The Role of Marketing in the Design and Innovation of Future Products in the Connected Digital Economy. (2014)

First Author: Ng, ICL.

Attributed to: Home Hub-of-all-Things (HAT) as Platform for Multi-sided Market powered by Internet-of-Things: Opportunities for New Economic & Business Model funded by EPSRC

Abstract

No abstract provided

Bibliographic Information

Publication URI: http://wrap.warwick.ac.uk/58560/

Type: Conference/Paper/Proceeding/Abstract