Creative Industries Policy and Evidence Centre
Lead Research Organisation:
Newcastle University
Department Name: Newcastle University Business School
Abstract
In recognition of the growing availability of data in key areas of policy, the PEC will introduce set piece UK-wide 'State of the Nation' reporting in each of four high-level priority thematic areas led by the four organisations that will make up the research consortium: 1. R&D, Innovation and Clusters (Sussex University); 2. Creative Education, Skills, Talent (Work Advance); 3. Internationalisation (Newcastle University), and 4. the Arts, Cultural & Heritage sectors (University of Sheffield) respectively. These reports will be specified in consultation with industry and policymakers, launched at regular biannual frequencies drawing on the RSA's events capacity and scheduled well in advance to facilitate planned engagement activities. We envisage the reports to include systematic tabular and chart-based sections on official and other publicly available economic and relevant social indicators as well as deep dives on issues of topical interest where more analysis is needed.
The four thematic priority areas for regular reporting are partly informed by the need to avoid duplication of work covered within existing UK centres of excellence, such as the CREATe research centre at Glasgow University which specialises in intellectual property, regulation and competition issues, and areas like public sector broadcasting (PSB) where regular reporting is already available, such as through the media and communications reports from Ofcom. However, the PEC will still conduct primary research in such areas where important gaps in the evidence base are identified.
As well as drawing on official and open data sources, the State of the Nation reports will extract insights from a new flagship longitudinal business panel that the PEC proposes to develop. This will involve collecting survey data from a panel of UK-based creative industries firms and firms in selected comparator sectors.
In addition to the analytical deep dives in the State of the Nation reports, we intend that the PEC will make important original research contributions to the evidence base including from a large, multi-disciplinary network of PEC Research Fellows recruited from UK and overseas academic and private sector institutions. Fellows will be encouraged to bid for targeted calls for (co-)commissioned research.
As well as being made aware of PEC research calls, the benefits of being a PEC Research Fellow will include: professional recognition and visibility; access to other PEC Research Fellows; the chance to shape the PEC's thematic priorities; opportunities to participate in policymaker engagement activities; opportunities to peer review PEC work, and invitations to present at PEC seminars and conferences. We will also fund a limited number of time-limited 'Small Networks' grants, focused on bringing together a group of PEC Research Fellows to interrogate a particular policy-relevant research area, promoting collaboration and knowledge sharing.
The PEC's website will also serve as a platform for excellent policy-relevant research undertaken outside of the PEC. This will take the form of blogs, podcasts and Discussion Papers. We will also use our virtual and in-person events to bring to policymakers' attention important contributions from the wider academic literature in the UK and beyond.
What differentiates the Creative Industries PEC from other policy-focused research centres is our embedded approach to knowledge exchange. That is, we embed PEC researchers and our Policy Unit personnel as much as possible in the policy planning, design and delivery processes of our key stakeholders. This embeddedness will continue to be a defining feature of our work: it will unlock the opportunity to help more researchers become more policy-literate, and to support policymakers to become more adept at using data and research evidence.
The four thematic priority areas for regular reporting are partly informed by the need to avoid duplication of work covered within existing UK centres of excellence, such as the CREATe research centre at Glasgow University which specialises in intellectual property, regulation and competition issues, and areas like public sector broadcasting (PSB) where regular reporting is already available, such as through the media and communications reports from Ofcom. However, the PEC will still conduct primary research in such areas where important gaps in the evidence base are identified.
As well as drawing on official and open data sources, the State of the Nation reports will extract insights from a new flagship longitudinal business panel that the PEC proposes to develop. This will involve collecting survey data from a panel of UK-based creative industries firms and firms in selected comparator sectors.
In addition to the analytical deep dives in the State of the Nation reports, we intend that the PEC will make important original research contributions to the evidence base including from a large, multi-disciplinary network of PEC Research Fellows recruited from UK and overseas academic and private sector institutions. Fellows will be encouraged to bid for targeted calls for (co-)commissioned research.
As well as being made aware of PEC research calls, the benefits of being a PEC Research Fellow will include: professional recognition and visibility; access to other PEC Research Fellows; the chance to shape the PEC's thematic priorities; opportunities to participate in policymaker engagement activities; opportunities to peer review PEC work, and invitations to present at PEC seminars and conferences. We will also fund a limited number of time-limited 'Small Networks' grants, focused on bringing together a group of PEC Research Fellows to interrogate a particular policy-relevant research area, promoting collaboration and knowledge sharing.
The PEC's website will also serve as a platform for excellent policy-relevant research undertaken outside of the PEC. This will take the form of blogs, podcasts and Discussion Papers. We will also use our virtual and in-person events to bring to policymakers' attention important contributions from the wider academic literature in the UK and beyond.
What differentiates the Creative Industries PEC from other policy-focused research centres is our embedded approach to knowledge exchange. That is, we embed PEC researchers and our Policy Unit personnel as much as possible in the policy planning, design and delivery processes of our key stakeholders. This embeddedness will continue to be a defining feature of our work: it will unlock the opportunity to help more researchers become more policy-literate, and to support policymakers to become more adept at using data and research evidence.
Organisations
- Newcastle University (Lead Research Organisation)
- British Council (Collaboration, Project Partner)
- Royal Society for the encouragement of Arts, Manufactures and Commerce (Collaboration)
- Goldsmiths, University of London (Collaboration)
- Arts Council England (Collaboration, Project Partner)
- British Film Institute (Project Partner)
- CARDIFF UNIVERSITY (Project Partner)
- University of the Arts London (Project Partner)
- Work Advance (Project Partner)
- Creative UK (Project Partner)
- Creative Scotland (Project Partner)
- The Royal Society of Arts (RSA) (Project Partner)
- Creative Industries Council (Project Partner)
- UK Intellectual Property Office (Project Partner)
- Local Government Association (Project Partner)
- OECD (Project Partner)
- Future Screens NI (Project Partner)
- EIT Culture & Creativity (Project Partner)
Publications

