The influence of population characteristics on household response to a charity book collection based on pledges and social pressure (2017)

First Author: Cotterill S

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1002/nvsm.1572

Publication URI: http://dx.doi.org/10.1002/nvsm.1572

Type: Journal Article/Review

Parent Publication: International Journal of Nonprofit and Voluntary Sector Marketing

Issue: 1