Value, variety and viability: designing for co-creation in a complex system of direct and indirect (goods) service value proposition (2011)

First Author: Ng, I.

Attributed to: C-AWARE: Enabling Consumer Awareness of Carbon Footprint Through Mobile Service Innovation (Cambridge/Nottingham/Exeter) funded by EPSRC

Abstract

No abstract provided

Bibliographic Information

Type: Conference/Paper/Proceeding/Abstract

Parent Publication: The 2011 Naples Forum on Service - Service Dominant Logic, Network & Systems Theory and Service Science: Integrating Three Perspectives For A New Service Agenda