Bakhshi H
(2023)
Job Mobility in and Around the Creative Economy

Bennett J
(2024)
Copyright protection in AI-generated works


Comunian R
(2023)
Making The Creative Majority: Policy Recommendations

Comunian R
(2023)
Making The Creative Majority

Easton E
(2023)
Northern England's Creative Industries Background Paper

Games Investor Consulting And Oxford Economics
(2023)
How to Measure the Impact of Overseas Mergers & Aquistions on the UK

Giles L
(2024)
Creative Further Education in the Four UK Nations

Giles L
(2024)
Creative Further Education in the Four UK Nations
Description | British Film and High-End TV Enquiry |
Geographic Reach | National |
Policy Influence Type | Contribution to a national consultation/review |
Description | Hasan Bakhshi & Bernard Hay - Cross-Government Creative Industries Sector Vision Steering Group |
Geographic Reach | National |
Policy Influence Type | Participation in a guidance/advisory committee |
Description | Northern Creative Corridor |
Geographic Reach | Local/Municipal/Regional |
Policy Influence Type | Contribution to new or improved professional practice |
URL | https://www.thersa.org/design-for-life-our-mission/hubs/creative-corridors/ncc-signatories |
Description | Public R&D in the Creative Industries |
Geographic Reach | National |
Policy Influence Type | Citation in other policy documents |
URL | https://www.gov.uk/government/publications/harnessing-research-and-development-in-the-uk-creative-in... |
Description | GCEC - 2024 activity |
Amount | £30,000 (GBP) |
Organisation | British Council |
Sector | Charity/Non Profit |
Country | United Kingdom |
Start | 01/2024 |
End | 05/2024 |
Description | GCEC funding |
Amount | £15,000 (GBP) |
Organisation | British Council |
Sector | Charity/Non Profit |
Country | United Kingdom |
Start | 11/2023 |
End | 12/2024 |
Description | CoStar |
Organisation | Goldsmiths, University of London |
Country | United Kingdom |
Sector | Academic/University |
PI Contribution | Shaping an Invitation To Tender to launch a five year longitudinal business study research project, which will be managed from within the Creative PEC |
Collaborator Contribution | Financial and planning support; delivering project specification documents |
Impact | Still at early stage |
Start Year | 2023 |
Description | Creative Corridors |
Organisation | Arts Council England |
Country | United Kingdom |
Sector | Public |
PI Contribution | Arts Council England, the RSA and the Creative PEC will jointly own this project. Within this the RSA will be responsible for delivery and overall project management. The RSA will receive a grant from the Arts Council to deliver this responsibility. All three partners will contribute their knowledge, expertise and all three partners will own the outcomes of the final report. |
Collaborator Contribution | Arts Council England, the RSA and the Creative PEC will jointly own this project. Within this the RSA will be responsible for delivery and overall project management. The RSA will receive a grant from the Arts Council to deliver this responsibility. All three partners will contribute their knowledge, expertise and all three partners will own the outcomes of the final report (although as a grant recipient, the RSA will own the intellectual property). |
Impact | Still in progress |
Start Year | 2023 |
Description | Creative Corridors |
Organisation | Royal Society for the encouragement of Arts, Manufactures and Commerce |
Country | United Kingdom |
Sector | Charity/Non Profit |
PI Contribution | Arts Council England, the RSA and the Creative PEC will jointly own this project. Within this the RSA will be responsible for delivery and overall project management. The RSA will receive a grant from the Arts Council to deliver this responsibility. All three partners will contribute their knowledge, expertise and all three partners will own the outcomes of the final report. |
Collaborator Contribution | Arts Council England, the RSA and the Creative PEC will jointly own this project. Within this the RSA will be responsible for delivery and overall project management. The RSA will receive a grant from the Arts Council to deliver this responsibility. All three partners will contribute their knowledge, expertise and all three partners will own the outcomes of the final report (although as a grant recipient, the RSA will own the intellectual property). |
Impact | Still in progress |
Start Year | 2023 |
Description | Global Creative Economy Council |
Organisation | British Council |
Country | United Kingdom |
Sector | Charity/Non Profit |
PI Contribution | Working with the British Council, we have overhauled the old PEC International Council and turned it into a research-focused, quasi-autonomous body aiming to expand representation of practitioners. The CPEC provides secretarial and administrative support, and works with the Council to direct research funding. |
Collaborator Contribution | The British Council provides funding and membership oversight, and assists in organising council meetings. |
Impact | Cairo - first GCEC meeting |
Start Year | 2023 |
