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Innovative Light ELEctric Vehicles for Active and Digital TravEl (ELEVATE): reducing mobility-related energy demand and carbon emissions

Lead Research Organisation: University of Leeds
Department Name: Institute for Transport Studies

Abstract

The UK transport sector lags behind all other sectors in its achievement of energy diversification and carbon emission reductions to date, with emissions from transport essentially unchanged since the benchmark year of 1990. The Committee on Climate Change have been very critical of this failure and identified electrically-assisted scooters and bikes as part of solutions that need to be urgently accelerated. Indeed, the UK lags behind other countries in the uptake of a range of innovative light vehicles for both passenger and freight applications. Examples include electrically-assisted: bicycles, cargo bicycles, push scooters, skateboards, trikes, quadricycles, hoverboards etc. These involve some electrical assistance, as well as some energy expenditure by the user. Hence, we class these vehicles as light electric vehicles for active travel (LEVATs). They enable people to cycle, scoot, skate or otherwise travel more easily or enjoyably than conventional walking or cycling. Their power source provides the opportunity to link to a variety of digital technologies - from unlocking shared vehicles, to 'track-and-trace' systems for delivery companies, to map systems or health feedback tools for users - what ELEVAVTE refers to as 'digital' travel. Innovation at the interface of e-mobility and digital technologies plays a key role for the uptake of these novel modes, with energy, IT and transport industries as key players.

Increased uptake of these vehicles has significant potential for reducing mobility-related energy demand and carbon emissions, especially when users switch from non-active modes such as cars or vans. The aim of this project is to better understand these opportunities - the technological and business options and specifications, where and who they might appeal to, what trips they could be used for, how far they could replace conventional motor vehicle trips - and some of the challenges that accompany them - such as overall energy usage, safety and regulatory issues, digital integration, physical environment design, battery standardisation and behavioural inertia. After developing typologies and technology assessments based on multiple criteria, the empirical end user research will consist of surveys (aiming for 1,200 responses), demonstration days (aiming to engage at least 300 people) and longer trials with at least 60 private individuals in 3 cities in England throughout 2020 and 2021. Quantitative surveys and in-depth interviews will be undertaken with participants before and after usage to understand changes in user perceptions and experience, triangulated with GPS tracking of the trial vehicles and contextual data (e.g. weather, hilliness). As part of the work, we will develop new safety training resources for each mode, drawing on, and adapting, existing UK initiatives and international experience and working towards certified schemes. Freight applications in the logistics industry will be analysed through expert interviews and case studies. A number of technology and demand scenarios will assess the whole lifecycle health and environmental impacts. This will include work with the World Health Organization expert group to extend the HEAT tool (which enables users without expertise in impact assessment to conduct economic assessments of the health impacts of walking or cycling) to include these types of vehicle.

This project is supported by a range of partners - including the three local authorities, Sustrans and the World Health Organization - and will be guided by an advisory panel. We will also engage with a range of industry stakeholders, through the Transport Systems Catapult, Clean Growth UK and other means. We also envisage international engagement in the work, given the rapidly evolving and growing nature of the topic, and the lack of a substantial academic literature on the implications of these innovative light vehicles for energy demand, mobility and climate change.

Planned Impact

The research will principally impact 5 groups outside academia, as follows:

1. Energy Technology Industries
The results relating to life cycle analysis, the battery and charging technologies, and the insights into user engagement and behavioural responses to the vehicles and infrastructure will be of interest to businesses involved with energy and charging. Key findings will feed into design recommendations for the industry to improve the energy efficiency of light electric vehicles, their usability and integration with the electricity system. For example, this could include areas around near-field wireless charging, e.g. informing solutions such as leaning electric scooters against 'smart' lamp posts in town for charging.

2. Transport Technology Industries
The manufacturers and suppliers of the various forms of light electric vehicles considered in ELEVATE will benefit from the systematic insights around these modes. These insights have the capacity to inform the design of their technologies (e.g. by drawing on our typologies of utilisation profiles and behavioural insights), their business models (e.g. considering closer integration with digital elements), and their sales approaches (e.g. considering integration with public policies or fleets). The ELEVATE HEAT tool module will help manufacturers and suppliers in marketing the benefits of their products. The emerging innovation ecosystem of light electronic vehicle manufacturers and suppliers will also benefit from the networking facilitated by the project, for example through stakeholder meetings.

3. Digital Technology Industries
Insights into the close integration between ICT and transport technologies, and the associated design recommendations will be of interest to the digital industry, including technology and service providers. For example, the project might inspire new products that integrate IT use around energy demand/use, for example smart meters, with electric mobility, and do so beyond electric cars, which are currently the main focus in this respect. Many Mobility as a Service companies already operate largely as IT providers, without owning or running fleets. However, they are not often integrated with concerns around energy demand, and project findings should help identify untapped potential for digital innovation in the transport sector around active modes, energy efficiency and new business models for the provision of bundles of energy services. The digital industry will also benefit from the networking opportunities facilitated by ELEVATE.

4. End Users
The project will directly engage with end users as a central element of its workplan. In addition to collecting data from early adopters, ELEVATE will expose non-users to light electric vehicles, particularly through the demonstrators and the trials. This ensures that impact activities and end user engagement are central to the project. End users engaged with the project, and also the public at large, will also benefit from the ride/cycle training developed by ELEVATE.

5. Transport Policy and Planning
The industry and policy recommendations developed by the project will ensure that all policy-related insights reach a national, regional and local policy audience, maximising impact on transport planning, spatial planning, smart city agendas and also public health agendas. Impacts can be expected in the form of better designed behavioural interventions, infrastructure planning, pricing and national and local regulations to facilitate and accelerate uptake. Policy makers and practitioners will also be able to draw on the ride/cycle training developed by the project. The ELEVATE HEAT tool element we will develop (specific to active modes around light electric vehicles) will reach a global audience through its WHO affiliation, dissemination and use in over 50 countries, leading to potential international impact on policy makers, with positive impacts on energy demand and carbon emissions.
 
