to undertake research with older adults and hospitality businesses in East London: a. 23/11/22: Introduction to the research, research aims, deliverables and role of peer researchers. b. 23/02/23: Venue selection process and engagement with hospitality businesses training. c. 09/03/23: Research training, including recruitment process, informed consent, and the interview process. 4. Engagement Activities: Participation in a visit at my research institution/facility. a. Presentation on 21/10/22 to UN delegate of activities and research projects in the Centre for Research on Ageing and Generations (CRAG) within the Faculty of Social Sciences. PI, Dr Lorna Wang provided an overview of the Hospitality Connect project as part of the presentation. b. Hospitality Connect research presentation (07/03/23) by Dr Lorna Wang to Institute of Hospitality (IoH) CEO and their EDI Chair as part of a visit to the University's School of Hospitality and Tourism Management. This led to a commitment by IoH to promote the Hospitality Connect toolkit and guidelines to members free of charge after the completion of the project. 5. Engagement Activities: A talk or presentation or debate. PI participated in a panel discussion at the Hospitality Sales and Marketing Association International European Annual Conference - HSMAI Europe ROC conference 2023 on 19th January at the Park Lane InterContinental Hotel, London. The conference was attended by 150+ attendees, who are Senior Sales and Marketing Executives/Managers from across Europe. The Hospitality Connect project was used as an example to highlight the important role hospitality industry could play in an ageing society and how hospitality businesses could make positive social impacts in communities where they operate.
Start Year 2022
 
Description SBDRP & British Society of Gerontology Special Interest Group: Ageing, Business & Society 
Organisation British Society of Gerontology
Country United Kingdom 
Sector Charity/Non Profit 
PI Contribution Engaging in presentations and working with business and industry partners through a BSG special interest group to develop and build relationships between social science researchers and business leaders. The SIG was launched in September 2021, and aims to make a meaningful contribution by generating a constructive, outcomes focused dialogue among social gerontologists and businesses to support progressive policy goals to improve the lives of older people. In pursuit of its mission the SIG has three principal aims: 1. Foster the career development of social gerontologists through collaboration with businesses or though pursuing a career in business while retaining a connection with the gerontology community. 2. Support businesses to better understand older people and ageing to help with business development. 3. Enable implementation of progressive policy goals within the framework of the World Health Organisation Strategy for a Decade for Healthy Ageing (2020-2030) and the United Nations Sustainable Development Goals for Improving Health and Wellbeing and Reducing Inequalities. The Research Director approached Prof Ian Philp to initiate and develop this SIG. The Healthy Ageing Challenge has contributed funding to the group.
Collaborator Contribution The SIG has run seminars and workshops and internships for researchers. Activities in the past year (2022-23) centred around the initiative of improving the retail offer to older people as this is a relatively under researched area of interest. The SIG partnered with industry leaders and gerontology thought leaders explore three main themes: Improving both the online and in-person retail experience; Improving product design for this market and use of language and representation in the media and advertising. Further multi-stakeholder workshops are planned to explore the themes further and share experiences with the research community, policymakers and business owners. Our partners have launched a service to support an internship/placement programme for social gerontologists to gain business experience, contributing gerontological expertise to the business.
Impact Workshop : 'How can gerontologists and business work together for mutual benefit?' Date: 23rd February 2022 Workshop : 'Gerontology & Business: working together for the Decade of Healthy Ageing' Date: 18th May 2022 Workshop: Gerontology & Business: Improving the retail experience, product design and marketing and advertising to older people Date: Nov 17th 2022 The number of workshop registrations, attendees and live-chat participants grew consecutively higher for each meeting. The average number of delegate registrations was 90, and the SIG has grown to more than 250 members. The SIG was recognised as a Longevity Week partner in 2021 Placement Programme: Supporting a Gerontology in Residence Placement Programme through the development of PhD and Post Doc internships. Date: 2023 The BSG-SIG on Ageing Business and Society group launched of an exciting partnership with mission-led venture builder Zinc, offering a 3-month internship to PhD students and Post Docs who want to explore how their skills can be put to use in innovative startups on the mission to improve quality of later life. Symposium on improving the retail experience for older people, improving product design and improving language and representation. Date: June 2023 The SIG has established working groups to deliver dedicated, open access workshops for its members and to explore the development of a Gerontologist in Residence programme to match social gerontologists with businesses who could benefit from their services. The SIG will also develop a collaboration with the European Journal of Marketing to communicate the insights gathered through these activities in a collection of Impact Articles published in a dedicated special edition. During the symposium, the SIG will discuss the results of the insights gathered through the activities it has undertaken and provide recommendations to improve the retail experience of older people. Workshop: Improving the Retail Experience for Older People Date: May 2023 the BSG SIG Ageing Business and Society will deliver a one-day event that offers a compelling vision of a possible future retail offer to older people in an ageing UK, the obstacle to achieving it and routes to overcoming them. The event will propose principles and changes to current practice in the delivery the retail offer to older consumers to meet their needs and enhance their lives. It will specifically aim to articulate: - • the retail offer and how older people engage with it. • the economic contribution of older people to the retail sector. • the features of the retail offer which have the potential to enhance the lives of older people. The event will bring together thought leaders in gerontology and retail at key intersections and will draw on real life examples, success stories, bright ideas and solutions. Publication: Special Issue in the European Journal of Marketing - Improving marketing and the marketplace for older consumers The Special Issue, curated by a guest editorial team of gerontology leaders will contribute to defining and deepening our understanding of the impact that can be brought about through interdisciplinary and multistakeholder work for the benefit of older consumers. This includes insights into how older consumers can take a more active lead in research and how power can be equalised across different stakeholders, as well as understanding intergenerational and geographical perspectives. The aims of the Special Issue are to 1. showcase and promote how we can unlock the potential of older consumers explore how this can be realised through interdisciplinary and multi-stakeholder research. 2. Challenge and bring balance to the predominant (negative) narrative about older consumers.
Start Year 2021
 