Description | Northern Creative Corridor |
Organisation | Royal Society for the encouragement of Arts, Manufactures and Commerce |
Country | United Kingdom |
Sector | Charity/Non Profit |
PI Contribution | Policy oversight; liaison with Newcastle University Business School; expertise |
Collaborator Contribution | Organising the Charter and launch events |
Impact | Following the announcement of the Northern Creative Corridor Charter signatories in September 2023, the Creative PEC has been supporting the RSA on policy engagement and analysis to develop a proposition for the NCC. Creative PEC secured inclusion of the NCC in the SoS's speech and in a panel discussion with Hasan Bakhshi at the DCMS's conference on 13 November in Manchester. The Head of Policy was also invited to speak at a closed roundtable in Westminster on the PEC's work on clusters and corridors. The Creative PEC also shared NCC ideas at the Conservative and Labour party conference fringes. Since then, Creative PEC has supported the delivery of a series of 7 workshops with RSA and Arts Council England to gain qualitative insights into the potential of 'creative corridors' and to co-design policy interventions. These were presented to an NCC Summit of signatories hosted by NUBS on 22 February. |
Start Year | 2024 |
Description | Bernard Hay - What Next? Labour Party Conference Fringe event |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Policymakers/politicians |
Results and Impact | On 10 October, Bernard Hay spoke about the Northern Creative Corridor project and PEC research at a Labour Party Fringe event organised by What Next? in Liverpool. |
Year(s) Of Engagement Activity | 2023 |
Description | Closed roundtable on Harnessing Research and Development in the UK Creative Industries |
Form Of Engagement Activity | A formal working group, expert panel or dialogue |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Policymakers/politicians |
Results and Impact | The Creative PEC was invited to speak at a closed roundtable on the report on 14 December at the Science Museum. |
Year(s) Of Engagement Activity | 2024 |
Description | Dave Moutry - What Next? Conservative Party Conference fringe event |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Policymakers/politicians |
Results and Impact | On 02 October, on behalf of the PEC, Dave Moutry (HOME Manchester), spoke at a Conservative party conference fringe event about the Northern Creative Corridor initiative, organised by What Next? in Manchester. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien - DCMS |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Policymakers/politicians |
Results and Impact | On 22 February, Dave O'Brien previewed Creative PEC arts and culture work to staff at DCMS. |
Year(s) Of Engagement Activity | 2024 |
Description | Dave O'Brien - Northumbria University |
Form Of Engagement Activity | Participation in an activity, workshop or similar |
Part Of Official Scheme? | No |
Geographic Reach | Regional |
Primary Audience | Other audiences |
Results and Impact | On 22 November, Dave O'Brien presented a seminar at Northumbria University on the Creative PEC and APPG collaboration. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien - Pro Manchester |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | Regional |
Primary Audience | Professional Practitioners |
Results and Impact | On 22 September Dave O'Brien spoke at Pro Manchester on Skills Issues and Challenges within the Creative, Digital and Media Sector. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien - The National Festival of Making |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Industry/Business |
Results and Impact | On 7 July Dave O'Brien appeared on a panel at The National Festival of Making discussing the PEC's research on workforce and funding inequalities. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien - University of Barcelona |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Other audiences |
Results and Impact | On 25 January, Dave O'Brien spoke at a panel hosted by the University of Barcelona about European cultural data. |
Year(s) Of Engagement Activity | 2024 |
Description | Dave O'Brien and Heather Carey - New Thinking in Urban Creative Industry Research: Social Justice, Urban Space and Cultural Production |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Other audiences |
Results and Impact | On 29 June Dave O'Brien and Heather Carey presented their work on What is 'Good Work' in the Culture Industries? at the New Thinking in Urban Creative Industry Research: Social Justice, Urban Space and Cultural Production event held by Loughborough University London Campus. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien and Mark Taylor - APPG talk |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Policymakers/politicians |
Results and Impact | On 23 October, Dave O'Brien and Mark Taylor spoke about the 'Making the Creative Majority' report in Westminster, published by the APPG for Creative Diversity in partnership with the Creative PEC and others. |
Year(s) Of Engagement Activity | 2023 |
