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Customer experience and brand loyalty in the full-service hotel sector: the role of brand affect (2021)

First Author: Guan J

Attributed to: Social Network Analysis of Innovation Cluster in Creative and Cultural Value Chain: Case of George Town World Heritage Site funded by Newton Fund

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1108/ijchm-10-2020-1177

Publication URI: http://dx.doi.org/10.1108/ijchm-10-2020-1177

Type: Journal Article/Review

Parent Publication: International Journal of Contemporary Hospitality Management

Issue: 5