Description SBDRP and International Longevity Centre-UK 
Organisation International Longevity Centre (ILC-UK)
Country United Kingdom 
Sector Charity/Non Profit 
PI Contribution Collaborating with ILC-UK by funding a Retail Fellow (through Flexible funding assigned to the Research Director). The Fellow will focus on engaging the retail sector in the Healthy Ageing Challenge
Collaborator Contribution Hosting a retail impact fellow and running events/ and impact activities addressing the retail sector. These activities are to support retailers better understand the evidence about what healthy ageing means; to inspire action by retailers in relation to their role supporting healthy ageing and to transform how the retail sector sees and serves older consumers.
Impact 1.Retail podcast released with Independent Thinking (13/02/23) discussion about retail project, ageism in retail and previous retail experience 2.Speaker at Longevity Week event organised by British Society of Gerontologists 'Improving the retail experience for older people' (17/11/22) 3.Presentation at Future of Ageing conference 24/11/22 4.Seminar at Design Age Institute Masterclass 'How can retail support healthy ageing' (09/12/22) 5.Contributed twice to three ILC newsletter about cost of living, supermarket brands and accessibility to nutritious foods and our changing high streets 6. Information guides for retailers 7. Engagement with the BSG-SIG on Ageing Business and Society on creating a webinar day 17/05/2023 8. Spoken at six webinars and seminars including 'Why toilets Matter', potentially available to 10,000 members in 100 countries through the Institute of Hospitality 9. Eight editorial articles published as a result of press release and speaking at seminar 10. Contacted 44 retail organisations to ask for engagement in Retail Champions programme (3/23) 11. Contacted 31 retail organisations to complete Prostate Cancer UK survey, potentially reaching 57,832 retail outlets 12. Influence on policy, practice, patients and public: Member of All Party Parliamentary Group on Bowel and Bladder Continence Care 13. Influence on policy, practice, patients and public: Member of British Society of Gerontologists Special Interest Group 14. Influence on policy, practice, patients and public: Member of Hospitality connect Steering Group, School of Hospitality and Tourism, University of Surrey 15. Engagement Activities: Press release 'Supermarkets musn't cut back on basic ranges amid a cost of living crisis or a healthy ageing crisis will follow' (23/08/22) Impact - 7 editorials took this up 16. Engagement Activities: Held Retail workshop with 10 delegates for advice on commencing retail project (12/09/22) 17. Engagement Activities: Breakfast meeting at Conservative Party Conference (03/10/22) 18. Engagement Activities: Speaker at launch of Dementia and Spending report at Stirling University 'How can retailers make us healthy across our lives?' (27/10/22) 19. Engagement Activities: Submitted additional retail questions to be included in Prostate Cancer UK survey for feedback about current status of sanitary bins in men's toilet cubicles (17/01/23) 20. Engagement Activities: Curated webinar to include five speakers and content for Innovate UK: Knowledge Transfer network 'Demographic Dividends: Grasping the retail opportunities of healthy ageing' (28/02/23) 21. Engagement Activities: Speaker at webinar organised by Prostate Cancer UK and hygiene providers PHS Group for the Institute of Hospitality on 'Why toilets matter' (09/03/23) 22. Engagement Activities: Current engagement with ILC creating a week Business Summit: Retail Call to Action (11 - 15/09/23)
Start Year 2022
 
