Birmingham City University and H.T. Brigham & Company Limited KTP23_24 R6
Lead Participant:
BIRMINGHAM CITY UNIVERSITY
Abstract
To develop and implement management capabilities in position, product, and business model innovation and digital marketing, stimulate new product development, and introduce an innovation culture.
Lead Participant | Project Cost | Grant Offer |
---|---|---|
BIRMINGHAM CITY UNIVERSITY | ||
Participant |
||
H.T. BRIGHAM & COMPANY LIMITED |
People |
ORCID iD |
Ruth McGuinness (Project Manager) |