'I am a very happy, lucky lady, and I am full of Vitality!' Analysis of promotional strategies on the websites of probiotic yoghurt producers (2009)

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1080/17405900902749973

Publication URI: http://dx.doi.org/10.1080/17405900902749973

Type: Journal Article/Review

Parent Publication: Critical Discourse Studies

Issue: 2