Description SBDRP and International Longevity Centre-UK 
Organisation International Longevity Centre (ILC-UK)
Country United Kingdom 
Sector Charity/Non Profit 
PI Contribution Collaborating with ILC-UK by funding a Retail Fellow (through Flexible funding assigned to the Research Director). The Fellow will focus on engaging the retail sector in the Healthy Ageing Challenge
Collaborator Contribution Hosting a retail impact fellow and running events/ and impact activities addressing the retail sector. These activities are to support retailers better understand the evidence about what healthy ageing means; to inspire action by retailers in relation to their role supporting healthy ageing and to transform how the retail sector sees and serves older consumers.
Impact 1.Retail podcast released with Independent Thinking (13/02/23) discussion about retail project, ageism in retail and previous retail experience 2.Speaker at Longevity Week event organised by British Society of Gerontologists 'Improving the retail experience for older people' (17/11/22) 3.Presentation at Future of Ageing conference 24/11/22 4.Seminar at Design Age Institute Masterclass 'How can retail support healthy ageing' (09/12/22) 5.Contributed twice to three ILC newsletter about cost of living, supermarket brands and accessibility to nutritious foods and our changing high streets 6. Information guides for retailers 7. Engagement with the BSG-SIG on Ageing Business and Society on creating a webinar day 17/05/2023 8. Spoken at six webinars and seminars including 'Why toilets Matter', potentially available to 10,000 members in 100 countries through the Institute of Hospitality 9. Eight editorial articles published as a result of press release and speaking at seminar 10. Contacted 44 retail organisations to ask for engagement in Retail Champions programme (3/23) 11. Contacted 31 retail organisations to complete Prostate Cancer UK survey, potentially reaching 57,832 retail outlets 12. Influence on policy, practice, patients and public: Member of All Party Parliamentary Group on Bowel and Bladder Continence Care 13. Influence on policy, practice, patients and public: Member of British Society of Gerontologists Special Interest Group 14. Influence on policy, practice, patients and public: Member of Hospitality connect Steering Group, School of Hospitality and Tourism, University of Surrey 15. Engagement Activities: Press release 'Supermarkets musn't cut back on basic ranges amid a cost of living crisis or a healthy ageing crisis will follow' (23/08/22) Impact - 7 editorials took this up 16. Engagement Activities: Held Retail workshop with 10 delegates for advice on commencing retail project (12/09/22) 17. Engagement Activities: Breakfast meeting at Conservative Party Conference (03/10/22) 18. Engagement Activities: Speaker at launch of Dementia and Spending report at Stirling University 'How can retailers make us healthy across our lives?' (27/10/22) 19. Engagement Activities: Submitted additional retail questions to be included in Prostate Cancer UK survey for feedback about current status of sanitary bins in men's toilet cubicles (17/01/23) 20. Engagement Activities: Curated webinar to include five speakers and content for Innovate UK: Knowledge Transfer network 'Demographic Dividends: Grasping the retail opportunities of healthy ageing' (28/02/23) 21. Engagement Activities: Speaker at webinar organised by Prostate Cancer UK and hygiene providers PHS Group for the Institute of Hospitality on 'Why toilets matter' (09/03/23) 22. Engagement Activities: Current engagement with ILC creating a week Business Summit: Retail Call to Action (11 - 15/09/23)
Start Year 2022
 
