Diffusing excellence across UK foundries and metal-forming firms

Lead Research Organisation: University of Warwick
Department Name: Warwick Business School

Abstract

Recent OECD research suggests significant disparities in innovation and productivity exist between the most productive 'frontier firms' and other, more domestically-oriented, 'non-frontier firms'. These disparities can be substantial. Andrews et al. (2015), for example, examine the relative performance of 'global frontier firms' across the OECD and 'non-frontier firms' identifying a 4-5 fold difference in multi-factor productivity and a 10-fold difference in labour productivity. OECD analysis also suggests that labour productivity growth in frontier firms has been significantly more rapid than that non-frontier firms exacerbating productivity differentials. This has been interpreted as suggesting that the "productivity slowdown is not so much a slowing of innovation by the world's most globally advanced firms, but rather a slowing of the pace at which innovations spread through the economy".

Reflecting this widening productivity gap, a key ambition of the Industrial Strategy is to close the gap between the UK's most productive companies and the rest. This fellowship, undertaken in partnership with the two industry lead-bodies, aims to identify those innovations which have led to significant productivity improvements in leading-edge firms, explore the barriers and incentives for diffusing these innovations throughout the sector and develop strategies to promote diffusion.

The Fellowship focuses on two sectors which play a crucial role in supplying metal casting and components into many UK supply chains. The foundry sector includes around 440, primarily small, firms in the UK supplying casting to sectors including automotive and aerospace. The metalforming sector includes around 400 firms supplying forged and pressed components into almost every manufacturing industry. In each case, because of their early position in supply chains, productivity improvements in the sector offer gains both to the competitiveness of the individual businesses but additional benefits through the downstream elements of the supply chains of which they are a part.

This three-year Fellowship would be based in the ERC team at Warwick Business School and Mentors would be Professor Stephen Roper (Warwick), Pam Murrell (CMF) and Geraldine Bolton (CBM). Pam Murrell is the Chief Executive of the Cast Metals Federation (CMF), the trade association for UK foundries and Geraldine Bolton is Chief Executive of the Confederation of British Metalforming (CBM), the trade association for UK manufacturers of fasteners, forgings and pressings.

The project will involve an element of database analysis, semi-structured interviews with firms in each sector; a structured survey to provide representative results from across the sectors; and, as currently envisaged, a series of (6) workshops and demonstrator sessions. Outputs would include bi-annual short and accessible ERC Insight Papers based on each element of the analysis. A series of three research papers are envisaged focussing on: productivity and productivity improving practices; adoption barriers and enablers; and, diffusion mechanisms. Each Insight and Research Paper would be accompanied by a Policy Briefing and blog post and would be actively promoted through social media.

Planned Impact

This Fellowship will be based within the Enterprise Research centre and conducted in partnership with industry partners the Cast Metals Federation (CMF), the trade association for UK foundries and the Confederation of British Metal-forming (CBM), the trade association for UK manufacturers of fasteners, forgings and pressings. We will create a small, focused Project Advisory Group, comprising academic and industry partners as well as the ERC Deputy Director for Impact and Engagement which will work with the fellow to develop and deliver impact. ERC has a dedicated Deputy Director for Impact and Engagement who can work closely with the Fellow to develop and deliver the engagement and impact strategy.

In partnership with the industry lead bodies one of the key activities during the first four months of the fellowship will be devoted to developing a collaborative impact and engagement plan. This will develop as the Fellow's understanding of the two sectors is enriched and will involve contributions from the industry lead organisations. Industry partners will arrange working groups during the first month of the fellowship to provide input from groups of firms to help clarify and develop research questions. Similarly, both will facilitate early orientation visits to firms within their sector for the Fellow to help them understand industry pressures and dynamics. The Fellow will also participate in an industry wide forum in Cranfield University (27/28th March) with 80 firms from the Foundry sector to further test and refine research questions and routes to impact. Following the March event an impact and engagement plan will be developed and agreed with both industry partners. This will include a series of measurable KPIs reflecting the Fellow's engagement, influence and impacts.

