Exogenous cognition and cognitive state theory: The plexus of consumer analytics and decision-making (2020)
Attributed to:
Neo-demographics: Opening Developing World Markets by Using Personal Data and Collaboration
funded by
EPSRC
Abstract
No abstract provided
Bibliographic Information
Digital Object Identifier: http://dx.doi.org/10.1177/1470593120964947
Publication URI: http://dx.doi.org/10.1177/1470593120964947
Type: Journal Article/Review
Parent Publication: Marketing Theory
Issue: 1