Description Understanding Older people's PerspecTives and Imaginaries of Climate change (OPTIC): emplaced creativity to improve environments for healthy ageing: an APPROACH (Ageing & Place: Pandemic Recovery and Action on Climate Change) Project 
Organisation Swansea University
Country United Kingdom 
Sector Academic/University 
PI Contribution The Social, Behavioural and Design Research Programme (SBDRP) as part of the Healthy Ageing Challenge (HAC) invited proposals for research grants. Researchers applied for up to £125k (100% full economic cost (fEC) for a period of 12 months. The successful projects will address meaningful engagement with older people; work with business; work across disciplines to meet the aims of the project, include a compelling and well-designed impact, knowledge exchange and communication strategy and demonstrate how the project will contribute to the aims of the SBDRP.
Collaborator Contribution Environments in which older people live, work and take recreation are essential to health and wellbeing. Through climate change, threats are emerging in previously hospitable environments. It is essential we understand older people's climate change perspectives, behaviours, and future visions so that living, working and recreational environments can be shaped and managed effectively for health, wellbeing and sustainability. To explore everyday issues with people who use these environments, both now and in the future, we will use creative methods (comic-creation, mobile interviews and video) with 50 people in five diverse environments of ageing (coastal care home, community garden, upland farming community, post-industrial town, floodplain traveller community). Older (over 65) and younger (under 25) participants will together create stories of climate change perspectives, behaviours and visions for the future, which will be re-told collectively in a bilingual, accessible visual comic. The comic will be shared as hardcopies, via a website, social media and two interactive exhibitions -on Swansea High Street and the 2023 Urdd Eisteddfod, mid-Wales. The comics will stimulate discussion in a shared learning event, where older people, policymakers, businesses, and charities will together design guidelines for environments of ageing that better address older people's climate change perspectives and behaviours.
Impact 1. Advisory group including members of the public and 'stakeholders' created. 2. Presented at the Awen Institute Open Day. Presentation title: Understanding Older and younger people's PerspecTives and Imaginaries of Climate change (OPTIC): emplaced creativity to improve environments for healthy ageing (25/01/23) 3. Created two pilot workshops and one public workshop with two more scheduled for March 23. 4. Applied for further funding for when OPTIC finishes, building upon the work of OPTIC.
Start Year 2022
 
Description Age Scotland - Unforgotten Forces 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact The presentation to third sector employees and members of Unforgotten Forces highlighted the work to be undertaken by the study in relation to COVID fear in older people and how this may be impacting their lives. There was great interest in the topic, and it generated a lot of discussion among the attendees. The study has been invited to write an article for the Unforgotten Forces Magazine in Spring/Summer 2022. https://www.ageuk.org.uk/scotland/what-we-do/supporting-older-veterans/unforgotten-forces/unforgotten-forces-magazine/
Year(s) Of Engagement Activity 2021
 
Description All Party Parliamentary Group on Longevity Round table 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Connections made between the ISCF Healthy Ageing Challenge and the AAPG on Longevity providing a briefing on the Challenge and the Social, Behavioural and Design Research programme within the Challenge. Senior ministers and policy makers attended.
Year(s) Of Engagement Activity 2020
 
Description Breakfast briefing at Conservative Party conference 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Breakfast meeting with Ministers and influencers in the third sector - fringe meeting at the Conservative Party conference, Birmingham 2022.
Year(s) Of Engagement Activity 2022
 