Priority audiences
We see three priority audiences for this Fellowship which overlap with ERC's existing user groups. The research fellow will be able to draw on ERC's existing networks and partnerships, particularly to address policy and academic audiences. Partnership with industry lead bodies will be critical in addressing business audiences within the sector.
* SME leaders and SME-facing organisations (e.g. FSB, BCC, CBI, EEF) - this project has the potential to understand, and ultimately influence the behaviour and performance of SMEs both in the focal sectors and beyond.
* National and regional policy makers and influencers (e.g. officials at BEIS, Innovate UK, IPO, BBB, CLG, HMT, HMRC, DFE and Cabinet Office) - the ERC team has a strong track record of active soft and formal engagement with this group, which will continue during this project and develop robust research findings and expertise that can inform policy thinking and decisions.
* Academic researchers with an interest in diffusion - this is a topic of increasing academic interest given the productivity slowdown across the advanced economies.

Outputs would include bi-annual short and accessible ERC Insight Papers based on each element of the analysis. A series of four research papers are envisaged focussing on: productivity and productivity improving practices; adoption barriers and enablers; and, diffusion mechanisms. Each Insight and Research Paper would be accompanied by a Policy Briefing and blog post and would be actively promoted through social media. The ERC has an established web site that will be used to publish each of these outputs. In addition, ERC's current Twitter feed has over 1,600 followers, and we have evidence of effective click-through to view web content. We will also make increased use of LinkedIn to reach the professional and business community.
 
Description In the fist phase of study, an exploratory qualitative study on innovation collaboration was conducted across two case study sectors (metal forming and foundry sectors) . Findings from this exercise indicate that while inter-firm innovation collaboration within the industry sector is essentially non-existent, firm collaboration across the supply chain; suppliers and customers, is a common feature.

In the second phase of study, a quantitative survey was conducted across the industry sectors. 170 SME firms were surveyed across the case-study sectors and questionnaire responses were analysed. Our findings indicate that less than half of SMEs in the case-study sectors engaged in innovative activities in the last three years. Our findings also suggest that improving product quality and remaining competitive were the overriding motivation for innovation in the surveyed sectors. Similarly, innovation collaboration in the sectors was geared towards quality improvement, product development, lean production, and business re-engineering. Evidence from this study indicates that collaboration with supply chain partners (customer and supplier) is the most adopted collaboration type in the industry sectors. Findings from this study further establish informational market failures as key influential barriers to innovation collaboration.
Results from this study suggest that rather than encouraging firms to engage in inter-firm collaboration, firms can benefit from a mediating innovation broker to access available innovation to meet a firm's specific innovation needs. Such interventions can be an effective way to overcome issues of lack of trust and lack of knowledge about capability as the innovation broker sources for available capability and makes all available options accessible to the firm.

As a solution to identified set-backs to innovation adoption and the findings from previous phases of the project, the third phase of this project was intended to provide a platform to assist firms in sourcing and adopting innovation tailored to their requirements. The overall goal of which was intended to assist firms in meeting their innovation needs, and to guide the development of policies that can encourage best practice diffusion and improved profitability via the development of an innovation collaboration process model in the industry sectors.
In order to achieve the above-mentioned goal, the third phase of the project was designed as an action research study and entailed entailed an innovation broker working across the industry sectors to provide advisory support and brokering links between firms and potential external knowledge sectors. It was anticipated that the type of innovation and the attainment approach would vary and would be largely dependent on the specific innovation needs of individual firms.

At the onset we planned to work with fourteen enthusiastic and innovation-eager SME firms in the case-study sectors of which only three firms showed interest prior to the start of the Covid-19 UK lockdown measures. Of these three firms, one was supported and assisted to access the required knowledge base to progress with a new product development. Findings from the initial interactions with these firms indicate that a growing number of small firms are eager to innovate, however, many do not know where or how to go about the process with many of the firms indicating that they were not aware of the many available funding opportunities and advisory support. Also attention was drawn to the often ambiguous and bureaucratic process involved when seeking funding support from government agencies.

In the final phase of the study we interviewed innovating businesses across the case-study sectors. This was aimed at understanding what these businesses were doing differently and how they were overcoming innovation barriers. Interview questions were also centred around potential improvements and support structure that would enable further innovation in these businesses and the sectors as a whole. Findings from this phase indicate that there is a widespread enlightenment on the significance of innovation for increased productivity and business longevity. Our study indicates that unlike many firms that are able to see the "big picture", but are impeded by challenges or simply lack the commitment to such effort, innovating firms tend to understand the significant benefits of innovation adoption and are always on the look out for innovation opportunities.

