📣 Help Shape the Future of UKRI's Gateway to Research (GtR)

We're improving UKRI's Gateway to Research and are seeking your input! If you would be interested in being interviewed about the improvements we're making and to have your say about how we can make GtR more user-friendly, impactful, and effective for the Research and Innovation community, please email gateway@ukri.org.

Resisting the Brand, Resisting the Platform? Digital Genres and The Contestation of Corporate Powers in Belén Gache'

First Author: Taylor C

Abstract

No abstract provided

Bibliographic Information

Publication URI: https://rowman.com/ISBN/9781498568289/Branding-Latin-America-Strategies-Aims-Resistance

Type: Book Chapter

Book Title: Branding Latin America (2018)

Page Reference: 20

ISBN: 1498568270