Description British Society of Gerontology 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Other audiences
Results and Impact BSG annual conference symposium: The Social Behavioural and Design Research Programme: Innovative, interdisciplinary approaches to research and impact
Year(s) Of Engagement Activity 2022
 
Description British Society of Gerontology Special Interest group in Society and Business 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Initiated BSG-Special Interest Group group through the Healthy Ageing Challenge. Ongoing talks and discussion to deliver legacy and capacity building in ageing research beyond life of the HAC programme.
Presentation to the group on how we can improve the retail offer for older people.
Year(s) Of Engagement Activity 2022,2023
 
Description CLOSER Conference 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact This presentation was given as part of the CLOSER conference in January 2022. The audience included members of other longitudinal studies and therefore helped to raise the profile of HAGIS, in addition, to reporting on the work with our co-researchers as part of the Participant and public engagement - Engaging the public and external
stakeholders section of the conference.

Dr Tamara Brown presented on the following on behalf of the study:
Co-researchers have been particularly valuable in identifying key areas of concern, shaping survey questions, and writing recruitment scripts. Co-researchers report benefits with the online group providing support and shared experiences throughout the pandemic. The value of co-production with people that reflect a cohort of interest should not be underestimated and should be built-in to new longitudinal studies.
Year(s) Of Engagement Activity 2022
URL https://www.closer.ac.uk/wp-content/uploads/Preparing-for-the-future-III-Book-of-abstracts.pdf
 
Description Canadian Association on Gerontology- international workshop for Early career researchers and annual conference 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Other audiences
Results and Impact Workshop on international collaborations with UK early career researchers on the Social Behavioural and Design Research programme and the Canadian Association on Gerontology as well as attending Age Well and CAG conferences to present the HAC programme with SBDRP projects. Audiences of about 50 at the workshop; 300+ at the conference.
Year(s) Of Engagement Activity 2022
 
Description Centre for Ageing & Dementia Research, Wales presentation 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact CADR annual conference presentation on 'A roadmap for research on inclusivity across the lifecourse'
Year(s) Of Engagement Activity 2023
 
Description HAC SBDRP Annual All Project Meeting In Person - March 2022 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Study participants or study members
Results and Impact Members representing all 7 projects from the Healthy Ageing Challenge Social Behavioural and Design Research Programme attended the annual meeting in person or online. The aim of the event was 1) to introduce the project team and wider healthy ageing challenge team members to each other face to face. 2) to enjoy networking opportunities and share good practice. 3) to update on progress with UKRI - Q4 monitoring and future scope. 4) to introduce ECRs to opportunities for international collaboration. 5) to deep dive into priority themes in the SBDRP.
Year(s) Of Engagement Activity 2022
 
Description HAC SBDRP Annual All Project Meeting Online Meeting - September 2022 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Study participants or study members
Results and Impact The Healthy Ageing Challenge Social Behavioural and Design Research Programme hosted an online annual meeting of all 7 SBDRP projects and the 4 new APPROACH projects. The aim of the event was: 1) to update on SBDRP progress with ESRC. 2) to introduce APPROACH projects to wider SBDRP projects. 3) to enable all projects to identify areas for collaboration and support. 4) to deep dive into key activities for the year ahead in the SBDRP .
Year(s) Of Engagement Activity 2022
 
Description Healthy Ageing Challenge : Interview with research director 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact The annual Healthy Ageing Challenge conference, which consisted of an interview with a team member of one of the Social Behavioural and Design projects about their work on dementia and with an expert in the field of inequalities and ageing This encouraged discussion with a wide audience around each topic
Year(s) Of Engagement Activity 2021
 
Description Hearing Loss and Place (HeLP) Presentation at CADR Conference 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Gave a presentation at the CADR Conference entitled: A Healthy Ageing Challenge: Hearing loss and Place, to spread awareness of the project.
Year(s) Of Engagement Activity 2023
 
