University of Westminster and Lumina Learning LLP
Lead Participant:
THE UNIVERSITY OF WESTMINSTER
Abstract
To develop an Adaptive Intelligent Web-based Platform Enabling the Profiling of Users Choice and Behavioural Preferences. Smart user access and customised information exchange will enhance Customer Relationship Management and generate intelligence on potential and niche product development opportunities.
Lead Participant | Project Cost | Grant Offer |
|---|---|---|
| THE UNIVERSITY OF WESTMINSTER | £146,748 | £ 98,321 |
People |
ORCID iD |