University of Durham And Summit Media Limited
Lead Participant:
DURHAM UNIVERSITY
Abstract
To construct and exploit statistical models which relate purchase behaviour with dynamic ecommerce price comparison sites to factors such as price elasticity, stock and site usability.
Lead Participant | Project Cost | Grant Offer |
|---|---|---|
| DURHAM UNIVERSITY | £148,659 | £ 74,330 |
People |
ORCID iD |