Description Hearing Loss and Place (HeLP) Press Article regarding the project funding 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Media (as a channel to the public)
Results and Impact Swansea University Press wrote an article regarding the project and it's funding which was picked up by numerous other outlets: https://education-news.co.uk/2023/02/20/100000-funding-boost-for-cadr-to-support-older-adults-with-hearing-loss/, https://newsfromwales.co.uk/100000-funding-boost-for-cadr-to-support-older-adults-with-hearing-loss/, https://wellbeingnews.co.uk/news/100000-funding-boost-for-cadr-to-support-older-adults-with-hearing-loss/, https://westwalesnewsdesk.co.uk/2023/02/20/100000-funding-boost-for-cadr-to-support-older-adults-with-hearing-loss/, £100,000 Funding Boost for CADR to Support Older Adults with Hearing Loss (businessnewswales.com). This has generated great exposure to the project and the area of study.
Year(s) Of Engagement Activity 2023
 
Description Hearing Loss and Place (HeLP) representation on Welsh Government Disability Rights task force 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Policymakers/politicians
Results and Impact HeLP were invited to sit on the Welsh Government Disability Rights task force for independent living, health and wellbeing. In addition, HeLP were also invited to sit on the related working group for access to services. The task force and working groups are underway, therefore impact and outcomes will be forthcoming.
Year(s) Of Engagement Activity 2022,2023
 
Description Hearing Loss and Place (HeLP) televised interview with That's TV 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Media (as a channel to the public)
Results and Impact HeLP were invited to a TV interview on 'That's TV' about the project in response to the university press release about the study. This increased exposure for the project.
Year(s) Of Engagement Activity 2022
 
Description Hospitality Connect Panel discussion at the Hospitality Sales and Marketing Association International European Annual Conference 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact PI Lorna Wang, participated in a panel discussion at the Hospitality Sales and Marketing Association International European Annual Conference - HSMAI Europe ROC conference 2023 on 19th January at the Park Lane InterContinental Hotel, London. The conference was attended by 150+ attendees, who are Senior Sales and Marketing Executives/Managers from across Europe. The Hospitality Connect project was used as an example to highlight the important role hospitality industry could play in an ageing society and how hospitality businesses could make positive social impacts in communities where they operate.
Year(s) Of Engagement Activity 2023
 
Description Hospitality Connect Presentation to Institute of Hospitality CEO and EDI Chair 
Form Of Engagement Activity Participation in an open day or visit at my research institution
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Professional Practitioners
Results and Impact Hospitality Connect research presentation by Dr Lorna Wang to Institute of Hospitality (IoH) CEO and their EDI Chair as part of a visit to the University's School of Hospitality and Tourism Management. This led to a commitment by IoH to promote the Hospitality Connect toolkit and guidelines to members free of charge after the completion of the project.
Year(s) Of Engagement Activity 2023
 
Description Hospitality Connect Presentation to UN delegate 
Form Of Engagement Activity Participation in an open day or visit at my research institution
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Other audiences
Results and Impact Presentation to UN delegate of activities and research projects in the Centre for Research on Ageing and Generations (CRAG) within the Faculty of Social Sciences. PI, Dr Lorna Wang provided an overview of the Hospitality Connect project as part of the presentation to spread awareness of the project.
Year(s) Of Engagement Activity 2022
 
Description Hospitality Connect: Peer Researchers Workshop 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Study participants or study members
Results and Impact Three workshops have been run jointly with research partner Toynbee Hall to engage with and train 'Peer Researchers' to undertake research with older adults and hospitality businesses in East London. The second workshop looked at the venue selection process and engagement with hospitality businesses training.
Year(s) Of Engagement Activity 2023
 
Description Hospitality Connect: Peer Researchers Workshop 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Study participants or study members
Results and Impact Three workshops have been run jointly with research partner Toynbee Hall to engage with and train 'Peer Researchers' to undertake research with older adults and hospitality businesses in East London. The third workshop focussed on research training, including recruitment process, informed consent, and the interview process for the peer researchers.
Year(s) Of Engagement Activity 2023
 
