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Chapter in the Routledge Handbook of Tourism Marketing

First Author: McCabe, Scott

Attributed to: Social Marketing for Sustainability: developing a community of practice for co-creating behavioural change campaigns funded by ESRC

Abstract

No abstract provided

Bibliographic Information

Type: Book Chapter

Book Title: The Routledge Handbook of Tourism Marketing (2013)

Page Reference: 54-65

ISBN: 978-0-415-59703-6