Description We have published a methodology for investigating the use of e-cargo bikes in a household context. https://pubmed.ncbi.nlm.nih.gov/39767530/ .
We have achieved a number of the awards objectives and the project is still in progress
Objectives include understand demand for e-micromobility, the opportunities and barriers to use. ( We conducted surveys at national level and conducted research trials in three cities Leeds, Brighton and Oxford - multiple research papers have been submitted) . Information on outputs can be found here. This will be updated as further research outputs are made available https://blogs.brighton.ac.uk/elevate/research-outputs/ https://environment.leeds.ac.uk/transport-social-political-sciences/dir-record/research-projects/1690/elevate
Exploitation Route To take forward outcomes of this funding, We are currently planning stakeholder engagements (Local authorities the bike industry and Active travel NGOS). We are also in conversation with researchers on related research projects. The work and findings of Elevate may inform methods adopted by them.
Sectors Energy

Environment

Leisure Activities

including Sports

Recreation and Tourism

Transport

URL https://blogs.brighton.ac.uk/elevate/research-outputs/
 
Description CO-I Brand led development of the carbon assessment module of the World Health Organisation's Health Economic Assessment Tool (HEAT) tool for e-bikes https://www.heatwalkingcycling.org/tool/ . The HEAT tool is widely used and the e-bike modules provide added functionality.
First Year Of Impact 2023
Sector Energy,Environment,Healthcare,Transport
Impact Types Societal

Economic

Policy & public services

 
Description C Brand invited to core group of WHO 'HEAT' tool advisory board - e-bike extension consensus process
Geographic Reach Multiple continents/international 
Policy Influence Type Participation in a guidance/advisory committee
Impact HEAT for walking and cycling is a user-friendly, web-based tool used to estimate the health and economic impacts of increased walking and cycling. In its current version the HEAT tool supports assessments of the health and economic impacts of walking and cycling on premature mortality in an integrated manner through changes in physical activity levels, exposure to air pollution while walking or cycling, and risk of fatal crashes in traffic. In addition, the tool also estimates the impacts on carbon emissions due to shifts between active and motorized travel modes. The tool has been used and impacted policy developments in multiple countries and cities across the world.
URL https://www.heatwalkingcycling.org/#homepage
 
Description C Brand: various UKERC/CREDS related research output on climate change mitigation of active travel directly quoted in open letter to COP26 governments and stakeholders by ECF and signed by 350 organisations
Geographic Reach Multiple continents/international 
Policy Influence Type Citation in other policy documents
Impact This global campaign helped achieve a last-minute inclusion of active travel in the official COP26 Transport Declaration (https://ecf.com/news-and-events/news/cop26-pro-cycling-campaign-backed-coalition-350-organisations-helps-achieve). Two research papers by C Brand were directly cited in the 'open letter' to COP26 governments, underpinning its profound message that electric vehicles are not enough.
URL https://cop26cycling.com/#letter
 
Description Citation in Rapid Evidence Assessment Summary Report to the Department of Transport
Geographic Reach National 
Policy Influence Type Citation in other policy documents
URL https://www.gov.uk/government/publications/cycling-diversion-factors
 
Description Citation in UK Policy document on Universal Basic Services and Sustainable Transport
Geographic Reach National 
Policy Influence Type Citation in other policy documents
URL https://neweconomics.org/2024/12/moving-forward
 
Description Citation in UNESCO policy document promoting cycling and physical activity
Geographic Reach Multiple continents/international 
Policy Influence Type Citation in other policy documents
URL https://unesdoc.unesco.org/ark:/48223/pf0000385281
 
Description Citation in policy document on E-bike rebate program for Washington, USA
Geographic Reach Local/Municipal/Regional 
Policy Influence Type Citation in other policy documents
URL https://wsdot.wa.gov/sites/default/files/2024-06/Designing-Evaluating-Electric-Bicycle-Incentive-Pro...
 
Description Citation of work in German policy document
Geographic Reach National 
Policy Influence Type Citation in other policy documents
URL https://epub.wupperinst.org/frontdoor/deliver/index/docId/8090/file/WSA28_Schneider.pdf
 
Description Invitation to contribute to WHO HEAT tool consensus meeting on the methods of incorporating e-bikes into the HEAT tool
Geographic Reach Multiple continents/international 
Policy Influence Type Participation in a guidance/advisory committee
 
Description HEaLth iMpact of E-bikes and e-scooTers (HELMET): Baseline data collection for the evaluation of e-bike and e-scooter hire schemes.
Amount £99,984 (GBP)
Funding ID NIHR159622 
Organisation National Institute for Health and Care Research 
Sector Public
Country United Kingdom
Start 07/2023 
End 10/2024
 
Title Cass, Noel and Azzouz, Labib and Marks, Nicholas (2025). Elevate Project: Participant Interview Data, 2023-2024. [Data Collection]. Colchester, Essex: UK Data Service. 10.5255/UKDA-SN-857656 
Description Elevate Project: Participant Interview Data, 2023-2024. The dataset consists of professionally transcribed semi-structured interviews (n=110). The interviews were between 20 and 90 minutes long. They were recorded before (n=48) and after (n=55) month-long free loans of electric cargo bikes in suburbs of Leeds, Oxford and Brighton in Summer-Autumn 2023, and after (n=10) winter loans of the e-cargo bikes for between 3 and 6 months in Winter-Spring 2023-4. 
Type Of Material Database/Collection of data 
Year Produced 2025 
Provided To Others? Yes  
Impact While specific impacts of this dataset are not yet available, the insights derived from these interviews could inform policy decisions, promote sustainable transportation options, and contribute to the broader adoption of LEVATs in urban environments. 
URL https://reshare.ukdataservice.ac.uk/857656/
 
Title WHO HEAT for walking and cycling - Brand C led development of carbon assessment module 
Description Online tool hosted by the WHO: Health Economic Assessment Tool for walking and cycling v 5.0.6. Brand C led development of carbon assessment module since 2013. e-bike extension 2021 to date, with methodological and data input building on UKRI (UKERC/CREDS/ELEVATE) and EC (PASTA) research. 
Type Of Technology Webtool/Application 
Year Produced 2022 
Open Source License? Yes  
Impact HEAT has been used in multiple countries and cities, including Finland, Victoria BC and the UK where it is part of the Transport appraisal system. Transport and health planning system decisions have been influenced by using the tool, e.g. in Finland transport strategy and cycling provision, and Transport for London to influence decision making for new cycling infrastructure. 
URL https://heatwalkingcycling.org/#homepage
 
Description A presentation about ELEVATE project to the Social and Political Science Research Group at ITS at the University of Leeds 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Study participants or study members
Results and Impact A presentation about ELEVATE project to the Social and Political Science Research Group at ITS at the University of Leeds on the 21st February 2024.
The presentation was given by Dr Ian Philips, Dr Noel Cass, Dr Alice de Sejournet, and Dr Theresa Nelson.
Year(s) Of Engagement Activity 2024
 
Description Blog in TecMundo 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact C Brand quoted in blog in Tecmundo: Carros elétricos vão resolver os problemas ambientais?, 15/01/2022
Year(s) Of Engagement Activity 2022
URL https://www.tecmundo.com.br/ciencia/231984-carros-eletricos-nao-resolver-problemas-ambientais-sozinh...
 
Description Blog in Turvec 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact C Brand in blog: "Can Active Mobility Reduce CO2 Emissions?", 23/02/2022
Year(s) Of Engagement Activity 2022
URL https://turvec.com/blog/can-active-mobility-reduce-co%E2%82%82-emissions/
 
Description Blog on US news site 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact C Brand, in The Daily Iowan: Alternatives to driving may save the Earth, Yasmina Sahir, Opinions Columnist, 28 July 2022.
Year(s) Of Engagement Activity 2022
URL https://dailyiowan.com/2022/07/28/opinion-alternatives-to-driving-may-save-the-earth/
 
Description Blog post "Our Elevate Researchers answer 7 questions you have about e-cargo bikes" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Study participants or study members
Results and Impact A blog post on the University of Brighton ELEVATE page to highlight the most important facts about e-cargo bikes. We also shared this blog post on our social media channels.
Year(s) Of Engagement Activity 2023
URL https://blogs.brighton.ac.uk/elevate/2023/08/18/our-elevate-researchers-answer-7-questions-you-have-...
 
