Accelerating Carbon Capability for an Equitable, Sustainable Society (ACCESS)

Lead Research Organisation: University of Bath
Department Name: Psychology

Abstract

The effects of climate change are now being felt around the world, and without a drastic reduction in carbon emissions, billions of people will suffer. 2019 saw protests calling for greater action from governments, and the UK passed legislation for a net-zero carbon economy by 2050. This year, COVID-19 has profoundly altered everyday life and increased the desire amongst more individuals and communities to lead lower carbon lifestyles.

However, the challenge is enormous. To achieve international climate targets, the 8% predicted fall in 2020 emissions resulting from the pandemic needs to be achieved every year for the next 10 years. In September, the UK Climate Assembly highlighted the need for changes to everyday practices and routines across all of society, and called for education, choice and fairness to underpin the path to net zero.

Unfortunately, making low carbon choices can be difficult for individuals. Understanding where carbon emissions arise often requires technical knowledge, and it can be hard to tell fact from fiction when it comes to 'green' claims from businesses and politicians. Even if individuals are motivated, it is not just knowledge they need to lead lower carbon lifestyles. Substantial emissions come from essential everyday activities like heating homes or sending emails. 'Decarbonising' these is difficult and expensive for individuals and families, such as replacing gas boilers for those living in cities. Community-level action can be more effective at achieving change: groups might lobby politicians for subsidies on cleaner boilers, or even implement district heating solutions themselves.

There is a need to understand how our diverse population can become more 'carbon capable' (CC). This means enabling and empowering individuals to lead low carbon lives that they judge to have value and purpose.

Just as carbon footprints vary, so will solutions for different people. The example of heating homes illustrates this: district heating may work for dense, urban areas, but in rural areas heat pumps and biomass boilers may be more suitable. And it's not just geography that matters: diet, travel habits, heating preferences and the use of carbon-saving technologies like smart-meters and thermostats all vary according to factors such as age, educational attainment, income, ethnicity and employment status. So how can CC be enhanced and accelerated amongst diverse groups in society?

This research addresses this question through four tasks.

First, a national survey on CC will be issued in 2021 and again in 2023, to monitor change in CC as the UK recovers from COVID-19 and related economic recession. Household energy usage data will also be collected over this period and used to calculate carbon footprints.

Secondly, in-depth fieldwork will be conducted with four distinct groups in the UK: (1) social housing tenants on low incomes; (2) people aged over-60 who make little use of digital technologies; (3) first-generation immigrant communities; and (4) businesses with less than 10 staff who have adapted to home-working during the pandemic. This task will generate in-depth insights into what it will take to accelerate CC amongst these 'hard-to-reach' groups.

In Task 3, the concept of carbon capability will be developed theoretically, drawing on Tasks 1 and 2 and an extensive review of social scientific literature. Models for carbon capability amongst different groups will be created and tested with participants and other stakeholders.

Task 4 involves working with community groups, businesses and government officials to produce practical solutions for increasing carbon capability amongst the four groups in Task 2.

This project can help the UK to achieve its net-zero carbon ambitions. It will explain how and why carbon footprints are changing in the UK, and work with stakeholders to identify and pursue opportunities for empowering individuals to lead fulfilling, low carbon lives.

Publications

10 25 50
 
Description This project set out to assess the carbon capability of the UK population and investigate how low-carbon choices and lifestyles could be made more accessible to wider publics.
We have issued a nationally representative survey assessing a wide range of characteristics of carbon capability. Our first key finding is that carbon capability is improving amongst the UK public, but further social transformation is required to meet climate goals. An academic paper reporting on these findings is currently under review. This paper also substantially develops the concept of carbon capability, highlighting its value in thinking about the role of individuals in addressing climate change.
Our second key finding relates to the issue of quantifying energy consumption as part of large-scale public surveys. Householders are typically poor at estimating their energy consumption, so this is an evidence gap within studies of climate change and public opinion and behaviours. By using data from the Smart Energy Research Laboratory, representing smart meter readings from over 6000 households, we have been able to build a model to estimate energy consumption for our survey respondents. In another paper currently under review, we find that attitudes such as frugality and conscientiousness predict lower energy consumption, but that the main predictors relate to household size, age and building type.
Exploitation Route Key findings are still emerging from this project. Our development of the concept of carbon capability has widespread implications for researchers and practitioners wishing to promote the adoption of low-carbon choices and lifestyles amongst a wide range of communities. Our modelling of energy use demonstrates a technique for matching public survey data with smart meter data which could be reproduced in other geographies, or for other surveys in the UK.
Sectors Energy

Environment

 
Description The main empirical findings from this project are yet to be published. These include results from a national survey, a regression model used to estimate household energy consumption, and a series of interviews with new parents, wealthy people, older generations and stakeholders involved in promoting sustainability amongst small business. At the time of writing (Feb 24), we have one academic publication: a Review article titled 'Choices for climate action: A review of the multiple roles individuals play'. This publication, in September 2023, has had impact beyond academia. For instance, my post on LinkedIn sharing a Figure from this article has had 32,754 impressions, and I am aware of it being used in presentations by sustainability consultants to their clients, as well as by other researchers. The other impacts reported in this Research Fish submission relate to personal invitations that Sam Hampton (PI) has received to provide evidence or consult with local and national policy officials, and practitioners. These have primarily focused on his two areas of expertise: public attitudes and behaviours for net zero, and the challenges associated with encouraging small and medium sized enterprises (SMEs) to reduce their environmental impacts. One example is the ongoing relationship between Sam and the Women's Institute, who are using the survey questions to compare the carbon capability of WI members with the broader UK public. Other examples include working with 1.5 Degree Sports, Pledgeball, and Oxford United FC to investigate how sports clubs can yield their unique influence for climate positive outcomes.
First Year Of Impact 2023
Sector Energy,Environment
Impact Types Societal

 
Description Energy efficiency for charities
Geographic Reach National 
Policy Influence Type Participation in a guidance/advisory committee
Impact Working as an advisor to the main evaluators, I have been able to provide expert input into the design of the energy efficiency support scheme, through regular meetings with the Grant maker and DCMS
URL https://www.gov.uk/guidance/vcse-energy-efficiency-scheme
 
Description Green skills and supply chains
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
 
Description Met with Chris Skidmore MP to give evidence for Mission Zero report
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
URL https://assets.publishing.service.gov.uk/media/63c0299ee90e0771c128965b/mission-zero-independent-rev...
 
Description National Grid Future Energy Scenarios
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
 
Description Oxfordshire Uncovered
Geographic Reach Local/Municipal/Regional 
Policy Influence Type Participation in a guidance/advisory committee
URL https://oxfordshire.org/giving/oxfordshire-uncovered/
 
Description POST Note on behaviour change and net zero
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
 
Description POST note on remote working
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
URL https://researchbriefings.files.parliament.uk/documents/POST-PB-0049/POST-PB-0049.pdf
 
Description Sustained engagement with DESNZ on SMEs and net zero
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
Impact Provided evidence and advice to policy makers developing approaches and interventions for SME business support on net zero
 
Description Wales Net Zero 2035 Challenge
Geographic Reach National 
Policy Influence Type Contribution to a national consultation/review
 
Title Carbon Capability Survey 
Description Carbon Capability Survey, including 340 questions in two waves. 
Type Of Material Database/Collection of data 
Year Produced 2022 
Provided To Others? No  
Impact Publications in progress. Have shared question set with Oxfordshire WI (see other output). Dataset deposited to Bath Research Data Archive, and currently embargoed.