Simulating Customer Experience and Word-of-Mouth in Retail - A Case Study (2010)
Abstract
No abstract provided
Bibliographic Information
Digital Object Identifier: http://dx.doi.org/10.2139/ssrn.2823390
Publication URI: http://dx.doi.org/10.2139/ssrn.2823390
Type: Journal Article/Review
Parent Publication: SSRN Electronic Journal