Description Blog post "What do people have to say about e-bike use and ownership in the Lake District National Park?" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Media (as a channel to the public)
Results and Impact Drs Ian Philips, Llinos Brown, and Noel Cass wanted to know more about e-bikes in rural tourist areas because most studies about e-bikes focus on urban areas.
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/01/31/what-do-people-have-to-say-about-e-bike-use-and-owne...
 
Description Blog post "What does the ELEVATE National Survery tell us about E-bikes?" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Study participants or study members
Results and Impact A blog post on the University of Brighton ELEVATE webpage in which Dr Sally Cairns presents an initial analysis of survey results which will be refined by further analysis later. Dr Alice de Sejournet created the infographics for the post.
Year(s) Of Engagement Activity 2023
URL https://blogs.brighton.ac.uk/elevate/2023/11/09/what-does-the-elevate-national-survey-tell-us-about-...
 
Description Blog post "Why any government serious about achieving net-zero needs to focus more on electrically assisted bikes?" written by Dr Sally Cairns 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact The research published by the ELEVATE project (which is linked to CREDS) highlights that electrically-assisted bikes should be given more mainstream attention to achieve zero emissions.
Year(s) Of Engagement Activity 2023
URL https://www.creds.ac.uk/why-any-government-serious-about-achieving-net-zero-needs-to-focus-more-on-e...
 
Description Blog post by Prof Brand C in India Shipping News, 2022 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Prof Christian Brand wrote a blog post titled "Smart technologies build the pathway for green logistics", 30 September 2022, in India Shipping News
Year(s) Of Engagement Activity 2022
 
Description Blog post by Prof Brand C in Info Escola, 2022 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Prof Christian Brand wrote a blog post in Info Escola titled "Fim dos carros à combustão" - how to eliminate carbon emissions by dual fuel cars by 2035.
Year(s) Of Engagement Activity 2022
URL https://www.infoescola.com/ecologia/fim-dos-carros-a-combustao/
 
Description Blog post by Prof Brand C in Le Bien Public, France 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact The title of Prof. Brand's blog post is "Carbon neutrality of cities, cycling is 10 times more efficient than electric cars". We should use "active" modes of transport much more.
Year(s) Of Engagement Activity 2022
URL https://www.bienpublic.com/environnement/2022/09/21/neutralite-carbone-des-villes-le-velo-10-fois-pl...
 
Description Blog written by Clara Glachant "Trouble in (Cycling) Paradise: Debunking Moped Stereotypes, FIETS Community, 2024 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Clara Glachant, our ELEVATE team member in Eindhoven University of Technology, wrote a blog post titled "Trouble in (Cycling) Paradise: Debunking Moped Stereotypes", FIETS Community, 5th March 2024
Year(s) Of Engagement Activity 2024
URL https://www.fietscommunity.nl/blogs/trouble-in-cycling-paradise-debunking-moped-stereotypes/
 
Description Cass N blog "Energy consumption behaviour change: is the UK strategy of 'leaving it to the market' a busted flush?" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact The blog by Noel Cass critiques the UK's market-driven approach to energy consumption, arguing it ignores systemic factors like infrastructure and social norms. He emphasises that treating energy use as individual choices is insufficient and calls for a broader perspective that considers societal and structural influences.

ELEVATE project mentioned, CREDS mentioned
Year(s) Of Engagement Activity 2024
URL https://blogs.manchester.ac.uk/sci/2024/04/23/energy-consumption-behaviour-change-is-the-uk-strategy...
 
Description Cass, Noel. "Energy consumption behaviour change: is the UK strategy of 'leaving it to the market' a busted flush?" Talk for the Sustainable Consumption Institute at The University of Manchester. 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Professional Practitioners
Results and Impact Cass, Noel. "Energy consumption behaviour change: is the UK strategy of 'leaving it to the market' a busted flush?" Talk for the Sustainable Consumption Institute at The University of Manchester. April 2024. Blog with Univ. of Manchester published as a result.
Year(s) Of Engagement Activity 2024
 
Description Climate Action Ilkley. Free Event 'Your Lives in Their Hands" presentation/debate with Cass,N: "To meet Net Zero do we need policies to limit flying and driving?" 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact Approximately 60 participants attended the session, engaging in insightful discussions and posing thoughtful questions. Following the Q&A, attendees participated in small group discussions to identify and refine one or two key policy recommendations from each table. Jillian Anable documented the responses. The discussion focused on regional and local policy considerations.
Year(s) Of Engagement Activity 2024
URL https://www.eventbrite.co.uk/e/your-lives-in-their-hands-tickets-850652844557
 
Description Conversation piece e-bikes and the Lake District 
Form Of Engagement Activity A magazine, newsletter or online publication
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Philips was Approached by The Conversation UK to write a piece to accompany this paper. https://doi.org/10.1016/j.jtrangeo.2024.103813. As of 11 March 2024 7844 reads.
Year(s) Of Engagement Activity 2024
URL https://theconversation.com/e-bikes-are-freewheeling-through-rain-and-over-hills-with-huge-promise-f...
 
Description ELEVATE Bluesky Engagement 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Elevate's Blue Sky account has reached and engaed with over 500 people
Year(s) Of Engagement Activity 2024,2025
URL https://bsky.app/profile/micromobility-its.bsky.social
 
Description ELEVATE Brighton social media outreach- Facebook 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact The ELEVATE Brighton facebook page reachd over 200 individuals in 2024. Content included disseminating research findings, project updates, and interactive discussions, fostering engagement with the public and key stakeholders. Impact included increased awareness and public engagement with the research, demonstrated through reach, reactions, comments, and shares.
Year(s) Of Engagement Activity 2024
URL https://www.facebook.com/ELEVATEBrighton/
 
Description ELEVATE Leeds social media outreach- Facebook 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact The ELEVATE Leeds facebook page reachd over 4.8k individuals in 2024. Content included disseminating research findings, project updates, and interactive discussions, fostering engagement with the public and key stakeholders. Impact included increased awareness and public engagement with the research, demonstrated through reach, reactions, comments, and shares.
Year(s) Of Engagement Activity 2024
URL https://www.facebook.com/ELEVATELeeds/
 
Description ELEVATE Oxford social media outreach- Facebook 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact The ELEVATE Oxford facebook page reached over 300 individuals in 2024. Content included disseminating research findings, project updates, and interactive discussions, fostering engagement with the public and key stakeholders. Impact included increased awareness and public engagement with the research, demonstrated through reach, reactions, comments, and shares.
Year(s) Of Engagement Activity 2024
URL https://www.facebook.com/ELEVATEOxford/
 