Description Hospitality Connect: Peer Researchers Workshop 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Study participants or study members
Results and Impact Three workshops have been run jointly with research partner Toynbee Hall to engage with and train 'Peer Researchers' to undertake research with older adults and hospitality businesses in East London. The first workshop gave an introduction to the research, research aims, deliverables and role of peer researchers.
Year(s) Of Engagement Activity 2022
 
Description IMPACT-Improving Adult Care Together 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Patients, carers and/or patient groups
Results and Impact Member of the ESRC and Health Foundation IMPACT Critical Friends
Year(s) Of Engagement Activity 2021,2022
 
Description Inclusive Ageing 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Other audiences
Results and Impact ESRC Commissioning panel for outline stage of the Inclusive Ageing call
Year(s) Of Engagement Activity 2021
 
Description Longevity Week Roundtable discussion on Healthy Ageing in Place: Work, Home and Community 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Publicizing the contribution of the Social, Behavioural and Design Research programme to particular theme of place
Year(s) Of Engagement Activity 2020
 
Description Meeting with Public sector-Manchester City Council 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Policymakers/politicians
Results and Impact Discussion with officials re innovation cluster work. Led to report published by ESRC Innovation Caucus, commissioned by the Healthy Ageing Challenge
Year(s) Of Engagement Activity 2022
 
Description Meeting with business leaders 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Discussion with business leaders to pre record videos for annual Healthy Ageing Challenge event. This also includes six monthly meetings of an expert research group to assist in advising the SBDRP programme.
Year(s) Of Engagement Activity 2022
 
Description Meetings with ESRC Innovation Caucus & consultancy firm 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Other audiences
Results and Impact Ongoing engagement with the Innovation Caucus and consultancy company (glass ai)to scope and deliver research report for the Healthy Ageing Challenge.
https://innovationcaucus.co.uk/app/uploads/2022/10/FINALHealthy-Ageing-Report_10_Oct-2022.pdf
Year(s) Of Engagement Activity 2022,2023
 
Description Meetings with VOICE 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Meetings to capture citizens voices in the Healthy Ageing Challenge and to review research proposals
Year(s) Of Engagement Activity 2022,2023
 
Description Multi-disciplinary Mid Career Researcher Network in Ageing 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Study participants or study members
Results and Impact Approx. 15 mid-career researchers (MCRs) from across the Social Behavioural & Design Research Programme met to discuss ways in which mid-career researchers can be supported and further advance their academic careers within the field of gerontology. This created a network of MCRs. The group have now met on multiple occasions and are actively discussing recommendations for capacity building.
Year(s) Of Engagement Activity 2022
 
Description Presentation on Healthy Ageing in Japan and the UK: 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Policymakers/politicians
Results and Impact Can Japan and the UK learn from each other? Webinar for ILC-UK with Japanese and UK speakers. Over 300 people on the webinar
Year(s) Of Engagement Activity 2023
 
Description SBDRP and ILC-UK Creating a Business Summit 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Ailsa and ILC-UK are working to create a week Business Summit entitled Retail Call to Action. Proposed dates for the summit are: 11-15/09/23. Outcomes will be forthcoming in late 2023.
Year(s) Of Engagement Activity 2023
 
Description SBDRP and ILC-UK Future Ageing Conference Presentation 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ailsa Forbes presented at the Future of Ageing conference. The presentation title was 'Age-friendly high streets, setting the retail agenda'.
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Newsletters 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Ailsa Forbes has contributed twice to three ILC-UK newsletters regarding the cost of living, supermarket brands, and accessibility to nutritious foods and our changing high street.
Year(s) Of Engagement Activity 2022,2023
 
Description SBDRP and ILC-UK Presentation at Dementia and Spending Report 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Ailsa Forbes spoke at the launch of Dementia and Spending report at the University of Stirling. The presentation was entitled: 'How can retailers make us healthy across our lives?'
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Press Release 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Press release entitled: 'Supermarkets musn't cut back on basic ranges amid a cost of living crisis or a healthy ageing crisis will follow' released on 23/08/22. Seven editorials took this press release up.
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Published Editorial Articles 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Ailsa Forbes has contributed to eight editorial articles published as a result of press releases and speaking at seminars.
Year(s) Of Engagement Activity 2022,2023
 
