8BF574B5-3451-4B4F-8E11-EFE69C3ED6F8In the Hands of the Analyst: Unlocking the value of social media for professional market researchResearch GrantEP/M507118/1798CB33D-C79E-4578-83F2-72606407192CEPSRCINCOME_ACTUAL436237DA9AB7E-FCD9-4EA8-8BBF-CD4690A1615APolitical Communication in Britain9168c447a36f5b37e9ad6a7bc2d84885Ginnis S2017-01-01http://dx.doi.org/10.1007/978-3-319-40934-4_24978-3-319-40934-4https://www.palgrave.com/de/book/9783319409337#GE2015: The General Election on Twitter315-328Book Chapter58b29795505c41.43167764