Description ELEVATE Team workshop webinar- Impact and Findings 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact The ELEVATE Team Meeting (13th August 2024) focused on key research themes, data analysis, and stakeholder engagement. Team members worked on reconciling trial data discrepancies, particularly differences between expected and actual travel substitution patterns. Research outputs were prioritised, with a focus on barriers to e-cargo bike adoption, pathways to purchase, mode shift potential, and hybridity in mobility. Plans were made to develop policy briefing notes and stakeholder workshops to maximise impact. Public engagement strategies were also discussed.
Year(s) Of Engagement Activity 2024
 
Description ELEVATE presentation to the Department of Transport by Philips, Cairns, and de Sejournet 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact The ELEVATE project team (Ian Philips, Sally Cairns, and Alice de Sejournet) delivered an engagement presentation to the Department for Transport (DfT), attended by 8 representatives from DfT. The presentation provided an overview of the ELEVATE project, including its objectives, methodology, and key findings from survey data. lides from the presentation were subsequently shared with all 15 DfT representatives to extend engagement beyond those who attended in person.
Year(s) Of Engagement Activity 2024
URL https://bpb-eu-w2.wpmucdn.com/blogs.brighton.ac.uk/dist/5/11075/files/2025/03/Elevate-project-overvi...
 
Description ELEVATE work in blog from a Brighton Cycling Shop 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact The blog post "Great British barriers into the Cargo Bike market" by Olsen Bikes discusses the development of their front-load e-Cargo Bike, the CargoN e-Velo, and the challenges faced in the UK cargo bike market. The company emphasizes the advantages of front-loaders, such as improved stability and safety, especially for families and pet owners. Their design incorporates features like hub steering and a modular frame that can be disassembled for easier storage and transportation.

To address market barriers, Olsen Bikes partnered with ELEVATE, an 'e-micromobility' research project led by researchers at Leeds, Brighton, and Oxford Universities. This collaboration helped identify key challenges in the UK cargo bike market, such as infrastructure limitations and the need for low-maintenance options to attract non-cyclists. Insights from ELEVATE's research informed the design and development of the CargoN e-Velo to better meet these challenges
Year(s) Of Engagement Activity 2024
URL https://olsenbikes.co.uk/blogs/olsen-blogs/great-british-barriers-into-the-cargo-bike-market
 
Description Economist interview 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact C Brand interviewed / quoted in The Economist: A trial of e-scooters in Britain has encouraging results, 11/10/2022
Year(s) Of Engagement Activity 2022
URL https://www.economist.com/britain/2022/10/11/a-trial-of-e-scooters-in-britain-has-encouraging-result...
 
Description Engagement event: E-cargo bike test rides and demonstration at the Institute for Transport Studies organised by Philips, deSejournet, Anable, and Cass 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Professional Practitioners
Results and Impact A test ride and demonstration event was done with the Institute for Transport Studies (ITS) and the Social and Political Science Research Group. The event engaged approximately 20 participants, providing hands-on experience with e-cargo bikes and facilitating discussions on their potential applications in sustainable transport and policy contexts.
Year(s) Of Engagement Activity 2024
 
Description Fair Energy Futures Seminar webinar presentation by Noel Cass: A strategy of "enough": eco-socialist planning for sufficiency 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact 20 people in attendance for the online webinar in which Noel Cass presented: A strategy of "enough": eco-socialist planning for sufficiency
Year(s) Of Engagement Activity 2024
 
Description Glachant mentioned in Eindhovens Dagblad on Dutch Cycle Path Conflicts 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Clara Glachant was mentioned in Eindhovens Dagblad in a discussion about conflicts between different modes of transport on Dutch cycle paths. Eindhovens Dagblad is a regional newspaper in the Netherlands with ~400,000 daily readers (print + digital); he estimated reach for this feature: 50,000-100,000 readers.
Year(s) Of Engagement Activity 2024
URL https://www.ed.nl/eindhoven/frustraties-op-het-fietspad-jongeren-en-deelscooters-krijgen-de-schuld-m...
 
Description Glachant presentation to Institute for Transport Studies and Social and Political Science Research group: "Social Darwinism has moved to the cycle path": Framings of micromobility in the Dutch and British press 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact The presentation "Social Darwinism has moved to the cycle path": Framings of Micromobility in the Dutch and British Press was delivered at the Social and Political Science (SPS) seminar at the University of Leeds. The talk explored how micromobility is represented in the media in the Netherlands and the UK, analyzing key narratives, policy implications, and public perceptions shaping the discourse around cycling and other forms of micromobility.
Year(s) Of Engagement Activity 2024
 
Description Glachant presentation to The University of Oxford: "Social Darwinism has moved to the cycle path": Framings of micromobility in the Dutch and British press 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact The presentation "Social Darwinism has moved to the cycle path": Framings of Micromobility in the Dutch and British Press was delivered at the Social and Political Science (SPS) seminar at the University of Leeds. The talk explored how micromobility is represented in the media in the Netherlands and the UK, analyzing key narratives, policy implications, and public perceptions shaping the discourse around cycling and other forms of micromobility
Year(s) Of Engagement Activity 2024
 
Description Glachant, C 2024 Blog: Trouble in (Cycling) Paradise: Debunking Moped Stereotypes 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact "Trouble in (Cycling) Paradise: Debunking Moped Stereotypes," Clara Glachant, a PhD candidate at Eindhoven University of Technology, explores the tensions between cyclists and moped riders on Dutch cycling paths. She highlights how mopeds are often perceived negatively-seen as fast, loud, and intrusive-leading to conflicts over shared space. Glachant emphasizes that while mopeds are sometimes viewed as "others" on cycling paths, not all moped users are problematic, and not all cyclists are virtuous. She suggests that acknowledging and addressing these stereotypes is crucial for promoting harmonious coexistence among various micromobility users.
Year(s) Of Engagement Activity 2024
URL https://favas.net/cc-pages/cycling-community-trouble-in-cycling-paradise/
 
Description GreenBiz and BusinessFast blogs 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Brand in: 'The future of electric transportation can be led on 2 wheels', by Carol M. Browner & Andrew Savage, 01/02/2023
Year(s) Of Engagement Activity 2023
URL https://www.greenbiz.com/article/future-electric-transportation-can-be-led-2-wheels
 
Description GreenBiz blog 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Brand quoted in blog in GreenBiz, "Scaling small technologies can hasten our climate action", by Andrew Savage, Lime Bikes, 04/10/2022
Year(s) Of Engagement Activity 2022
URL https://www.greenbiz.com/article/scaling-small-technologies-can-hasten-our-climate-action
 
Description IPPR (The Institute For Public Policy Researc) meeting with Stephen Frost head of IPPR 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Policymakers/politicians
Results and Impact IPPR Meeting with Noel Cass-- Stephen Frost head of IPPR Feb 24, 2025- discussing potential impact from Elevate and CAVs
Year(s) Of Engagement Activity 2025
 
Description Ian Philips Engagement Event: E-Cargo Bike Mountain Biking in the Lake District 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact An engagement event was conducted to explore the feasibility of using an e-cargo bike for mountain biking in the Lake District. Discussions were held with key stakeholders, including two staff members from the Yorkshire Dales National Park (YDNP), three staff members at Keswick Youth Hostel, five mountain bikers, one farmer, and ten members of the public at a café stop. The event provided valuable insights into perceptions of e-cargo bike use in outdoor and rural settings.

