For a Few Cents More: Why Supersize Unhealthy Food? (2010)

First Author: Dobson P

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1287/mksc.1100.0558

Publication URI: http://dx.doi.org/10.1287/mksc.1100.0558

Type: Journal Article/Review

Parent Publication: Marketing Science

Issue: 4