'Strictly' Inclusive: Co-creating the past, present and future

Lead Research Organisation: Coventry University
Department Name: Ctr for Dance Research

Abstract

Strictly Come Dancing is a hugely successful BBC programme with an enormous following of fans, with viewers averaging at 8 million per week. This public engagement project will involve the public with research about BBC's cutting-edge work in televising dance, focusing on Strictly. Drawing on research expertise at the Centre for Dance Research, we will partner with the BBC and utilise both BBC archive analysis and public engagement activities to better understand and celebrate the impact of the programme on audiences. We will specifically focus on how Strictly has addressed inclusion and representation of gender, sexuality and disability. Along with this we will share our knowledge of archival research, dance analysis and 'kinaesthetic empathy' of the viewers (Wood, 2010); supporting participants to critically and creatively reflection on televised dance. This project will engage dance enthusiasts from D/deaf and LGBTQIA+ communities in the Midlands region of the UK by collaborating with Coventry Pride, the Deaf Cultural Centre and Deaf Explorer in Birmingham to select archival clips, host discussions and generate creative responses as an approach to reflect on inclusion and representation in Strictly Come Dancing - past, present and future. We will host workshops and discussion documented through film; facilitate creative responses through stop motion gifs and artistic films; and celebrate the material developed through a public launch and sharing in local/social media outlets.

Publications

10 25 50
 
Title Dance films 
Description We commissioned three artists to respond to the theme of the project using dance and film. 
Type Of Art Film/Video/Animation 
Year Produced 2022 
Impact We have developed relationships with three artists that we will continue to work with. 
URL https://canvas-story.bbcrewind.co.uk/strictly/
 
Description Representation on television is important, particularly for people who are marginalised in society.
Exploitation Route We will publish a policy brief and we hope to meet with the Strictly team to discuss the findings.
Sectors Communities and Social Services/Policy,Education,Leisure Activities, including Sports, Recreation and Tourism,Culture, Heritage, Museums and Collections

URL https://canvas-story.bbcrewind.co.uk/strictly/
 
Description We will write a policy brief on the outcome of the project. We have built relationships with the partners that we will continue to work with. Particularly working with the Deaf Cultural Centre, we helped the organisation think of other creative ways to work with a group.
Sector Communities and Social Services/Policy,Creative Economy
Impact Types Societal,Policy & public services

 
Description 'Strictly' Inclusive: Co-creating the past, present and future
Amount £19,981 (GBP)
Funding ID AH/X001016/1 
Organisation Arts & Humanities Research Council (AHRC) 
Sector Public
Country United Kingdom
Start 05/2022 
End 11/2022
 
Description Research England Development Fund
Amount £6,000 (GBP)
Organisation Coventry University 
Sector Academic/University
Country United Kingdom
Start 01/2023 
End 06/2023
 
Description Stop-motion workshops 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact We delivered workshops at the Belgrade Theatre with the LGBT+ community and at the Deaf Cultural Centre in Birmingham. 35 people (approx) attended and it sparked conversation around diversity and inclusion on Strictly Come Dancing and an increased interest in stop motion animation and dancing.

We also delivered an additional workshop at the Being Human Festival at the Herbert Gallery in Coventry to 15 people. Again, with the same impact as above.
Year(s) Of Engagement Activity 2022
URL https://canvas-story.bbcrewind.co.uk/strictly/