This engagement led to the publication of a blog post discussing the experience and broader implications: https://blogs.brighton.ac.uk/elevate/2024/10/24/can-i-go-mountain-biking-for-the-weekend-without-a-van/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/10/24/can-i-go-mountain-biking-for-the-weekend-without-a-v...
 
Description Ian Philips Public Engagement: E-Cargo Bike Conversations in Public spaces 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Public/other audiences
Results and Impact Between March 2023 and October 2024, public engagement took place through informal conversations with members of the public while using an e-cargo bike. These interactions occurred in everyday settings, such as supermarket parking areas and other destinations, where passersby showed interest in the bike and its usage.These spontaneous engagements provided valuable insights into public perceptions, curiosity, and potential barriers to wider adoption of e-cargo bikes in daily transport.
Year(s) Of Engagement Activity 2023,2024
 
Description Ian Philips online presentation to a panel of academics and stakeholders, UK e-bike network, featuring Sustrans Cycling UK and Bicycle association 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ian Philips online presentation to a panel of academics and stakeholders, UK e-bike network, featuring Sustrans Cycling UK and Bicycle association
Year(s) Of Engagement Activity 2024
 
Description Ian Philips panel member for Everything Electric North Panel: Micromobility and e-bikes really get the British out of their cars? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Ian Philips was an invited panel member for the Everything Electric North Panel: Micromobility and e-bikes really get the British out of their cars? He was alongside panel members: Caz Conneller from LOUD Mobility - & Imogen Bhogal from Fully Charged. There were 60 people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees.
In addition to networking with industry and discussing ELEVATE project findings, a blog about the event was published by the project: https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everything-electric-north/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everythin...
 
Description Ian Philips research featured in New Zealand Coverate on E-bikes 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Foreign Affairs.co.nz published an article discussing the viability of e-bikes for overcoming transport challenges, featuring insights from Dr. Ian Philips' research.Foreign Affairs.co.nz has a smaller, niche audience focused on global policy and research. Estimating based on similar news aggregators, reach is likely 10,000-30,000 views.
Year(s) Of Engagement Activity 2024
URL https://foreignaffairs.co.nz/
 
Description Ian Philips research featured on TechXplore: E-bikes hold huge promise for sustainable transport in rural tourist areas 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Dr. Ian Philips' research on the potential of e-bikes for sustainable transport in rural tourist areas was featured in TechXplore.Philips, I. (2024). E-bikes hold huge promise for sustainable transport in rural tourist areas, says researcher Ian Philips. ?

TechXplore is a well-known technology and science news website, with an estimated monthly readership of several million. Assuming a moderate article engagement rate, the reach could be 50,000-150,000 views.
Year(s) Of Engagement Activity 2024
URL https://techxplore.com/news/2024-02-bikes-huge-sustainable-rural-tourist.html
 
Description Institute for Transport Studies Seminar with academics from Karlsruhe Institute of Technology 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact Presentation to academics from Karlsruhe Institute of Technology interested in interactions between mobility and the electricity grid.
An ELEVATE blog resulted from this activity: https://blogs.brighton.ac.uk/elevate/2024/04/18/could-e-cargo-bikes-alleviate-pressure-on-the-uks-electricity-grid/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/04/18/could-e-cargo-bikes-alleviate-pressure-on-the-uks-el...
 
Description Invited panelist at E-bike Summit at the University of Oxford, September 2023 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Postgraduate students
Results and Impact Dr Ian Philips was an invited panelist at E-bike Summit 2023, organised at Blavatnik School of the University of Oxford, in the session "How can we drive awareness of e-bikes as an environmentally friendly option", on the 5th September, 2023.
Year(s) Of Engagement Activity 2023
URL https://www.ebikesummit.org/agenda
 
Description Jillian Anable a panel member for Everything Electric North panel: Rightsizing: time to shrink our overweight vehicles? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable was an invited panel member for the Everything Electric North panel: Rightsizing: time to shrink our overweight vehicles? There were over 100 people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees.

In addition to networking with industry a blog about the event was published by the ELEVATE project: https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everything-electric-north/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everythin...
 
Description Jillian Anable a panel member for Everything Electric South panel: When it comes to energy & transport are we doomed? And can we really change? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable was an invited panel member for the Everything Electric South panel: When it comes to energy & transport are we doomed? And can we really change? Alongside panel members: Jarvis Smith, My Green Pod - Co-Founder; Colin Walker, Transport Lead - Energy and Climate Intelligence Unit; Madeleine Gabriel, Mission Director - A Sustainable Future - Nesta; Helen Czerski, Presenter - Fully Charged There were over 100 people in audience. Overall the Everything Electric South Show in Harrogate had 24,311 attendees
Year(s) Of Engagement Activity 2024
 
Description Jillian Anable featured on BBC Radio 4 Today 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable participated in a live radio interview on BBC Radio 4 Today, discussing public transport policies and necessary improvements ahead of the upcoming election. Assuming a weekday morning audience of ~2 million listeners, the segment may have reached around 1.5-2 million people.
Year(s) Of Engagement Activity 2024
URL https://www.bbc.co.uk/programmes/m00208ns
 
Description Jillian Anable panel member for the Everything Electric North Panel: Is the UK being left behind in the race for cleaner energy & transport? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable was an invited panel member for the Everything Electric North Panel: Is the UK being left behind in the race for cleaner energy & transport? There were over 100 people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees. In addition to networking with industry and discussing ELEVATE project findings, a blog about the event was published by the project: https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everything-electric-north/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everythin...
 
Description Jillian Anable panel member for the Everything Electric North Panel: When it comes to energy & transport, what will the world look like in 2035 and 2050? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable was an expert pannelist for: Everything Electric North Panel: When it comes to energy & transport, what will the world look like in 2035 and 2050?
There were 100+ people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees.
In addition to networking with industry, a blog about the event was published by the project: https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everything-electric-north/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everythin...
 