Description | Dave O'Brien and Mark Taylor - Sheffield DocFest |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Industry/Business |
Results and Impact | On 15 June Dave O'Brien and Mark Taylor presented at the Sheffield DocFest event held at Sheffield Town Hall on CLASS ACTS: Are Leaders in TV and Film Doing More Than Talking About Social Mobility their report titled The BFI Film Fund and Class: Breaking Down the Data. |
Year(s) Of Engagement Activity | 2023 |
Description | Giorgio Fazio - Association for Cultural Economics International's 22nd International Conference on Cultural Economics |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Professional Practitioners |
Results and Impact | On 29 June Giorgio Fazio presented at the Association for Cultural Economics International's 22nd International Conference on Cultural Economics hosted by the Center for Cultural Affairs at Indiana University in Bloomington Indiana on Sanctions and Cultural Trade. |
Year(s) Of Engagement Activity | 2023 |
Description | Giorgio Fazio - British Council for MENA |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Industry/Business |
Results and Impact | On 02 November, Giorgio Fazio chaired a panel at the Creative Industries and Policy Conference led by British Council for MENA region at the Grand Cairo Museum in Cairo, Egypt. |
Year(s) Of Engagement Activity | 2023 |
Description | Giorgio Fazio British Council conference |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Policymakers/politicians |
Results and Impact | On 14 November, Giorgio Fazio spoke at British Council conference for High-Level Delegation from the Philippines in London. |
Year(s) Of Engagement Activity | 2023 |
Description | Hasan Bakhshi - BI Norwegian Business School |
Form Of Engagement Activity | Participation in an activity, workshop or similar |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Professional Practitioners |
Results and Impact | On 23-24 November Hasan Bakhshi presented at a seminar at BI Norwegian Business School in Oslo marking the launch of a new international network of creative industries research centres. |
Year(s) Of Engagement Activity | 2023 |
Description | Hasan Bakhshi - DCMS WeCreate Conference |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | Regional |
Primary Audience | Industry/Business |
Results and Impact | On 13 November, Hasan Bakhshi spoke at the DCMS WeCreate Conference in Manchester on growing the Creative Industries outside of London and the South-East. |
Year(s) Of Engagement Activity | 2023 |
Description | Hasan Bakhshi - NESTA seminar |
Form Of Engagement Activity | Participation in an activity, workshop or similar |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Professional Practitioners |
Results and Impact | On 28 November, Hasan Bakhshi spoke at a Nesta Arts & Culture Finance seminar for the report on impact finance they published for the Creative PEC. |
Year(s) Of Engagement Activity | 2023 |
Description | Jonathan Sapsed - NP11 Group |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | Regional |
Primary Audience | Industry/Business |
Results and Impact | On 09 November, Jonathan Sapsed spoke at the NP11 Group meeting in Warrington about the Northern Creative Corridor initiative and PEC research. |
Year(s) Of Engagement Activity | 2023 |
Description | Josh Siepel - EU_SPRI Conference |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Policymakers/politicians |
Results and Impact | On 16 June Josh Siepel made a presentation at the EU_SPRI Conference in Brighton on the PEC Createch Report. |
Year(s) Of Engagement Activity | 2023 |
Description | Lilli Geissendorfer - RCM |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Supporters |
Results and Impact | On 02 November, Lilli Geissendorfer spoke on a panel on value of arts philanthropy chaired by Vernon Ellis at the Royal School of Music |
Year(s) Of Engagement Activity | 2023 |
Description | Salvatore Di Novo - Association for Cultural Economics International's 22nd International Conference on Cultural Economics hosted by the Center for Cultural Affairs |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | International |
Primary Audience | Professional Practitioners |
Results and Impact | On 29 June Salvatore Di Novo presented at the Association for Cultural Economics International's 22nd International Conference on Cultural Economics hosted by the Center for Cultural Affairs at Indiana University in Bloomington Indiana on Stay home, engage online? Analysing changes in digital divide during Covid19 in the UK. |
Year(s) Of Engagement Activity | 2023 |
Description | Sara Maoli - Institute for Small Business and Enterprise Conference |
Form Of Engagement Activity | A talk or presentation |
Part Of Official Scheme? | No |
Geographic Reach | National |
Primary Audience | Industry/Business |
Results and Impact | On 08 November, Sara Maoli presented at the Institute for Small Business and Enterprise Conference in Birmingham, where the work she co-authored with Jonathan Sapsed won the Best Paper award. |
Year(s) Of Engagement Activity | 2023 |