Also, our findings indicate a varying perception of barriers to innovation adoption. Innovating firms regarded innovation barriers as challenges that needed to be overcome rather than deterrents to innovation adoption.Highlighting the visible differences between innovating and non-innovating firms as many of the innovating firms exhibited a different mindset, viewing innovation as a necessity for business competitiveness. Openness to ideas and the ability to take risks were characteristic features of the leadership of these firms, giving room for creativity and knowledge exploration within and outside the firm.

Our findings also suggest the adoption of strategic and democratic leadership styles characterised by increased participation of employees in the innovation process. in innovating firms. Asides from encouraging and recognising employee involvement and efforts towards achieving set objectives and visions of the organisation, leadership in these firms are also committed to attributes such as shared organisational vision, high level of transparency by management, delegation of tasks, effective communication linked to shared vision of the organisation and a commitment to employee growth and development.
Exploitation Route An important outcome of this project is the development of a collaborative innovation process model for the case-study sectors. This is intended to assist firms in meeting their innovation needs, and to guide the development of policies that can encourage best practice diffusion and improved profitability.
Sectors Manufacturing, including Industrial Biotechology

URL https://link.springer.com/chapter/10.1007/978-3-030-61605-2_8
 
Description CoA Funding Award
Amount £64,032 (GBP)
Organisation United Kingdom Research and Innovation 
Sector Public
Country United Kingdom
Start 02/2021 
End 07/2021
 
Description ISCF Foundation Industries? Baseline Insights 
Organisation Enterprise Research Centre
Country United Kingdom 
Sector Charity/Non Profit 
PI Contribution Contributions made included qualitative data collection and analysis, design of quantitative survey instrument and analysis and all round intellectual input throughout the collaboration.
Collaborator Contribution This included intellectual input, industry engagement and qualitative and quantitative data collection and analysis
Impact A report on the Innovation Readiness of Foundation Industries
Start Year 2020
 
Description Cast Metals Federation Annual Executive Meeting 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Industry/Business
Results and Impact This was an annual meeting for the CMF executives and discussions were centred on the industry sector as a whole. Findings from the 2nd-phase of the project was made to the executives and these highlighted productivity growth in the industry, barriers to productivity and innovation and the current trend in the industry sector. This led to questions and discussions on how barriers to innovation collaboration can be mitigated and the role of the CMF in actualising this.
Year(s) Of Engagement Activity 2019
 
Description DRUID Conference 2019, Aalborg, Denmark 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Policymakers/politicians
Results and Impact Presented some findings on "Innovation Collaboration in SMEs" at the conference which was well attended by academics in the field of innovation and SMEs. Feedback and discussions were centred on overcoming the barriers of innovation collaboration to ensure that SMEs are able to benefit from existing knowledge and capabilities whilst developing new capabilities for productivity improvements.
Year(s) Of Engagement Activity 2019
 
Description ERC - PIN Event 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact The event addressed productivity issues in small and medium firms with the intent of drawing out barriers to productivity in various case-study sectors. Lack of innovation and collaboration for innovation in industry sectors evolved as some of the reasons for decreased productivity in SMEs. This stimulated discussions around the role of trade associations in fostering innovation in industry sectors.
Year(s) Of Engagement Activity 2019
 
Description ERC Research Showcase 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact The event presented new and emerging findings from the ERC. This was centred around innovation, productivity and growth in SMEs. Innovation discussion highlighted the barriers to innovation collaboration in the UK metal-forming and casting sectors and also identified key practices in the industry sectors that can lead to productivity improvements and approaches to their adoption across industry sectors. This stimulated further interest in the how firms can access knowledge about capability for innovation collaboration and how lack of trust can be overcome in the industry sectors.
Year(s) Of Engagement Activity 2019
 
Description ISBE Conference, Newcastle UK 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Policymakers/politicians
Results and Impact Attended conference to present a paper on "The reality of Innovation Collaboration in SMEs". Discussions were centred on the technological benefits SMEs derive from innovation centered collaborations and the challenges to adoption. This raised further questions on how many SMEs actually engage in innovation collaboration for technological innovation.
Year(s) Of Engagement Activity 2019