Description Jillian Anable panel member for the Everything Electric South Panel: Rightsizing: time to shrink our overweight vehicles? 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Jillian Anable was an invited panel member for the Everything Electric South panel: Rightsizing: time to shrink our overweight vehicles? She was alongside panel members: Jack Scarlett, Presenter - Fully Charged; Will Ball - Tesla Jigsaw; Elijah Santos - Exawatt; There were over 100 in audience; The Everything Electric South show had 24,311 attendees
Year(s) Of Engagement Activity 2024
 
Description Labib Azzouz Public Engagement: E-Cargo Bike Fieldwork in Oxford area (Kennington) 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact Labib Azzouz engaged with over 50 individuals through public engagement activities while transporting an e-cargo bike between households. This included:
Direct participants: Household members actively involved in the trial.
Immediate family: Relatives of participants who interacted with the e-cargo bike.
Members of the public: Individuals engaged in passing during the transport of the bike between households.
These interactions provided valuable insights into public perceptions, practical challenges, and the potential for e-cargo bike adoption in everyday mobility.
Year(s) Of Engagement Activity 2023,2024
 
Description Local Government Association Policy Advisor + Elevate meeting and collaboration 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Policymakers/politicians
Results and Impact Meeting with LGA Policy Advisor Simon Jeffrey to discuss Elevate impact plans and workshop format
Year(s) Of Engagement Activity 2025
 
Description Marks, Nicholas. "Blue: ANTics of an e-cargo bike." International Conference at the Center for Mobilities and Urban Studies (C-MUS), Aalborg, Denmark, August 22-23, 2024 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact Conference presentation by Marks, Nicholas. "Blue: ANTics of an e-cargo bike." International Conference at the Center for Mobilities and Urban Studies (C-MUS), Aalborg, Denmark, August 22-23, 2024
30 people in the presentation, 100 at the event/conference
Year(s) Of Engagement Activity 2024
URL https://www.en.create.aau.dk/research/labs-and-facilities/centre-for-mobilities-and-urban-studies-c-...
 
Description Marsden G, Philips I and Anable J featured on University of Leeds- How To fix.. podcast 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact The How To Fix podcast from the University of Leeds explores solutions to major global challenges, featuring insights from leading researchers.

This episode focuses on the future of car ownership and sustainable transport. While cars are a dominant part of modern life, they are environmentally costly and remain unused 96% of the time. The discussion explores alternatives, including making public transport more reliable and envisioning a future where private car ownership is unnecessary.

Host Rich Williams speaks with:
Greg Marsden, Professor of Transport Governance
Dr Ian Philips, Senior Research Fellow in sustainable and equitable transport
Jillian Anable, Professor of Transport and Energy at the Institute of Transport Studies
This episode has become the most downloaded/listened-to in the How To Fix series to date.
Year(s) Of Engagement Activity 2024
URL https://listen.podmasters.uk/HTFCleanAir?at=1001l39LM&c=VbvH7yrHggWaBMtAmT9tTw&h=f01fe4eba024dbb84
 
Description Mary Darking presentation of ELEVATE findings to Brighton & Hove City Council 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Policymakers/politicians
Results and Impact Mary Darking presented ELEVATE findings to Brighton & Hove City Council
Year(s) Of Engagement Activity 2024
 
Description Meeting with Greta Thunberg 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact J Anable and C Brand invited to reception and launch of Greta Thunberg's The Climate Book, Royal Festival Hall, 30 Oct 2022. Christian cycled from Oxford to London to join other co-authors (incl Alice Larkin) at a private reception followed by Greta Thunberg talking to Samira Ahmed in the RFH as part of the London Literary Festival.
Year(s) Of Engagement Activity 2022
URL https://www.southbankcentre.co.uk/whats-on/literature-poetry/greta-thunberg-climate-event?eventId=91...
 
Description Nicholas Marks Public Engagement: E-Cargo Bike Fieldwork in Brighton area (Preston Park/Fiveways and Hove Park) 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact Nicholas Marks engaged with over 50 individuals through public engagement activities while transporting an e-cargo bike between households. This included:
Direct participants: Household members actively involved in the trial.
Immediate family: Relatives of participants who interacted with the e-cargo bike.
Members of the public: Individuals engaged in passing during the transport of the bike between households.
Bike mechanics: Engaged in discussions regarding maintenance, technical aspects, and practical considerations of e-cargo bike use.
These interactions provided valuable insights into public perceptions, practical challenges, and the potential for e-cargo bike adoption in everyday mobility.
Year(s) Of Engagement Activity 2023,2024
 
Description Noel Cass Public Engagement: E-Cargo Bike Fieldwork Leeds area (Guiseley & Otley) 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Public/other audiences
Results and Impact Noel Cass engaged with the general public while using e-cargo bikes during fieldwork. This included:
Direct engagement on the bikes: 16 households and various partners, estimating a total of approximately 24 individuals engaged as participants.
Informal engagement: Conversations with members of the public in passing, estimated at an additional four individuals.
These interactions contributed to broader discussions on the practical use, accessibility, and perceptions of e-cargo bikes in everyday settings.
Year(s) Of Engagement Activity 2023,2024
 
Description Noel Cass panel member for Everything Electric North Panel: Mainstreaming micro-mobility 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Noel Cass was an invited panel member for the Everything Electric North Panel: Mainstreaming micro-mobility. He was alongside Helen Czerski and Jack Scarlett from Fully Charged and Andy Shrimpton from Cycle Heaven. There were 60 people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees. In addition to networking with industry and discussing ELEVATE project findings, a blog about the event was published by the project: https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everything-electric-north/
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/08/05/elevate-academics-present-at-fully-charged-everythin...
 
Description Noel Cass presented in Everything Electric North Session: When COVID caused us to question how we travel, it looked like micro-mobility would become ubiquitous, but how can we alter car culture?" 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Noel Cass was an invited panel member for the Everything Electric North Panel: When COVID caused us to question how we travel, it looked like micro-mobility would become ubiquitous, but how can we alter car culture?" There were 40 people in audience. Overall the Everything Electric North Harrogate Show in Harrogate had 15,671 attendees.
Year(s) Of Engagement Activity 2024
 
Description Olsen Bicycles Medium piece featuring ELEVATE collaboration 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach Regional
Primary Audience Professional Practitioners
Results and Impact discusses the challenges and opportunities in adopting cargo bikes for urban transportation. The author emphasises the environmental and practical benefits of cargo bikes, such as reducing carbon emissions and alleviating traffic congestion. However, they acknowledge barriers like inadequate infrastructure and public awareness. The article calls for collaborative efforts between manufacturers, policymakers, and communities to create supportive environments for cargo bike usage. By sharing experiences and feedback, individuals can contribute to a broader movement towards sustainable transportation solutions.
Olsen bikes partnered with ELEVATE Insights from this collaboration informed the design and development of their front-load e-Cargo Bike, the CargoN e-Velo, aiming to address challenges such as infrastructure limitations and the need for low-maintenance options to attract non-cyclists.
Year(s) Of Engagement Activity 2024
URL https://medium.com/@Olsenbicycles/help-us-to-help-you-to-make-the-change-c368d11fdb3e
 
Description Philips and Anable presentation to West Yorkshire Combined Authority Active Travel Conference: The Role of Active Travel in Decarbonisation 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Ian Philips and Jillian Anable delivered a presentation titled "Where are we now and where do we need to be? - The Role of Active Travel in Decarbonisation" at the West Yorkshire Combined Authority Active Travel Conference in June 2024. The presentation was aimed at policymakers and industry representatives, discussing the current state of active travel, its role in achieving decarbonisation goals, and the necessary policy and infrastructure changes to support sustainable mobility.
Year(s) Of Engagement Activity 2024
 
Description Philips blog "Can I go Mountain Biking for the weekend without a van?" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact In "Can I go Mountain Biking for the Weekend Without a Van?" Ian Philips recounts his experience of using an electric cargo bike (e-cargo bike) to transport his mountain bike and gear to the Lake District, aiming to reduce carbon emissions associated with car-dependent recreational cycling. Upon arrival, his friends, who traveled by van, were impressed by his alternative approach. This initiative sparked discussions about reducing carbon footprints, the benefits of car-sharing, and exploring sustainable transportation methods for leisure activities.

