The experiences of Black and Minority Ethnic practitioners in the UK Public Relations industry: An exploratory study

Lead Research Organisation: Leeds Beckett University
Department Name: Faculty of Business and Law

Abstract

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Description That institutional discrimination against ethnic minority PR practitioners exists across the public relations profession and is usually implicit rather than explicit. That the patterns of discrimination parallel other professions. That solutions to discrimination lie in giving stronger voices to marginalised groups as an impetus for change, and actively promoting change, rather than waiting for change to emerge over time.
Exploitation Route In identifying locations where discrimination emerges in professional fields, including in the creative industries. In adopting similar recommendations for change.
Sectors Creative Economy,Financial Services, and Management Consultancy,Government, Democracy and Justice
 
Description They have been referenced by other academics writing about PR and promotional industries The trade publication 'PR Week' published articles on the findings, when they were first published. The Magazine Communications Director has asked me to submit an article on diversity for a forthcoming issue (to be published December 20154, no proof yet available for submission. I held an industry conference on diversity in 2010, attended my over 50 practitioners and sponsored by one of the leading PR agencies in the industry (Edelman PR)
First Year Of Impact 2010
Sector Digital/Communication/Information Technologies (including Software)
Impact Types Societal