University of Strathclyde and Coolside Lmited KTP 22_23 R1
Lead Participant:
UNIVERSITY OF STRATHCLYDE
Abstract
To embed capability in image and language recognition, Machine Learning and Artificial Intelligence, and behavioural economics, to develop a platform that can proactively determine and address ongoing counterfeiting and unauthorised product distribution, protecting the brand, supporting other brands that use the platform, and altering incentives to influence counterfeiting activity.
Lead Participant | Project Cost | Grant Offer |
|---|---|---|
| UNIVERSITY OF STRATHCLYDE | £235,633 | £ 157,874 |
People |
ORCID iD |
| Elaine Wallace (Project Manager) |