In the first 24 hours of sharing this blog, Linkedin 506 members reached, Twitter 200 impressions
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/10/24/can-i-go-mountain-biking-for-the-weekend-without-a-v...
 
Description Philips quoted in BBC News article "E-bike rage in Brent, the borough that's had enough - and how it might be solved." 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Media (as a channel to the public)
Results and Impact Ian Philips was quoted in a BBC News article: "Dr Ian Philips, a specialist in sustainable transport at the University of Leeds, says data collected from dockless e-bikes could be very useful in choosing where parking bays are installed by councils. He says that having them in areas poorly served by public transport might encourage more people to switch from cars to e-bikes. He stresses that could help reduce carbon emissions."
Year(s) Of Engagement Activity 2024
URL https://www.bbc.co.uk/news/articles/cly9jqd5765o
 
Description Philips, Ian. "Rural transport and the climate emergency- priorities and directions for action." Geography in Practice: The Future of Rural Mobility 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Ian Philips delivered a presentation titled "Rural Transport and the Climate Emergency - Priorities and Directions for Action" as part of the Geography in Practice: The Future of Rural Mobility event in March 2024. The presentation was aimed at an academic audience.
Year(s) Of Engagement Activity 2024
URL https://bpb-eu-w2.wpmucdn.com/blogs.brighton.ac.uk/dist/5/11075/files/2024/07/Philips-Rural-decarbon...
 
Description Philips,I. (2024). Could E-Cargo Bikes Alleviate Pressure on the UK's Electricity Grid? 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Other audiences
Results and Impact Ian Philips wrote a blog focused on how e-cargo bikes could reduce strain on the UK's electricity grid compared to e-cars. Shared on facebook, X, and linked in; another academic commented the following regarding the blog: "Thought-provoking piece from Ian Philips piecing together how e-bikes/e-cargo bikes fit into the energy demand problem and the impact on the electricity grid. There's lots of different pieces in this jigsaw including pieces related to equity, fairness, energy demand and gird capacity!"
Year(s) Of Engagement Activity 2024
URL https://blogs.brighton.ac.uk/elevate/2024/04/18/could-e-cargo-bikes-alleviate-pressure-on-the-uks-el...
 
Description Planetizen blog 1 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Brand in blog: "Active and Micro Mobility Modes Can Provide Cost-Effective Emission Reductions-If We Let Them", by Todd Litman, 13/12/2022
Year(s) Of Engagement Activity 2022
URL https://www.planetizen.com/blogs/120289-active-and-micro-mobility-modes-can-provide-cost-effective-e...
 
Description Planetizen blog 2 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Industry/Business
Results and Impact Brand in blog: "Small Modes Are Beautiful!", by Todd Litman, 13/01/2023
Year(s) Of Engagement Activity 2023
URL https://www.planetizen.com/blogs/120946-small-modes-are-beautiful
 
Description Poster presentation at DfT/UKRI key academic stakeholders' event, Westminster Hall, London, November 2022 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact A poster presentation about ELEVATE:e-micromobility & decarbonisation at DfT/UKRI key academic stakeholders' event at Westminster Hall, London, in November 2022.
Year(s) Of Engagement Activity 2022
 
Description Presentation at the Institute for Transport Studies at the University of Leeds 
Form Of Engagement Activity Participation in an open day or visit at my research institution
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Policymakers/politicians
Results and Impact Dr Ian Philips gave a presentation for the Departmen for Transport members during their visit at the Institute for Transport Studies. He presented the ELEVATE and other projects for an audience of 25 people on the 2nd May 2023.
Year(s) Of Engagement Activity 2023
 
Description Presentation to practitioner conference ACTravelwise conference 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Professional Practitioners
Results and Impact Presented on line to the ACTravelwise conference. Purpose was to present on e-bike carbon reduction capability and other co-benefits of e-bikes to an organisation representing practitioners.
Year(s) Of Engagement Activity 2022
 
Description Presentation to the University of Brighton: E-cargo bikes and the challenge of being a carbon-reducing citizen: The ELEVATE project 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact Philips, Darking, Marks, de Sejournet, and Glachant presented to the University of Brighton on: E-cargo bikes and the challenge of being a carbon-reducing citizen: The ELEVATE project
Year(s) Of Engagement Activity 2024
 
Description Prof Brand C interviewed / quoted in The Economist, 2022 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Prof Christian Brand was quoted / interviewed by the Economist: A trial of e-scooters in Britain has encouraging results
Year(s) Of Engagement Activity 2022
URL https://www.economist.com/britain/2022/10/11/a-trial-of-e-scooters-in-britain-has-encouraging-result...
 
Description Prof Brand C quoted in blog in DKV health insurance, Spain 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Prof. Brand descibes the benefits of electric vehicles, and moving by bike has the greatest potential to stop global warming and it is the most economical method of transportation .
Year(s) Of Engagement Activity 2022
URL https://dkv.es/corporativo/blog-360/medioambiente/cambio-climatico/dia-mundial-de-la-bicicleta
 
Description Prof Brand C quoted in blog in Greenbiz, "Scaling small technologies can hasten our climate action" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Prof Brand C was quoted in blog in GreenBiz, "Scaling small technologies can hasten our climate action", by Andrew Savage, Lime Bikes, 04/10/2022.
The blog said "A recent Oxford study ( link to "The climate change mitigation effects of daily active travel in cities", by Prof Brand) found that cycling is 10 times more important than electric cars in reaching our net zero goals."
Year(s) Of Engagement Activity 2022
URL https://www.greenbiz.com/article/scaling-small-technologies-can-hasten-our-climate-action
 
Description Prof Brand quoted in GreenBiz blog "The future of electric transportation can be led on 2 wheels" 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Prof Christian Brand was quoted in a GreenBiz blog titled "The future of electric transportation can be led on 2 wheels", by Carol M. Browner & Andrew Savage, 01/02/2023 - the blog had a link to Prof Brand's paper "The climate change mitigation effects of daily active travel in cities"
Year(s) Of Engagement Activity 2023
URL https://www.greenbiz.com/article/future-electric-transportation-can-be-led-2-wheels
 
Description Prof Brand quoted in IEEE Spectrum "Why EVs Aren't a Climate Panacea Unless people change their behaviours, we won't hit 2050 net zero emissions tragets", 2023 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Prof Christian Brand was quoted in IEEE Spectrum "Why EVs Aren't a Climate Change Panacea Unless people change their behaviours, we won't hit 2050 net zero emissions targets" - a link to Prof Brand's paper "The climate change mitigation effects of daily active travel in cities", 28/01/2023
Year(s) Of Engagement Activity 2023
URL https://spectrum.ieee.org/the-ev-transition-explained-2659316104
 
Description Prof. Brand C interviewed / quoted by RDS, Italy 
Form Of Engagement Activity A press release, press conference or response to a media enquiry/interview
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Prof. Christian Brand was interviewed by RDS, Italy - in the interview he stressed how we need to limit the use of all motorised transport to tackle the climate crisis, and focus on eletric vehicles.
Year(s) Of Engagement Activity 2022
URL https://www.rds.it/scopri/magazine/green/se-preferita-tutti-i-giorni-la-bici-puo-ridurre-le-emission...
 