Description SBDRP and ILC-UK Retail Podcast 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Retail podcast released with Independent Thinking (13/02/23) to discuss the retail project, ageism in retail and previous retail experience.
Year(s) Of Engagement Activity 2023
 
Description SBDRP and ILC-UK Retail Workshop 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Ailsa Forbes held a retail workshop with 10 delegates for advice on how to commence the retail project on 12/09/22.
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Seminar at Design Age Institute Masterclass 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ailsa Forbes gave a seminar at Design Age Institute Masterclass entitled: 'How can retail support healthy ageing'. 25 delegates attended the seminar.
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Speaker at Longevity Week 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ailsa Forbes spoke at the Longevity Week event organised by British Society of Gerontologists. The title of the talk was 'Improving the retail experience for older people'.
Year(s) Of Engagement Activity 2022
 
Description SBDRP and ILC-UK Webinar - Institute of Hospitality 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Ailsa spoke at a webinar organised by Prostate Cancer UK and hygiene providers PHS Group for the Institute of Hospitality on 'Why toilets matter' (09/03/23).
Year(s) Of Engagement Activity 2023
 
Description SBDRP and ILC-UK Webinar with Innovate UK 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Curated webinar which included five speakers and content for Innovate UK: Knowledge Transfer network on 'Demographic Dividends: Grasping the retail opportunities of healthy ageing'.
Year(s) Of Engagement Activity 2023
 
Description SBDRP and ILC-UK Webinars and Seminars 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Ailsa Forbes has spoke at six webinars and seminars including through the Institute of Hospitality. These include topics such as: 'Why toilets Matter'. The webinars and seminars are potentially available to 10,000 members in 100 countries.
Year(s) Of Engagement Activity 2022,2023
 
Description SBDRP and ILC-UK work with BSG-SIG 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ailsa Forbes has engaged with the BSG-SIG on the topic of Ageing Business and Society and creating a webinar day.
Year(s) Of Engagement Activity 2023
 
Description Series of meetings with International Longevity Centre -UK 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Engagement to develop a post for a Retail Impact Fellow and work to engage the retail sector re age awareness in their activities. As Research Director participated in the ILC-UK advisory board.
Year(s) Of Engagement Activity 2022,2023
 
Description Understanding Older and younger people's PerspecTives and Imaginaries of Climate change (OPTIC) Presentation at Awen Institute Open Day 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Merryn Thomas presented at the Awen Institute Open Day. Presentation title: Understanding Older and younger people's PerspecTives and Imaginaries of Climate change (OPTIC): emplaced creativity to improve environments for healthy ageing (25/01/23)
Year(s) Of Engagement Activity 2023
 
Description Visit of the King and Queen of Sweden to Stirling University 
Form Of Engagement Activity Participation in an open day or visit at my research institution
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Supporters
Results and Impact Queen Silvia of Sweden is founder of Silviahemmet which develops innovative housing for older people. Silviahemmet are a partner in one of the Healthy Ageing Challenge SBDRP projects The private visit was to tour the University's Dementia Services Development Centre and to hear about the Healthy Ageing Challenge (particularly the DeSCHA project). The Royal Couple were accompanied by several Swedish donors and representatives of the British Royal family.
Year(s) Of Engagement Activity 2021
 
Description Webinar and series of workshops to publicize the Social Behavioural and Design Research programme 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Other audiences
Results and Impact Webinar and series of workshops through 2020 to publicize the HAC Call mainly to academics interested in ageing and business and industry and third & public sector. This was followed by dialogue workshops with shortlisted applicants
Year(s) Of Engagement Activity 2020
 
Description Workshop with Life Sciences hub, Wales and Older Peoples' Commissioner 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact Workshop to explore social science business links, co chaired by Research Director and Older Peoples' Commissioner in Wales. Engaged academics in Gerontology across Wales with members of the Life Sciences hub.
Year(s) Of Engagement Activity 2021