📣 Help Shape the Future of UKRI's Gateway to Research (GtR)

We're improving UKRI's Gateway to Research and are seeking your input! If you would be interested in being interviewed about the improvements we're making and to have your say about how we can make GtR more user-friendly, impactful, and effective for the Research and Innovation community, please email gateway@ukri.org.

Radical Innovation Across Nations: The Preeminence of Corporate Culture (2009)

First Author: Tellis G

Attributed to: Off-shoring and Outsourcing Innovation? The New Challenge for Multinationals funded by ESRC

Abstract

No abstract provided

Bibliographic Information

Digital Object Identifier: http://dx.doi.org/10.1509/jmkg.73.1.3

Publication URI: http://dx.doi.org/10.1509/jmkg.73.1.3

Type: Journal Article/Review

Parent Publication: Journal of Marketing

Issue: 1