Description Radio interview with Dr Cass N "How the rich justify their poor carbon footprint" on Deutschlandfunk.de, April 2023 
Form Of Engagement Activity A broadcast e.g. TV/radio/film/podcast (other than news/press)
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact Dr Noel Cass was interviewed by Deutschlandfunk - nation radio broadcaster on the 5th of April 2023.
The interview was titled "Wie Reiche ihre schlechte Klimabilanz rechfertigen? How the rich justify their poor carbon footprint?"
Year(s) Of Engagement Activity 2023
URL https://www.deutschlandfunk.de/klimabilanz-reiche-rechtfertigungen-100.html
 
Description Science Fair presentation in Otley, November 2023 
Form Of Engagement Activity A talk or presentation
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Dr Ian Philips gave a talk about the ELEVATE project at Otley Science Fair on the 16th November 2023
Year(s) Of Engagement Activity 2023
URL https://otleysciencefestival.co.uk/science-cafes/
 
Description Social media account for ELEVATE at Facebook (Brighton) 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Elevate project has a Facebook account in the 3 UK cities with which we advertised our e-cargo bike trials and share information about our research
Year(s) Of Engagement Activity 2023,2024
URL https://www.facebook.com/ELEVATEBrighton/
 
Description Social media account for ELEVATE at Facebook (Leeds) 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact ELEVATE project has a Facebook account in each of our 3 UK project cities with which we advertised our e-cargo bike trials and shared information about our research
Year(s) Of Engagement Activity 2023
URL https://www.facebook.com/ELEVATELeeds/
 
Description Social media account for ELEVATE at Facebook (Oxford) 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact ELEVATE project has a Facebook account in each of the 3 UK cities with which we advertised our e-cargo bike trials and shared information about our research
Year(s) Of Engagement Activity 2023,2024
URL https://www.facebook.com/ELEVATEOxford/
 
Description Social media account for ELEVATE at X (Twitter) called _Micromobility_ 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Public/other audiences
Results and Impact ELEVATE project has had a X (Twitter) account with which we have shared information about our project and research since September 2021. We have posted 163 posts and at the moment our account has 102 followers.
Year(s) Of Engagement Activity 2021,2022,2023,2024
URL https://twitter.com/_Micromobility_
 
Description Theresa Nelson engagement with with Cycling UK Policy Officer and resulting Social media Campaign 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact Theresa Nelson met with met with Monica Scigliano, a Senior Policy Officer at Cycling UK, to discuss collaboration opportunities and policy engagement related to e-bike adoption and battery safety. This engagement directly contributed to a social media campaign amplifying Cycling UK's participation in the Electric Bike Alliance's E-Bike Positive Campaign.
Activities and Impact:
Shared Cycling UK's campaign materials across multiple platforms, including Facebook (three pages, two groups), LinkedIn (two posts), and Twitter/X.
Engagement metrics:
Facebook: 313 reached, 29 page visits
LinkedIn: 271-275 impressions per post
Twitter/X: 65 views, 1 repost

Strengthened relationships between the ELEVATE project and Cycling UK, opening discussions for further collaboration on policy work and public engagement initiatives.
This engagement facilitated knowledge exchange and increased public awareness of safe e-bike use, contributing to wider impact in the policy and active travel space.
Year(s) Of Engagement Activity 2024
 
Description WHO advisory group meeting 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Policymakers/politicians
Results and Impact This meeting was of the core group of multidisciplinary experts who steer this project coordinated by WHO. The project which is supported by ad hoc invited relevant international experts, was started in 2005, aimed at developing guidance and practical tools for economic assessments of the health effects from cycling and from walking. The main product of the project is the health economic assessment tool (HEAT) for walking and cycling, a harmonized method for the economic valuation of health effects of cycling and walking, based on the best available evidence and international expert consensus. The Advisory Group is a key driver of the project and this meeting is therefore essential to the effective delivery of the project. (C. Brand)
Year(s) Of Engagement Activity 2022
 
Description Walton Street Cycles "We are pleased to assist the University of Oxford on their Elevate Project." 
Form Of Engagement Activity Engagement focused website, blog or social media channel
Part Of Official Scheme? No
Geographic Reach Local
Primary Audience Public/other audiences
Results and Impact The blog post from Walton Street Cycles discusses their collaboration with the University of Oxford on the ELEVATE project, which investigates the potential of micromobility modes like e-cargo bikes and e-scooters to reduce energy consumption and carbon emissions while promoting active travel and healthy lifestyles
Year(s) Of Engagement Activity 2023
URL https://spoke.co.uk/oxford-university-elevate-project/
 
Description Webinar on E-Bikes and CO2 reduction potentials; Dr Ian Philips, a Keynote presentation " CO2 reduction capability of e-bikes " 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Policymakers/politicians
Results and Impact Keynote presentation by Dr Philips " CO2 reduction capability of e-bikes" at Webinar on E-bikes and CO2 reduction potentials. Zealand Region, Denmark, 14th December 2023.
Year(s) Of Engagement Activity 2023
URL https://gate21.dk/arrangement/elcykelkommunen-en-vej-til-klimavenlig-og-sund-mobilitet/
 
Description Workshop: Exploring Mixed Methods in Transport and Mobilities Research Chang 
Form Of Engagement Activity Participation in an activity, workshop or similar
Part Of Official Scheme? No
Geographic Reach International
Primary Audience Professional Practitioners
Results and Impact Exploring Mixed Methods in Transport and Mobilities Research workshop - 7 attendees
Chang, H. (Organiser), Glachant, C. (Organiser), Behrendt, F. (Participant), Bird, P. A. (Participant), Oldenziel, R. (Participant) & de Sejournet, A. (Participant) 16 Jan 2025
Year(s) Of Engagement Activity 2025
 
Description e-bikes national network meeting 
Form Of Engagement Activity A formal working group, expert panel or dialogue
Part Of Official Scheme? No
Geographic Reach National
Primary Audience Public/other audiences
Results and Impact High level networking event of the UK e-bikes network, Bristol. This inaugural meeting of the network was designed to bring together influential actors across the sector for the first time in order to establish the mission and agenda of the organisation. (C.Brand)
Year(s) Of Engagement Activity 2022